A surprise visit from Donkey Kong is at the heart of the new promotion — or "prankvertising" — directed by kaboom's matt fackrell, who is known for his work on Yo Gabba Gabba. The prank was staged for the release of Donkey Kong Country Returns 3D for Nintendo 3DS.
Credits: Ad Agency: Leo Burnett USA Executive Creative Director/SVP: Dominick Malolo Sr. Account Executive: James W. Heike Art Director: Scott Fleming Copywriter: Travis Meidell Producer: Chance Woodward Producer: Jen Solley
Production Company: kaboom productions Director: matt fackrell DP: Chris Saul Executive Producer: lauren schwartz Producer: steven sills Art Dept: Bryan Anderton Editor: matt fackrell