A surprise visit from Donkey Kong is at the heart of the new promotion — or "prankvertising" — directed by kaboom's matt fackrell, who is known for his work on Yo Gabba Gabba. The prank was staged for the release of Donkey Kong Country Returns 3D for Nintendo 3DS.
Credits:
Ad Agency: Leo Burnett USA
Executive Creative Director/SVP: Dominick Malolo
Sr. Account Executive: James W. Heike
Art Director: Scott Fleming
Copywriter: Travis Meidell
Producer: Chance Woodward
Producer: Jen Solley
Production Company: kaboom productions
Director: matt fackrell
DP: Chris Saul
Executive Producer: lauren schwartz
Producer: steven sills
Art Dept: Bryan Anderton
Editor: matt fackrell