DirecTV's latest ad campaign features two protagonists, discussing how annoying cable is. The commercial created by ad agency Grey and directed by Tom Kuntz is an awesome spot with hilarious scenarios including a turtle bite, the sneezing dentist, an explosive motorcycle ride, and of course the sexy new DirecTV genie.
Credits:
Agency: Grey, New York
Client: DirecTV
Director: Tom Kuntz
Don't kill 10,000 people dressed as Harry Potter, get DirecTV...and this how you make a truly worth watching parody commercial. And don't go to be bed wearing a Harry Potter costume.
Credits: Starring Matin and Camille Codirected by Ignatius Fischer Codirected by Matin Edited and VO by David Conner Written by Matin Produced by Matin Harry Potter Friend #1 — Broc Harry Potter Friend #2 — Jarod
Following summer 2013's wildly popular “Football on Your Phone #FYOP,” the two NFL QBs rap their way through a FANTASY FOOTBALL DREAM WORLD inspired by DIRECTV’s new, exclusive Fantasy Zone Channel.
Creative Credits:
Ad Agency: Grey N.Y.
President, Chief Creative Director: Tor Myhren
Executive Creative Director: Dan Kelleher
Group Creative Director: Doug Fallon, Steven Fogel
Creatives: Kim Nguyen & Marques Gartrell
Agency Executive Producer: Andrew Chinich
Agency Producer: Lindsay Myers
Production Company: DNA, Inc., Hollywood, CA
Director: Director X
Producer: Justin Diener
Production Supervisor: Tara Martin
Director of Photography: Omer Ganai
Editorial Executive Producer (person & company): Maura Woodward, Cosmo Street
Editorial Producer (person & company): Heather Richardson, Cosmo Street
Editor (person & company): Tom Scherma, Cosmo Street
Assistant Editor: Dave Otte, Cosmo Street
Mixer + Sound Designer: David Wolfe for Mister Bronx Audio
Music: Butter Music & Sound
Creative Director : Andrew Sherman
Executive Producer: Ian Jeffreys
Produced and mixed by Glen Cavanaugh
Additional vocal mixing by Richard Furch at mixHaus studios
On-set recording services by Studio 101 NOLA
Post VFX (company): Method Studios NY
VFX Supervisors: Jay Hawkins & Doug Luka
Producer: Carlos Herrera
Casting: Caballero Casting & Avenue 3 Casting
A New York Giants fan and a Dallas Cowboy fan rip apart their home in DirecTV's latest ad promoting the NFL Sunday Ticket...Sure, they argue sometimes, but they are just like any other couple really.
This could very well be the greatest advertising moment of the decade, I don't think anyone was expecting this from footballs Manning brothers Peyton and Eli for DirecTV.
We can't stop laughing either, awesome work created by Grey, New York.
Credits:
Client: DirecTV
Spot Title: "Football on Your Phone"
Air Date: August 6, 2013
Agency: Grey Group
CCO: Tor Myhren
ECD: Dan Kelleher
VP Creative Director(s): Doug Fallon, Steven Fogel
EP: Andrew Chinich
Associate Producer: Lindsay Myers
Production Co.: Hungry Man
Director: Bryan Buckley
EP(s): Kevin Byrne, Dan Duffy, Mino Jajoura
Producer: Jay Shapiro
Edit Co.: Cosmo Street Editorial
Editor: Tom Scherma
Producer: Heather Richardson
Music: Butter Music & Sound
EP: Ian Jeffreys
CD: Andrew Sherman
Monty Python's John Cleese explains the who, what, when, and why's of DirecTV in this brilliant new TV ad entitled "Questions" by the ad agency Grey, New York.
It's a masterfully directed, beautifully detailed commercial directed by Tom Kuntz.
Credits:
Agency: Grey New York
Chief Creative Officer: Tor Myhren
Client: DirecTV
Executive Creative Director: Dan Kelleher
Creative Director: Doug Fallon
Creative Director: Steve Fogel
Executive Producer: Andrew Chinich
Associate Producer: Lindsay Myers
Director: Tom Kuntz
Production Company: MJZ
Director of Photography: Jo Willems
Producer: Suza Horvat
Editor: Gavin Cutler
Assistant Editor: Ryan Steele
Editorial Company: MacKenzie Cutler
Sound Design: Sam Shaffer
Sound Design: MacKenzie Cutler
Casting: Shooting from the Hip
VFX: Method NY
VO Talent: John Cleese
Tonight DIRECTV is taking away 26 of your channels. Viacom is petitioning viewers to take a stand against DirecTV, which will stop carrying the programmer's 26 channels at midnight if a deal isn't reached, with a video parodying the satellite giant's advertising spots.
Viacom's ad lays out the bad things that will happen if DirecTV drops its networks — which include MTV, VH1, Comedy Central, Nickelodeon and BET — including an unpleasant development for Eric Cartman, the "South Park" character.
DirecTV has said that Viacom is seeking a 30% price increase in affiliate fees. Viacom is arguing that its 7-year-old contract with DirecTV is based on wildly outdated terms. via: Adage
Aren't you glad you didn't get rid of cable?
Credits:
Advertising Agency: Grey, NY
Production: Independent Media, Inc. (LA)
Country: United States of America
Director: Doug Liman
Executive Creative Director: Dan Kelleher
Creative Director: Denise O’Bleness
Agency Producer: Andrew Chinich
President/CCO: Tor Myhren
Associate Creative Director: Heather English
Agency Producer: Matthew Flaherty
Agency Associate Producer: Lindsay Myers
Production Company (location): Independent Media, Inc. (LA)
Producer: Susanne Preissler/Denise Rocchietti
Director: Doug Liman
Director of Photography: Mauro Fiore
Editor (person & company): Saar Klein, Lost Planet NY
Sound Design: Stephen Dewey, Machinehead
VFX: The Mill, NY
When MJZ Director Rupert Sanders and Grey New York needed high-end VFX to bring a World War II epic, a medieval fantasy battle, and a bit of science fiction together in a new spot for DIRECTV, they turned to the team at MPC. The spot is a showcase of MPC’s impressive skillset and resources. The LA office led a team that included artists across MPC’s global family of studios, taking the project from rough concept design to photo-real rendering to flawless compositing.
“This was one of those projects that only comes along once in a while,” noted MPC LA Managing Director Andrew Bell. “To help create three disparate and fantastic environments with such an incredible director and agency is a VFX team’s dream come true.”
Acclaimed production designer Dominic Watkins (National Treasure: Book of Secrets, The Bourne Supremacy) and his art department helped MJZ transform a quiet canyon two hours north of Los Angeles into the otherworldly scenes. Working with MJZ’s footage of a battle scene populated with 50 extras in authentic military garb, Jeeps, a burnt-out half-track, derelict troop carriers, and a Sherman tank, MPC joined forces with the physical special effects experts at Full Scale Effects to help provide in-camera explosions and balloon lights to illuminate the vast canyon. MPC enhanced these elements in VFX as well as adding the parachute flare in CG.
They also collaborated to create the computer-generated dragon and a spectacular live-action fireball of dragon’s breath. Watkins worked closely with Sanders to recreate the backdrop with several imaginative twists, including a matte painting, a gnarled tree reaching toward the moon from a built-up hill, and a valley rippling with trees, scorched earth, and the skeletons of fallen combatants. The spot’s samurai warrior was shot onsite with a high-speed Phantom camera and lit by glimmering heatwaves to match the CGI dragon.
“One of our greatest challenges in this sequence was to have the dragon’s fireball interact with, but not touch, the warrior and his stallion,” said Mike Wynd MPC LA’s VFX Supervisor. “We solved this problem by digitally rearranging the scene to provide more distance between the two opponents with some of the live-action trees moved and foreground scrub added.”
To create the UFO scene, a small second-unit MJZ team shot the car traveling down a darkened country road. MPC then added the computer-generated spaceship and digitally added light to the ground, the car, its shadows, and the surrounding scenery. The studio also added additional atmosphere and jolted the power poles and cables with an alien-induced shake.
MJZ shot the plates of the back-seat observer with a green screen outside the windows and MPC composited the outside environments in afterward. MPC sealed the effort with interactive lighting in both the live-action and digitally enhanced segments.
View the: 60 version below the credits.
Credits:
Client: DIRECTV
Spot: “Road Trip”
Air Date: May 2013
Agency: Grey New York
President/CCO: Tor Myhren
Executive Creative Director: Todd Tilford
Executive Creative Director: Perry Fair
SVP Creative Director/AD: Denise O’Bleness
Executive Producer: Andrew Chinich
Associate Producer: Lindsay Myers
VP Account Director: Tamar Arslanian
VP Account Director: Beth Culley
Production Company: MJZ
Director: Rupert Sanders
DOP: Greig Fraser
Producer: Laurie Boccaccio
Editorial Company: Work/Spotwelders
Editor: Neil Smith
VFX: MPC LA
Managing Director: Andrew Bell
VFX Supervisors: Franck Lambertz, Mike Wynd
VFX Team: Ben Persons, Brendan Smith, Sharon Marcussen, Brinton Jaecks, Ryan Knowles, Mike Wynd, Ross Denner, Daniel Marsh, Fred Durand, Ian Wilson, Danny Wynne, John Cherniack
Charlie Sheen stars in yet another commercial, this time for the DirecTV Get Rid of Cable ad campaign. The ad, entitled "Platoon" takes some sap to a Turkish bath house where he runs into Sheen himself and they reenact scenes from Platoon.
In case you missed the FIAT 500 spot with Charlie Sheen check it out here.
Credits:
Ad Agency: Grey, New York
Client: DirecTV
