ABSOLUT, one of the world's most iconic brands is set apart by its collaborations with unique artistic minds. Bharti Kher uses "bindi" as a metaphor for the third eye and its constant search for truth, creating something truly ABSOLUT, and with that we get another great print ad for Absolut Vodka.
Credits:
Advertiser: Pernod Ricard
Brand: Absolut Vodka
Advert title: Absolut Kher
Creative Agency: Ogilvy, India
Published: December, 2011
This is a vision of outrageous freedom from David La Chapelle. David chose to shoot on a beach in order to emphasis the sense of coming from the darkness into the light. From there every element that is coming out of the iconic ABSOLUT bottle-shaped closet contributes to that sense outrageousness and freedom. All the people are representative of the LGBT community and contribute emotionally to the sense of joy and celebration of the 30 year anniversary of ABSOLUT's involvement with the community. Each element does not neccesarily "mean" something or "symbolize" something — each contributes to the whole. And each is very uniquely David — outrageous.
Credits:
Advertising Agency: TBWA\Chiat\Day, New York, USA
Chairman & Chief Creative Officer: Mark Figliulo
Creative Director: Sue Anderson
Creative Director / Art Director: Hoj Jomehri
Art Director: Brantley Barefoot
Copywriter: Jim Therkalsen
Head of Production: Robert Valdez
Director of Art Production: Teresa Rad
Photographer: David LaChapelle
Retoucher: Stella Digital
Here is a new commercial for Absolut Vodka Peppar from Spain simply entitled "Drinkers." The spot done by Filmia Productions features a interesting story line, from the shirtless guy tied to a chair, some kind of potion and an Absolut Vodka bottle that looks more like a bottle of Tabasco Sauce, oh and let's not forget the woman screaming "Fire"...
Credits:
Client: ABSOLUT Vodka
Ad Agency: in house
Production: FILMIA PRODUCTIONS
Country: Spain
Director: Iván Rivas
Executive Creative Director: Iván Rivas
Creative Director: Iván Rivas
Art Director: Fran de Gonari
Producer: Patricia Vadillo
DoP: Alex Doucet
