The College for Creative Studies “Talk to your kids about art school” campaign plays up the duality of this relationship by mimicking anti-drug PSA's. Young artists are addicted, they spend hours and hours perfecting their craft. They can't help themselves. Their parents are generally less enthused with their child's artistic aspirations, wishing they'd go to school to become a doctor or a lawyer instead.
Credits: College for Creative Studies Advertising Agency: Team Detroit, Detroit, USA Chief Creative Officer: Toby Barlow Executive Creative Director: Gary Pascoe Art Directors: Vic Quattrin, Brandi Keeler Copywriters: Joel Wescott, Maggie Cote Photographer: Stock
Good Hope FM’s new brand ad, shot by Slim from Egg Films, comes with one, unmistakable message: if you don’t have Good Hope FM, you have no hope.
The deliciously tongue-in-cheek spot makes a great meal of a simple truth: Capetonians live in one of South Africa’s greatest cities; and boy do they know it. It is exactly this wry humour that attracted Slim to the job in the first place: “I really digged the exaggeration and comedy; it gave us a chance to completely take the mickey out of ourselves as both Capetonians and non-Capetonians,” says Slim, ironically a non-Capetonian himself.
Letting the comedy speak for itself, Slim purposely chose to avoid too many tricksy morphs and let editor Ricky Boyd work his magic, allowing the cut to reveal the change from cool Cape-Town-land to uncool-place-of-no-return, after our guy mistakenly strays beyond the signal of Good Hope.
The concept, dreamed up by 140BBDO creatives Ivan, Alexis, Gareth and Alex, proves that those wine-guzzling rascals can laugh at themselves after all. We didn't actually get to interview any of them but we'd imagine that if we did, they'd say something like, "It's, like, the truth. And if you don't, like, find it funny, you're probs from, like, Jo'burg. Eeuw."
Credits: Creative Ad Agency: 140BBDO Title: Beyond The Fence Client: SABC / Good Hope FM City: Cape Town, South Africa Agency producer: Sarah Southey / Jo Weiss / Megan Sturgess Executive creative director: Ivan Johnson Creative director: Alexis Beckett Copywriter: Alex Goldberg Art director: Gareth Cohen Production company: Egg Johannesburg Director: Slim Director of photography: Willie Nel Production co-producer: Nicci Cox Executive producer: Colin Howard / Nicci Cox Post production: Deliverance Editing: Deliverance Editor: Ricky Boyd Audio: Milestone Studios
Programming plays a huge role in the world that surrounds us, and though its uses are often purely functional, there is a growing community of artists who use the language of code as their medium. Their work includes everything from computer generated art to elaborate interactive installations, all with the goal of expanding our sense of what is possible with digital tools. To simplify the coding process, several platforms and libraries have been assembled to allow coders to cut through the nitty-gritty of programming and focus on the creative aspects of the project. These platforms all share a strong open source philosophy that encourages growth and experimentation, creating a rich community of artists that share their strategies and work with unprecedented openness.
Credits: Off Book | PBS Digital Studios Produced by Kornhaber Brown Featuring: Daniel Shiffman — Interactive Telecommunications Program at NYU http://www.shiffman.net/ Keith Butters — Barbarian Group http://barbariangroup.com/software/cinder_0_8_0 James George & Jonathan Minard — RGBDToolkit http://www.rgbdtoolkit.com/
William Hill begins 2013 with a humorous campaign created by start-up agency Fabula. The TV and print campaign is Fabula's first work for the UK's biggest bookmaker since winning the account in October 2012.
The strategy is new and created in collaboration with The London Strategy Unit. It brings to life the fact that as the UK's biggest and most trusted bookmaker — William Hill people are full of passion and knowledge of the subject and betting.
The TV campaign consists of a series of ads depicting what it might be like inside William Hill, the Home of Betting. The films give an insight into how dedicated and knowledgeable William Hill is about all sport and betting. Two ads primarily focus on football and horse racing, followed by four ads that push particular offers.
Three main characters feature in the ads – a manager, a trader, and a ‘mobile’/tech expert. The characters and colleagues are as passionate about sport as the viewers and suggest they “unleash your mobiles” and “fire up your ipads”, encouraging betting fans to download the William Hill app and bet online. A horse that finds its way into the office even has its name – “Download the app” – emblazoned across its horse blanket.
Each film ends with new William Hill strapline “You know where to come. William Hill, the Home of Betting”. The spots were directed by Peter Lydon, of production company 76 Ltd.
Says Yan Elliott and Luke Williamson, Fabula founders: “We are very excited to have created this new campaign for William Hill. Since winning the business less than three months ago we have created a series of seven ads straight out of the traps!”
Kristof Fahy, CMO, William Hill plc, adds: “I have always admired the work of Yan and Luke and with this campaign they continue to show the talent that they have. They quickly understood that it's the people and our passion that makes William Hill the UK's number one and have brought that to life through the new campaign.”
Credits Client: Kristof Fahy, CMO, William Hill Creative Ad Agency: Fabula http://fabulalondon.com/ Creative Directors: Yan Elliott, Luke Williamson Art Director: Luke Williamson Copywriter: Yan Elliott Agency producer: Tania Kane Planning: London Strategy Unit Photographer: Mat Holyoak Director: Peter Lydon Producer: Cathy Hood DOP: Lukas Strebbel Production company: 76 Ltd Editor: Spencer Ferszt Editing company: Marshall Street Editors Post production: The Mill Sound design: Wave
Here's a cool little illustration of the history of advertising, the advertising timeline dates back to 2000BC when Egyptians first invent outdoor advertising by carving public notices in steel, to the year 2011 where online advertising worldwide becomes second in budget priority, typically at the expense of print and radio.
The illustration was created by/for InfoLinks, you know the ad company that places pop-up in-text ads.
I know there may be some disagreement with the info-graphic on dates and who did what and when, either way it's a fun illustration of where advertising has been.
At Great-Ads we love to share truly great advertising campaigns, and sometimes we need to remind ourselves here that it's the creatives behind the work that we want to compliment and not the brands. Ok so why are we rambling on.......FedEx, oh FedEx with so many a great ad featured here like The Enchanted Forest, the Dominoes spot from BBDO, Toronto, and one my personal favorites The FedEx AAAAAAAAA Auto Repair Shop ad...one of your delivery guys does this!!!
"goobie55" who uploaded this video on YouTube, obviously upset about how her package was handled by the FedEx delivery man, was even more surprised considering she was home with her front door wide open. Note To FedEx: the best advertising campaign is useless when videos like this are as common as your commercials.
Toronto creative ad agency Marshall Fenn and production house Code Film create a nice new spot for Ontario Ministry of Finance entitled "Healthy Homes". The spot promotes the the Governments healthy homes renovation tax credit for seniors and those who care for them.
Credits: Client: Ministry of Finance Agency: Marshall Fenn Production Company: Code Film Inc. Director: Marc Andre Debruyne Producer: Chris Boddy Executive Producer: Thomas Rickert Agency Producer: Frances Smith Copywriter: Mike Vinakmens Art Director: Dan Couto D.O.P.: Samy Inayeh Editing and Post: School Release date: December 2012
Koko Productions is a sound house that claims it can make anything sound good. So we asked: anything, anything? Yup, turns out it’s anything. Even this.
Credits: Advertising Agency: DDB, Vancouver, Canada Creative Directors: Dean Lee, Cosmo Campbell Associate Creative Director: Daryl Gardiner Copywriters: Amina Halim, Daryl Gardiner Art Directors: Daryl Gardiner, Amina Halim Agency Producers: Sue Bell Account Services: Sue Bell Film Company: Transmission Inc. Director: Joe LaFleur Director of Photography: Mike Hawley Line Producer: Joe La Fleur Post Production Co: Transmission Inc. Editor: Bradley Smith Post Facility: Transmission Inc. Online Editor: Bradley Smith Colourist: Bradley Smith Audio House: Koko Productions Audio House Producer: Steve Lowe Audio House Engineer: Murray Price Composer / Actor / Flautist: Murray Price
Miss Representation calls out big brands: Carl's Jr., Axe, Go Daddy, Teleflora, Hello Kitty, Dolce & Gabbana, Fiat, Victoria's Secret, Svedka, American Apparel, Mentos, Burger King, Smirnoff, and even Barbie in an ad campaign to elimainate sexism in media and advertising.
According to Miss Representation the media did not represent women well in 2012. A statement posted on their website states that "Miss Representation is committed to ending sexism in media, but 2012 was a rollercoaster year for the representation of women, with inspiring highs and frustrating lows".
Shall we go back in time ladies? To a happier time? Let's do that shall we....
Director Sean Pecknold and LEGS Media Production present a short history of the Gif, to help promote the "Moving the Still" exhibit taking place in Miami during Art Week this December. Presented by Tumblr, SmartWater, and online art hub Paddle8 the video celebrates the 25th anniversary of the GIF with stunning claymation is they take a stroll back through a history of the GIF.
Fun Facts: In 1987 Compuserve released an image format called "87A" The file allowed for 256 colors Paving the way for innovative loops Name was changed to "Graphics Interchange Format" Invented by Steve Wilhite
GIF vs GIF | Moving the Still | A GIF Festival — with Johnny Misheff, Chief Council Member, Richard Phillips, Selection Council, John Clang, Contributor, Analisa Teachworth, Contributor and Collin Munn, Editorial Manager.
Jennifer Watts, account director at Brandworks International, left, and Scott Morris, media manager at Mindshare Media MICHELLE SIU PHOTO Ad Agency Wars III is set for Wednesday in Toronto!
A year ago, Scott Morris’s typical Friday wind-down with colleagues would have involved beer, pizza and more beer.
Morris, the media manager at Mindshare Media Canada, still ushers in the weekend with members of Toronto’s advertising community. But for the past three months their fellowship has been devoted to toughening up for a charity boxing event.
Agency Wars III, which takes place at the Arcadian Court this Wednesday, will see 24 men and women from 14 local ad agencies square off to raise money for Ronald McDonald House and the National Advertising Benevolent Society.
The participants, who train with professional coaches, actually become qualified amateur boxers sanctioned by Boxing Ontario for the sold-out event.
One of the final training sessions found a broad range of ad industry employees, from art directors to CFOs and copywriters, drilling down at The Boxing Loft in the Entertainment District.
Morris, 31, had spent last Friday fine-tuning ideas for his Ford Fusion portfolio for next year. But come dusk, he was focused on his upcoming bout with Jason Kan, motion graphics designer at Teehan+Lax.
Even before stepping into the ring for their three two-minute rounds, Morris has already earned bragging rights: he’s shed 35 pounds since training began in September and can now execute at least 40 pushups and an eight-minute mile.
“I’ve never done anything like this in my life,” said Morris as he took a break from light sparring inside the Adelaide St. W. gym. “I feel good. I feel confident. I wake up everyday thinking I’m going to throw up from the nerves, but I just channel past that and stay focused.”
Abs aside, Michael Clancy has seen the long-lasting benefits of exposing his competitive industry’s desk jockeys to the even more cutthroat world of pugilism since he founded Agency Wars three years ago.
“Knowing what to do under fire is really important,” said Clancy, executive creative director for Brandworks. “If you can get into a ring, then you can walk into any boardroom in the world.
“In the ad business, taking care of your stress is really important. And boxing is a spectacular way to do that because you’re not in your head. You have to be very much aware of your body. And hitting a bag, doing that kind of strenuous work, the footwork involved, takes you out of the office and puts you into a very physical place where you do what you’re told. You don’t have to think, and you’ll be fine.”
Clancy, 62, who took out his opponent in the third round, aided by former junior featherweight champ Steve Molitor in his corner, when he fought in 2010, has been the oldest competitor to date in the event, which is taped by Fight Network for later broadcast.
“It’s kind of like a fantasy camp for boxing,” he said. “You get to walk in with your entourage, you get to pick your music and it’s televised.”
Head coach Chris “Mr. Showtime” Johnson, a 1992 Olympic medallist, finds the ad folks “very dedicated.
“They’re hungry. They want it almost to an obsessive stage,” he said. “They believe in perfection, but perfection in a sport like this does not come in three months. It’s taken me almost a lifetime.”
After a 20-minute skipping warm-up, Johnson led the group through various punch combinations, all the while pumping them up for fight night.
“If you get a chance to hit someone, hit ’em hard, because if they get the chance they’re going to hit you hard,” he exhorted.
From his ringside perch, returning announcer Jeromy Lloyd, Marketing Magazine’s online editor, has seen a fight or two stopped for split eyebrows and swollen eyes. He’ll be decked out as usual in a rented tux, but without a catchy “let’s get ready to rumble”-style tag line.
“I’m so scared of trotting on someone else’s intellectual property and getting the event sued,” he explained.
The creative team at Brandworks came up with the nickname “Da Boss (a.k.a. The Shot-caller)” for one of their fighters, Jennifer Watts, and selected their Christmas party favourite, LMFAO’s “Shots,” as her entrance music.
Now endowed with an eight-pack and the ability to do “at least 20 real pushups,” thanks to the rigorous 12-week training, the 6-foot-2 account director is pumped to face off against Mindshare media manager Christina Mirabelli.
“My strategy,” said the trash-talking Watts, 30, “is to keep her back with these long arms so she does not get near my face — and punch her in the head.”
Say good bye to your old microwave and that annoying "Beep...beeep...beeeep" when your food is ready. Thanks to a brilliant idea from the ad agency Del Campo Nazca Saatchi & Saatchi who came up with idea of a music playing microwave for the firm BGH. The test was so successful that they are going begin mass production of the Quick Chef Music Microwave and available to buy in 2012. And yes, that is the music of The Mamas & The Papas in this commercial and the wildly popular song "California Dreamin." Credits: Advertising Agency: Del Campo Nazca Saatchi & Saatchi, Argentina Executive Creative Directors: Maxi Itzkoff, Mariano Serkin Creative Directors: Diego Medvedocky, Ignacio Ferioli Creatives: Guilherme Souza, Breno Costa Producer: Camilo Rojas Agency Producers: Adrian Aspani, Lucila D'Amico Account director: Jaime Vidal Account Executive: Manuela Sorzana Microwave product development: Marcelo Da Torre / Creavis Production Company: Pank Directors: Pablo Fusco, Juan Chappa Executive Producer: Lucas Urquiza Photography Director: Federico Cantini Post Production Company: La Sociedad Post Music: Diego Grimblat Advertiser's Supervisors: Ezequiel Devoto, Viviana Insaurralde
Thank you Sylvia for letting me post this special thank you to everyone at DreamHost Web Hosting.
Without making this too long winded, I simply just wanted to give everyone at DreamHost a shout out and say thank you for all your help after a number of our websites were hacked recently. Briefly, I got lazy keeping up to date with our security which lead to a security breech on a couple of our sites and a password intrusion (not here on Great-Ads, thankfully), I did the dumbest thing I could do and opened an email attachment and gave myself the dreaded Progressive Scan virus. DreamHost, our hosting provider specifically Miguel R. took the time and walked me through every step of getting them up and running again as well as removing files that needed to be asap.
It's refreshing to know that our hosting provider is there when we need them, and in this particular case, they were there before I even knew I had a password intrusion. Thank you guys, and Miguel you rock! If you are considering a new hosting provider I encourage you to look into DreamHost and be sure to tell them Mauro the big dummy sent you. See what DreamHost Web Hosting can do for you HERE.
One of my favorite ad agencies John St. from my home town of Toronto, have just lost their minds or so they would have us think with the agencies new direction in Catvertising and this great self promo spot...'Nobody wants to see ads anymore. They want cat videos' To stay on top of the ever-changing advertising landscape, john st. has opened the world's first cat video division. With production, filming and seeding all in-house. Ask yourself, what can cat videos do for your business.
To promote Eurobest 2012 (the European Advertising Festival) MOP (multimedia outdoor Portugal) had this rather seductive hot tub promo spot created for the young creatives. The dialogue of 3 nude women, entertaining a client, drinking champagne and dipping strawberries in chocolate... Do you want to be a creative and work in advertising? To have creative and original ideas. That will be a huge success. Award winning ideas. And still make the client happy. Being a creative is a tough job, but someone's got to do it. Starting here: Eurobest 2012 Young creatives Portugal integrated competition. Let's file this under the "garbage" section shall we.
Credits: Advertising Agency: Fuel, Lisbon, Portugal Creative Director: Marcelo Lourenço, Pedro Bexiga Copywriter: Marcelo Lourenço Art Director: Pedro Bexiga Tv Producer: Pedro Silva, Rita Santos Production Company: Show Off Director: Alexandre Montenegro DoP: Vitor Rebelo Set Design: Nelso Coelho Sound: Dizplay
For Toronto based ad agency Grip, celebrating their 10th anniversary was and is a big deal for them, so big that they had a group of fresh young possibly future creative minds run the show for a day. Grip Limited presents The 10 Year Old Takeover.
Think Work Play (http://think-work-play.com/), the webzine that charts the creative process in London. A recent interview with Kate Moross, a well-acclaimed London-based illustrator/designer who has done work on Cadburys, Topshop and Samsung ad campaigns, as well as the who’s who of music and culture (Kate has just finished the latest music video for the electronic duo Simian Mobile Disco). In the video, Kate talks about how a certain company approached her about designing a bong, her favourite colours and her admiration of the Queen Mother’s fashion sense.
Feeling adventurous? Well now you can let Virgin pick your next vacation destination. Instead of booking a trip, you can book a weather. Yes, a weather, because that's what more often than not can ruin even the most well-though-out perfect vacation. Weather you're going somewhere windsurfing and you're in need of wind, a skiing holiday and you need snow (obviously) and minus degrees or a beach bum looking for sun — this is what you need. Although, this would appeal to the more adventurous traveler or the one that doesn't really have a specific destination in mind. Technically it's very simple. Virgin would scan the weather forecasts right up until your departure date and take you as far as your money stretches in order to also provide you with the perfect weather to match your soon-to-be perfect vacation.
Credits: Advertising School: Miami Ad School, Hamburg, Germany Instructors: Tara Lawall Art Director: Glen Hansen Copywriter: Otilia Dobrea
WGBH's Emmy® Award-winning Design Squad Nation is introducing a revamped website to inspire the next generation of engineers. The online community is fueling kids' spirit of inventiveness, providing a destination where they can discover firsthand that engineering isn't something done by boring grownups in hidden labs: it's solving problems in creative ways...everyday, and all around you. Full press release below.
PBS KIDS' Design Squad Nation® Introduces Revamped Site To Inspire Community of Creative Kids -- Emmy® Award-winning Team behind Design Squad Launches Extensive Updates and New Features to Inspire Next Generation of Engineers -- (Boston, MA, Tuesday, October 2, 2012) — WGBH announced the official launch of the revamped Design Squad Nation®, an online community that provides kids with a forum to express their adventurous, do-it-yourself spirit and share their creative ideas with other like-minded kids. Hot on the heels of a renewed DIY movement, the PBS KIDS Design Squad Nation website is the latest iteration of a franchise that includes a four-season run of the Emmy® and Peabody Award-winning TV shows Design Squad and Design Squad Nation. Design Squad Nation can be found at http://pbskids.org/designsquad/.
Why it's important
By nature, every young kid is a budding engineer: building contraptions with glue and Popsicle sticks or sketching an idea for an automatic pet feeder. But as kids get older, they have fewer moments in their daily lives where they can develop those critical thinking skills. Design Squad Nation fuels kids' spirit of inventiveness, providing a destination where they can discover firsthand that engineering isn't something done by boring grownups in hidden labs: it's solving problems in creative ways...everyday, and all around you.
How it works
Kids can join Design Squad Nation for free; earn points by contributing ideas, sketches, and photos of the projects they dream up; and keep track of all the things they have made in their own profile pages. As users contribute more to the site, they earn more points and move up in rank from "Newbie" to "Phenom." The goal is to frame the design process as a game, encouraging a virtuous cycle that gets kids to continue sharing their own ideas while cheering on others to do the same.
Kids ask great questions that deserve great answers! On Design Squad Nation, engineer-hosts Nate Ball and Deysi Melgar respond to questions in a series of short videos posted online. One week, Nate will add his own ideas to kids' sketches of waterpark rides. The next, Deysi will share what's so amazing about NASA's Curiosity Mars rover. As mentors and guides, Nate and Deysi show kids how engineers see things through a creative lens, inspiring kids to do the same.
Video made for the YouTube Generation
Into fashion? We've got a video about how engineering connects to it. How about cooking, sports, camping, or dancing? We've got those, too, and we're rolling out more videos all the time-from cool stunts to how-tos. We know that kids have many interests, and that their favorites shift from one thing to the next. No matter what they are into, Design Squad Nation has a video, project, or inspiring example of how engineering can further their interests.
The team behind the site
A passionate team of educators, Emmy® Award-winning producers, and website engineers at WGBH created Design Squad (the TV show) and Design Squad Nation. And that team is constantly looking for new ways to share the power of engineering and inspire kids to dream big. Their efforts are garnering wide acclaim. Design Squad Nation just earned a 2012 Emmy Award in the category of New Approaches-Daytime Children's.
"More than a website, Design Squad Nation is a growing community built around the belief that through creative problem-solving and engineering, any kid can make a difference," says executive producer Marisa Wolsky. "We currently are hard at work to make this community bigger and stronger, inspiring a new generation of engineers to dream big and change the world."
Design Squad Nation invites the next generation of great thinkers to get involved at pbskids.org/designsquadnation. Viewers also can follow Design Squad Nation on Facebook and on Twitter.
In some respects the business world has never been smaller. Globalization, mass communication and the internet have all put new markets within reach for businesses of all sizes. But linguistic and cultural barriers still remain, and marketers need to take care when venturing across these divides.
Lost in translation There are numerous instances of companies whose message has been lost in translation. When Pepsi took their slogan “Come alive with the Pepsi Generation” to Taiwan it was mistranslated as “Pepsi brings your ancestors back from the dead” — a claim that even the staunchest of Pepsi fans might have difficulty backing up. Not to be outdone, Kentucky Fried Chicken's famous “Finger lickin' good” was translated into Chinese as “Eat your fingers off.” Companies are advised to check that their actual brand and product names give the right impression abroad. Ikea, for example, brought out a mobile work desk for kids. The name 'Fartfull' suggested speed and mobility in Swedish, but caused more of a stink elsewhere. Good quality translation is clearly essential when taking your brand abroad. This ideally means working with native speaking translators. They will not only avoid linguistic errors, but can also identify any cultural issues and nuances that might otherwise be missed. Attention to detail is obviously important in a major international marketing campaign, but the same rule should also be applied even if you are just localizing your website. Automatic translation tools such as Google Translate can be useful for getting the gist of foreign texts. But they’re prone to misunderstandings, contextual errors, and do not deal well with colloquialisms, slang, linguistic variations or commonly used acronyms and abbreviations. English might remain the single most widely used language online, but it still represents only around a quarter of total usage. Studies have shown that customers place far more trust in websites in their own language. Localization can help you break into new markets, but a badly translated site can do as much harm as good. Cultural issues There can also be issues arising from a lack of cultural understanding or foresight. As well as translating the language, consider the use of images carefully. Sexually charged images and innuendo can end up being more risky than risqué, and even images that may be considered relatively innocuous in your home market can cause grave offence in another. Even the use of color can have different connotations within different cultures. In most of the western world, for example, white is associated with weddings and purity, while in India, Japan and China it is more likely to be associated with death and mourning. In Ireland, orange can have political and religious connotations. Using an inappropriate color scheme is unlikely to cause rioting in the streets but it can set the wrong tone and trigger a negative subconscious response in viewers.
A knowledge of slang, colloquialisms and naughty words in particular can also come in handy. Like many other companies, Swedish medical suppliers Locum sent Christmas cards to their customers. It's a little touch that can mean a lot — but their seasonally loved up logo took on a different meaning in North America and the UK. The above example might have been no more than a faux pas that raised a chuckle and provided a few red faces, but some mistakes are far more serious. They can also occur not just when dealing with foreign markets but also within a single multicultural market. In 2002 the British sportswear company Umbro (which would later be bought out by Nike) was forced to withdraw its Zyklon range of running shoes and issue a hasty apology. 'Zyklon' means 'cyclone' in German, which may have been an appropriate name for a running shoe if not for some unfortunate and horrible connotations. Zyklon B was the trade name of the poison used by Nazis to murder Jews and other concentration camp victims during World War II. Dr Stephen Smith, co-founder of the Beth Shalom Holocaust Centre in Nottinghamshire, said: "Commercial appropriation of words carrying connotations of mass murder is utterly unacceptable.” It’s important to give careful thought to potential cultural oversights and misunderstandings. Native-speaking translators can again help avoid mistakes and faux pas and, at the very least, material should be tested with a sample group from the target market. Without a little attention to detail it can be relatively easy for a company to either make itself a laughing stock or, even worse, to cause serious offence and alienate a huge swathe of potential customers. About the author Christian Arno is the founder of Lingo24, a top translation service in the USA. Launched in 2001, Lingo24 now has over 150 employees spanning three continents and clients in over sixty countries. In the past twelve months, they have translated over forty million words for businesses in every industry sector, including the likes of MTV, World Bank and American Express. Follow Lingo24 on Twitter: @Lingo24.
