Del Taco’s new Fresca Bowls are full of surprises. Unlike other bowls, they’re jam-packed full of fresh ingredients. The bigger surprise? They only cost $4 each. Makes you wonder what other fresh surprises await you when you finish it.
Creative Credits: Advertised brand: Del Taco Advert title(s): New Fresca Bowls Fresh Farmer Headline and copy text (in English): Advertising Agency: Camp + King, San Francisco, CA, USA Agency website: http://www.camp-king.com/ Partner and Chief Creative Officer: Roger Camp Partner and Chief Executive Officer: Jamie King Creative Directors: Rikesh Lal, Paul Sincoff Art Director: Eric Lowery Copywriter: Avery Stokes Harrison Integrated Head of Interactive Production: David Verhoef Production Company and City: The Media Mob, Santa Monica, CA Director: Tyler Spindel Executive Producer/Partner (Production Company): Greg Jones Producer/Managing Partner (Production Company): Aesli Grandi Producer (Production Company): Desiree Laufasa Photography: Sara Remington Photography Production Company and City: Sara Remington Photography, San Francisco Bay Area Director of Photography: Michael Pescasio Post Production and City: Spy, San Francisco Editorial Company and City: Misfit, San Francisco Editor: Doug Cox Assistant Editor: Marissa Rosado Executive Producer: Kelly Koppen Music Company and City: Yessian Music Composer: Brian Yessian, Michael Yessian Visual Effects Company and City: Spy, San Francisco Visual Effects Supervisor: Darren Orr Visual Effects Executive Producer: Lori Joseph Brand Director: Lindsay Menasco Business Affairs: Tricia Krasneski Director of Strategy: Anne Tway Strategist: Allison Farquhar
Nicole Kidman, Gabrielle Union, Julianne Moore, baseball legend Willie Mays and more of Hollywood’s brightest are lending their voice to Futures Without Violence’s new Respect Challenge in a new PSA ad campaign. Press:
Nicole Kidman credits her parents. America Ferrera thanks her fifth grade teacher. And Willie Mays recognizes the impact of his father. To kick-off an online campaign and contest called The Respect Challenge, the national nonprofit Futures Without Violence has produced a PSA that features top celebrities expressing their gratitude to a person who taught them a valuable life lesson — a lesson in Respect. The PSA, a key ingredient in the national Facebook campaign which launches on Monday, September 10, features responses from such VIP talent as Nicole Kidman, Ed Harris, Julianne Moore, Gabrielle Union, America Ferrera, Joe Torre, and Willie Mays. Aretha Franklin’s iconic song, “Respect,” provides the soundtrack for the video. The PSA will also be available on Facebook, futureswithoutviolence.org, giverespect.org. and YouTube. “There’s never been a better time for a national conversation about Respect,” says Esta Soler founder and president of Futures Without Violence. “Whether you’re on the political campaign trail, or just headed back to middle school, let’s stand up to bullies and remind them about Respect.” The interactive Facebook campaign, designed to celebrate everyday role models and heroes, provides an opportunity for the public to write an online thank you note, or post a thank you video about the person who taught them Respect. Two lucky entrants will earn a donation of $10,000 to a school or nonprofit organization of their choice, as well as a VIP trip to New York City to attend the Macy’s Thanksgiving Day Parade. After the initial entry period (September 10 – October 12), fans will be invited to vote on 10 finalists who have submitted a compelling written note or a video. Scheduled for an online launch on Monday, September 10, The Respect Challenge was introduced at the San Francisco Giants vs. Los Angeles Dodgers game on Sunday, September 9, when the Giants hosted their annual program, Strike Out Violence Day. Baseball legend Willie Mays, featured in the PSA, made a special appearance during the festivities. Futures Without Violence, a national nonprofit and social change organization with offices in San Francisco, Washington DC and Boston, created the campaign with the generous help of AKQA, one of the most-respected ideas and innovation agencies in the world. AKQA’s San Francisco Media team not only provided strategic consultation but secured more than $400,000 in donated online advertising space for the campaign and contest. Wildfire, a division of Google, and a leading social media marketing software provider, also volunteered their services to design and implement the Facebook application, and America Online’s in-house creative team offered their services to create compelling online banners and advertising units. Macy’s, the founding partner of the RESPECT! campaign, has a strong history of support for education and awareness programs that promote positive solutions for healthy relationships. “We hope that the positive stories generated through this campaign will remind us of the life-changing role that parents, teachers, coaches, and so many other mentors can have on shaping young lives,” said Martine Reardon, Macy’s Chief Marketing Officer.
ABOUT FUTURES WITHOUT VIOLENCE:For more than thirty years, Futures Without Violence has been working to promote healthy relationships and safe communities that are rooted in respect. Our educational programs, leadership training and public action campaigns reach parents, teachers, coaches and mentors, as well as legislators, physicians, judges and service providers who are influential in shaping the lives of young people.To learn more, please visit us at Futures Without Violence.org. ABOUT THE RESPECT CAMPAIGN:RESPECT! is a social action campaign to raise awareness and engage individuals from all walks of life in positive solutions to end and prevent violence. The RESPECT! Campaign is an initiative of Futures Without Violence, and Macy’s is the Founding National Partner.
Just when you thought you've seen it all, dating site Zoosk and it's creative ad agency Camp+King release this spot simply entitled "Frog Kiss." The ad is just that, a young lady who seems be desperate to find her Prince Charming hopes that engaging a long passionate kiss with the frog will help. Ya, we found it to be pretty sick too.
Credits: Ad Agency: Camp + King Chief Creative Officer: Roger Camp Creative Directors: Rikesh Lal / Adam Koppel Art Directors: Dan Korn Copywriters: Kyle Davis Production Company and City: Go Film. Los Angeles Director: Jeff Tomsic Executive Producer: Gary Rose/ Catherine Finkensteadt Producer: P.J. Sodaski Director of Photogrphy: Steven Calitri Post Production City: Umlaut Films. San Francisco Editorial Company and City: Umlaut Films. San Francisco Editor: Doug Cox Music Company and City: Dragon Licks. New York Executive Music Producer: Dave Curtin Song used/band: "The Search Is Over" by Survivor Sound Design Company & City: One Union Recording Studios. San Francisco Sound Designer: Joaby Deal Account Service Supervisor: Emily Forsyth Assistant Manager: Grace Lazarus Planner: Anne Tway Additional Credits: Colorist/Effects Supervisor: Ivan Miller Executive Producer (Editorial Company): Gina Locurcio Production Designer (Production Company): Anthony Pizza Production Manager (Production Company): Matt Oehlberg PRODUCER(s) TO BE CREDITED IN CREATIVITY: David Verhoef
Here is a great new spot created for non-profit Killing My Lobster's annual fundraising appeal. Isn't it refreshing how sometimes simplicity can be so brilliant.
The Lobster Theater Project, better known as Killing My Lobster (KML), provides artists with the opportunity to generate and produce performance art across a range of disciplines that provokes, amuses, educates, entertains, and inspires. KML is committed to producing high quality, relevant and smart comedy that draws upon San Francisco for inspiration and is a reflection of its non-traditional audience.
Written by Ken Grobe & Miriam Wilson; directed by Ken Grobe. The music was composed and performed by Joshua Sitron, who also composed the theme songs for TV shows "Dora the Explorer" and "Allen Gregory"
This spot was shot with the assistance and facilities of SF ad agency Goodby Silverstein & Partners.
Killing My Lobster is a 15-year-old San Francisco-based sketch comedy theater company, making it SF's largest and longest-lived company of its type. To place it in context: LA has the Groundlings, Chicago has Second City, and San Francisco has KML.
Once a year in December KML does a drive for donations. "Costumes" was one of the two videos created to promote that drive.
Everyone involved, from the actors to Josh Sitron to the Goodby folk, donated their time and resources to produce the spot.
Creative Credits: Directed by Ken Grobe Written and Produced by Ken Grobe and Miriam Wild-Smith Camera work by Eric Herron and Chris Parisi Edited by Chris Parisi Featuring: Andy Alabran, Allison Johnson, Calum Grant, Paco Romane, Shaye Troha, Sabina Piersol, Todd Brotze, Jon Wolanske Music by Joshua Sitron Production Assistants: Reed Kavner & Sabina Piersol
Special thanks to Moe Beitiks, Samantha Schireson, Goodby Silverstein & Partners, and Jon Wolanske
The latest comedy-driven spot for Armor All, via DDB Worldwide San Francisco and Community Films' director Matt Smukler, shows car owners what could happen if they do not respect their cars.
Negligent car owners beware: you’d better show your ride the right amount of respect or you just might get a visit from the Armor All Viking. He’s the star of Armor All’s latest spot, and he has a serious bone to pick with people who don’t take care of their cars. To him, a car is a privilege and if undeserving owners are not careful he’ll show up in his shiny custom Viking–mobile and repossess their wheels, their Armor All…and their women.
Credits: Title: Respect Client: Armor All Creative Agency: DDB San Francisco Group Creative Director: Chad Ackley Creative Director/Copywriter: Jim Bosiljevac Senior Producer: Bryan Holt Account Director: Lindsey Lucero Account Supervisor: Melissa Bryant Account Coordinator: Eleanor Fisher
Production Company: Community Films Director: Matt Smukler Executive Producer: Carl Swan Line Producer: Carr Donald Director of Photography: Mandy Walker Production Designer: Shepherd Frankel
DC Shoes and Ken Block present the new Gymkhana FIVE viral video spot, entitled "Ultimate Urban Playground". Shot on the actual streets of San Francisco, California, GYM5 features a focus on fast, raw and precise driving action. Filmed over four days, director Ben Conrad and his team are back to work on their second Gymkhana production and delivered the entire city of San Francisco as Ken Block's personal gymkhana playground. DC Shoes also provided fellow DC athlete and longtime Ken Block friend, Travis Pastrana, to make a cameo appearance on his dirtbike, and S.F. resident Jake Phelps of Thrasher Magazine fame also makes a cameo as Block hoons S.F. in his most incredible Gymkhana yet.
The spot also features the music of Styx and the song "Come Sail Away". Credits: Director: Ben Conrad
Bus shelter and Instagram print campaign for Hershey's Scharffen Berger Chocolate. Put yourself in a Scharffen Berger ad by uploading your selfie to Instagram and tagging it with #wonderfullycomplicated.
Credits: Advertising Agency: Camp + King Creative Director: Rikesh Lal Photographer: Alex Farnum Where: Bus shelters and kiosks in San Francisco Chief Creative Officer: Roger Camp Associate Creative Directors: Justin Hargraves/Art Director; Casey Brewer/Writer Designers: Dani Saputo/Chelsea Nobbs Print Producer: Amy Guzmán Director of Content Production: David Verhoef Director of Digital Production: Dora Lee Production Company and City (Digital): Unit 9, London, UK and San Francisco, CA Executive Producer (Digital): Alessandro Pula Project Manager (Digital): Sandra Popescu Technical Lead: Paul Lavery Backend Developer: Krzysztof Kokoszka Frontend Developer: Peter Altamirano Brand Director: Dana Rabb Brand Manager: Grace Lazarus
San Francisco denim brand Tellason features user stories in web campaign directed by Logan Kelsey via Vertical Online.
"In the second film for our Tellason series we're featuring Jeremy Tooker. Jeremy is a coffee craftsman and the owner of Four Barrel Coffee in San Francisco. He is dedicated to sourcing the best seasonal single-farm-origin beans from around the world and coupling that with impeccable roasting. We also learned that he is a tireless entrepreneur who regularly works 60-80 hours a week in pursuit of the perfect cup of coffee."
Credits: Director: Logan Kelsey http://www.verticalonline.com Camera: RED Scarlet-X, RED EPIC-X Editing: Final Cut Pro X Music: Courtesy of Deep Elm Records http://www.deepelm.com "From The Window Of My Room" Performed by DORENA "Cicatrice du Soldat" Performed by Les Sages Stories by http://www.tellason.com
So your parents are away and you decide to have the ultimate party, better hope your folks don't have this app.
Editor Graham Turner enjoys the Party with Reliant Energy, a newly-launched spot that shows how Reliant AccountAlerts can tip people off to usage levels; In this case, a teenage party run amok when the parents are on vacation. As fast as you can say chicken suit, the wild abandon is busted. Created by agency Grey in San Francisco, the commercial was directed by Furlined’s Speck/Gordon with whom Graham Turner previously collaborated on the wildly popular Moneysupermarket spot.
Credits: Spot title: “Party” Reliant Energy Creative Ad Agency: Grey, San Francisco President: Brad Fogel Executive Creative Director: Jack Fund Creative Director/CW: Michael Buss ACD/AD: Mark Chila Group Account Director: Frank Renwick Agency Producer: Florence Babbitt Production Company: FURLINED Director: Speck/Gordon Director Producer: Anita Wetterstedt DP: Jeff Cronenweth Editorial Company: Cut+Run Editor: Graham Turner Producer: Christie Price EP: Carr Schilling Managing Director: Michelle Burke Music: Mophonics Music & Sound Original Song "Playoffs" Composer: Casey Gibson Producer: Josh Marcy Creative Director: Adam Harriman Executive Producer: Michael Frick
The latest ad campaign from San Francisco-based Heat for EA Sports NCAA Football 13. The campaign is directed by Moxie Pictures' Martin Granger, campaign consists of three commercials: Son, Tiger, and Wrong "Son"
Now you can put a Heisman legend on any team you want. Just don't be surprised when your Buckeye dad doesn't like seeing a Michigan alum on his team. NCAA Football 13.
"Tiger"
How far would you go for the Heisman? Mike the Tiger puts RG3 on LSU, only to find out Les Miles isn't so pumped about it.
"Wrong"
Now you can put a Heisman legend on any team you want. But when that team is Georgia and that legend is Tim Tebow, well that's just wrong. Right?
Credits: Client: Electronic Arts Product: NCAA Football 13 Spot Titles: “Son”, “Tiger”, “Wrong”
Agency: Heat Chairman/Executive Creative Director: Steve Stone Creative Director/Copywriter: Warren Cockrel Associate Creative Director/Art Director: Anna Rowland Senior Copywriter: Ben Salsky Senior Art Director: Mark Potoka Executive Content Producer: Brian Coate Content Producer: Jonathan Matthews Director of Account Services: Aaron Lang Account Director: Eddie Garabedian Business Affairs Manager: Russ Nadler
Production Company: Moxie Pictures, New York Director: Martin Granger Director of Photography: Alar Kivilo Executive Producer: Karol Zeno Line Producer: Heidi Soltesz Production Designer: Ken Averill
Ray-Ban And agency Cutwater San Francisco continue summer campaign "Colorize".
The basic offer of a cult brand of sun glasses in this season are multi-coloured versions of the most known sun glasses Ray-Ban Wayfarer. Colour palettes in a collection infinite set which Cutwater and Ray-Ban have tried to show at the first stages of campaign. In the end of March on YouTube there was a roller about improbable abilities of a chameleon to change colour under colours of frame Wayfarer.
Mockery at a chameleon
In new virus preview trailer Cutwater has concentrated on one colour of sun glasses — on red. Two guys have thrown off a huge ball of red threads from the pickup. The ball has started to be unwound, going down on abrupt descents of streets San Franciscos and as a result has untangled the guy in red sun glasses Ray-Ban.
This woman only has ten minutes but the hunky Liquid-Plumr guy only needs seven minutes to unclog her pipe(s)...
Liquid-Plumr offers up a "Quickie" to the problem of cleaning pipes for the clog-busting product, Urgent Clear. This drain care product turns a clogged drain, which is usually a nightmare, into a woman's fantasy.
Known artists and designers have participated in advertising campaign creation «Rare prints» for exclusive series of sun glasses «Ray-Ban Wayfarer».
Traditionally colorful and bright summer collection of a brand was updated by an author's adv prints from artists and designers: Vahalla, Matt W. Moore, Aesthetic Apparatus, and Ames Bros.
The Well-known Illustrators for the Well-known Brand
Short 15-second video-clips are logic continuation of prints and show unusual characters from a collection of «Rare images».
The creative belongs to agency Cutwater (San Francisco), production by One Small Step, director Tomorrows Brightest Minds.
If you watched Thursday night's Ravens vs. 49ers preseason football game, you probably noticed the awful on-field advertising any time either team got in the end zone.
According to BizJournals, Toyota is now the "exclusive auto partner" of the Niners as part of a multimillion dollar deal. Part of the agreement is that Toyota will sponsor the red zone — the area between the 20-yard line and the end zone — at San Francisco's brand new Levi's Stadium, meaning a massive, distracting graphic will appear on the screen any time a team reaches that section of the field.
Luckily, Toyota's red-zone advertising will show up only on the local, KPIX broadcast of preseason games; it is not a national deal. Still, you have to imagine that this is a glimpse of the future, and one that NFL fans aren't going to be particularly pleased about.
Peta destroys our image of three popular cartoon characters in this print ad campaign created by the advertising school Miami Ad School. The prints entitled: "Fur Has No Happy Endings" features images of Bugs Bunny, Winnie The Pooh, and the Fox who have had their fur removed...the horror of it all.
Credits: Advertising School: Miami Ad School, San Francisco Art Director: Martins Zelcs Copywriter: Bryan Stokely
A new global TV ad campaign for the board game Scrabble, "Letters and People" features Scrabble characters "P", "Q" and "Blank" who struggle with their worth as part of words. In one spot a Lonely Q tries to find letters he can be next to, while in another commercial, Blank is a self proclaimed man of the world with infinite possibilities, and in the "Meet P" ad, well...let's just say the letter P is bubbly peach. Credits:Advertising Agency: Pereira & O’Dell, San Francisco, USA
A stadium full of soccer fans are so excited about losing weight that they get naked, thanks to one streaker who triggered the chain reaction. Well this one awesome way to advertise, created by Cutwater for CoolSculpting.
“This is a category where no true brands exist. Products and services and the images typically used are a homogeneous blur,” said Chuck McBride, founder and executive creative director for Cutwater. “Our responsibility was to not just create a brand within the cosmetic medical device category but to create one that transcends into culture on the idea of self-confidence. Because it really isn’t about what you lose. It’s about what you gain.”
Credits: Client: ZELTIQ® Aesthetics, Inc. Product: CoolSculpting® Agency: Cutwater, San Francisco
Executive Creative Director / Copywriter: Chuck McBride Executive Creative Director / Art Director: Travis Britton Executive Producer: Daniel Tuggle Production Company: Interrogate Films Director: Jeff Labbe Executive Producer: Jeff Miller Line Producer: Sam Levene Editorial: Barbary Post Editor: Bob Spector Asst. Editor: Dani Sanchez Asst. Editor: Matt O’Donnell Executive Producer: Kristen Jenkins Smoke / Visual Effects: Greg Gilmore After Effects: Steve McEuen Sound Design: Pollen Sound Designer: Scot Stafford
