Here is the new Apple teaser ad for the new Mac Pro coming this fall. "The future of the pro desktop" is the work of ad agency TBWA\ Media Arts Lab, LA, and features the music of Muse, "Supremacy".
The new Mac is heralded as a revolution, but the teaser spot is just that....so we wait until the fall. A few images from the ad below to give the conspiracy theorists something to talk about.
via:
Pro Skater Eli Reed teams up with Playboy for “Lost Paradise,” a short film featuring Reed skating the Playboy Mansion. Check out the short film, sponsored by Diamond Supply Co. and Tenga, wherein the skater takes a nasty fall in New York City’s Chinatown and consequently wakes up in the Playboy Mansion to the likes of Playmate’s Kayla Collins, Ashley Doris, Carly Lauren, Crystal McCahill, Jaslyn Ome, Tiffany Toth, and Dani Mathers.
Eli Reed teamed up with Playboy.com to romanticize the imagination of a New York City skater in “Lost Paradise”. As he skates through the sweltering, concrete island that is NYC he takes a nasty spill and wakes up in easy, breezy Beverly Hills. His eyes flutter open to find himself draped in women inside of the Playboy Mansion. He finds paradise in the arms of Playmates Kayla Collins, Ashley Doris, Carly Lauren, Crystal McCahill, Jaslyn Ome, Tiffany Toth, and Dani Mathers.Video by James Buckmen.As we watch pro skater Eli Reed skate around the forbidden Playboy Mansion in his flamingo pink Marc Jacobs suit, we are met with visually stunning imagery of Hugh Heffner’s iconic home. The film is a new twist on an old favorite. Babes, boards and bunnies.
Pro Infirmis the Swiss organization that helps those with disabilities conducts an experiment: there are only a few people who don`t have empathy with disabled people. Nevertheless, the passenger seat in the public bus next to Fabian often stays empty but it is a very different world when Fabian suits up in cuddly bear costume.
The music is by the band "The Band Of Horses" song title "The Funeral" from the album "Everything All the Time."
Sporting New Eyewear Supports The Police
DDB Canada launches arresting campaign for the Vancouver Police Foundation
Vancouver, August 6, 2013 — Recently, the Vancouver Police Foundation launched its first communications campaign aimed to increase awareness and garner support for the charitable organization. The Vancouver Police Foundation provides funding for emerging technology and innovative ideas as well as a wide range of community policing and youth-at-risk outreach programs not included in the police department’s annual operating budget.
Developed by DDB Canada’s Vancouver office, the goal of the integrated campaign is to raise awareness for the Vancouver Police Foundation and better connect the public to the police via a line of iconic, mirrored aviator sunglasses. These sunglasses not only serve as a visual symbol of support that Vancouverites can wear proudly, but they also play a central role to all of the creative aspects within this campaign.
“The iconic sunglasses pay homage to a signature look inherently tied to police and act as a badge of support that buyers can wear,” says Cosmo Campbell, executive creative director, DDB Canada. “This becomes an opportunity and conversation piece for Vancouverites to demonstrate their support for the police and look good doing it.”
The sunglasses play a primary role in two 30-second television spots, titled “Hoodslide” and “Deflated,” which kicks off the campaign and aims to drive sales of the sunglasses. Taking a humourous twist to popular TV police dramas, both spots drive viewers to buy the sunglasses in support of the Vancouver Police Foundation and visit the website to find out more about the organization and how proceeds benefit the community.
“In the short term, the goal of the campaign is simply to raise awareness for the Vancouver Police Foundation and show support for the VPD by wearing the sunglasses,” says Martina Meckova, executive director, Vancouver Police Foundation. “Our long term objective is to increase the membership of the Foundation and broaden the support base, so that more people in Vancouver can benefit from the work that we do in the community.”
A social media contest coincides with the campaign launch and invites people to submit photos of themselves wearing the sunglasses, along with the hashtag #VPDPartners for a chance to win a unique Ride-Along police experience. Symbolizing the solidarity between the people of the city and the Vancouver Police Department, the photos from the contest will be aggregated on the Department’s website as a visual tribute to the police officers.
“Initially, we asked DDB to assist us with some print ads to promote the Vancouver Police Foundation in a local paper,” says Peter Brown, chair, Vancouver Police Foundation. “The agency returned with an impactful campaign strategy that lends itself successfully across various mediums, allowing us to build a stronger relationship with the public.”
Print, OOH, television, social, digital, public relations and an on-air partnership with Global TV BC round out this integrated PSA campaign. The campaign was created pro bono by DDB Canada with generous support from the following production partners: Clinton Hussey for Photography, OPC // Family Style’s Director Jeff Low for the TV work, Post Pro Media for post-production services, Sean Milliken for talent casting, Wave Productions for audio services and Coastal Contacts for facilitating the production of the sunglasses.
The campaign also received help from DDB Canada’s media agency partner, OMD, who offered free services by arranging a combination of donated and discounted PSA buys with BC Business, Bell Media, CBS Outdoor, and Global TV, Postmedia, TV Week and Western Media Group.
The iconic, mirrored aviator sunglasses will be distributed by the police at community events, including Vancouver’s Fresh Air Outdoor Cinema, and are available for purchase starting August 1 from the Vancouver Police Foundation website for $20 each.
“The partnership between the community and police is fundamental to crime prevention and reduction efforts,” Brown adds. “It is through the Foundation that the citizens of Vancouver can support essential policing programs that may be beyond the immediate city budget capability, raise awareness of the outstanding contributions the VPD makes 24/7, and become partners in policing so together we can build stronger communities and make Vancouver the safest major city in Canada.”
Apple introduces the radical new MacBook Pro with a simple yet powerful new TV Commercial. With breakthrough performance, stunning Retina display and an impossibly thin design, it's innovation in every dimension.
Credits:
Ad Agency: TBWA\Media Arts Lab
One of the world’s most elite (and expensive) cars recently became a canvas for the creative whims of the techie minds at The Media Merchants, a technology-driven production agency based in Vancouver.
In November, the agency gathered influencers in the city’s creative, technology, design, advertising and automotive sectors for The Lamborghini Project, an exclusive audio-visual event centered around projection mapping onto a Lamborghini Reventon.
At $1.5 million, the Reventon is the luxury automaker’s priciest road car. Only 20 have been produced and sold to the public. Using its raw, understated and angular exterior as inspiration, creative technical director Anthony Diehl and animator Stuart Langfield projection mapped a series of real-time visuals on to the vehicle’s dark grey, semi-matte finish.
Initially, Media Merchants conceived The Lamborghini Project exclusively as a projection mapping experience but once they began the meticulous process of mapping animated images onto the car, they realized they had a one-of-a-kind opportunity to do something even more ‘live.’
“One of the surprising and fun elements of the project was getting everything aligned perfectly and then discovering that we had a pretty awesome VJ setup sitting in front of us,” says Anthony Diehl, creative technical director on the project. “Although it wasn’t part of the original plan, we couldn’t help ourselves and took the opportunity to run a live VJ set with visuals created in real-time.”
Diehl and Langfield developed the animated visuals using hybrid 3D and 2D techniques developed specifically for the purpose of projection mapping onto 3D objects. Working from the idea of ‘contrast,’ they sought to highlight the Reventon’s dark, moody and clean lines through a combination of predefined op-art imagery and improvised, real-time effects.
“It’s a scalable technique, allowing us to add or remove projectors for the final execution depending on technical or budget considerations, even after the animated content has been produced,” explains Diehl. “We really tested out the extent of this process on the Lamborghini project and it worked beautifully.”
The video content was created using MadMapper and Modul8 VJ software run off two Macbook Pro laptops networked together for playback sync and then plugged into three 7000 Lumen Panasonic projectors and one 6000 Lumen Christie Projector.
For the music, Media Merchants turned to Mitch Lee of Redemption Audio for a soundtrack that contrasted pure and crisp strings, pianos and snyths with distorted percussion, dissonant noise and an ominous silence. The end result perfectly underscored The Lamborghini Project’s gorgeously subtle symmetry.
Credits:
Projection Mapping: The Media Merchants
Creative Technical Director: Anthony Diehl
Animation Director: Stuart Langfield
Sound Design: Mitch Lee for Redemption Audio
Post Production: JUMP Studios
Videography: Perfect Pictures, Van Media
Director of Photography: Dan Dumouchel
Lamborghini Reventon: SR Auto Group
via: GlossyInc.
Hockey fan and commercial director (in that order), Steve Chase, is one of the three hockey fanatics behind the trending hockey boycott viral "Just Drop It." Frustrated by the recent lockout and the threat of more games on the chopping block, Chase along with fellow hockey buddies Christian Lalonde (a former pro player) and Mike Devlin (Creative Director/EVP of DraftFCB in NY), came up with the concept of making a simple video asking fans to boycott the NHL.
What was once just an idea between friends is becoming an overnight international success. The grass-root campaign called "Just Drop It," asks hockey fans to take a pledge and boycott one NHL game for every one game the league takes away after Dec 21. The boycott goes beyond game attendance and urges fans not to purchase any merchandising or watch televised games.
Media in the US and Canada have already shown their support by posting the video on
their web pages and airing interviews with Chase. Hockey is in Chase's blood. An avid player and supporter of the minor league teams as well, Chase directed a campaign for hockey team Allen Americans. See the all the Allen Americans spots here.
Team owner and NHL superstar Steve Duchesne approached Chase to create and direct the work. The resultant commercials masterfully underline how hockey players possess a passion for the game like no other. Recently quoted as "welcoming the challenge of creating ads in the digital culture," Chase wasted no time and let his passion and conscience drive him.
Just Drop It's Statement: Visit their Facebook Fan page to join the cause. [link]
The NHL and the players union have once again insulted the very people who pay their salaries. We the fans have the power to make them listen by taking the Just Drop It pledge. For every game they cancel after December 21st, we will boycott an equal number of games. They cancel 10, we boycott 10. No tickets, no TV, no merchandise. If you want to be heard go to our Facebook page and "like" us to pledge. You can also post your own pledge video. Make them JUST DROP IT!
An interesting take on cigarettes showcased here in a new commercial for the "DNA Project" entitled The Cigarette That Saved Lives.
The DNA Project had the following to say about the ad campaign:
Egg Films’ Bruno Bossi recently directed The Cigarette That Saved Lives, a controversial commercial for The DNA Project, a non-profit organisation raising crime scene awareness and fighting crime with science with the invaluable support of The Change a Life Trust. “It came as a surprise, as it does to most people, that we do not have the legislative framework in place to more fully use DNA profiling for crime scene investigation in our country,” says Bruno. In South Africa, the National DNA Database only has about 133 000 DNA profiles and there are only two South African Police Services labs that can perform DNA profiling on forensic samples.
Conceptualised by Fox P2, The Cigarette That Saved Lives depicts another brutal South African murder but focuses on the evidence that’s left behind, encouraging viewers to never disturb a crime scene as DNA can convict. The ad is paradoxical: a cigarette saves lives in a commercial where the lead woman dies. “The wonderful thing about this ad is that it creates conversation,” says The DNA Project founder Vanessa Lynch. “Egg and Fox P2 have done a brilliant job.” Everyone involved with the shoot worked pro bono, from the crew to the rental houses. “This project struck me as one of the more worthwhile causes in our country,” says Bruno. The DNA Project would also like to thank the Change A Life Trust for helping by sponsoring this advert.
Vanessa set up The DNA Project after her father’s murderers went free because DNA evidence left at the crime scene was discarded, destroyed and not properly collected. “There was only one chance to collect and preserve that evidence, and it was lost,” says Vanessa. “We can never go back, so that crucial link to my father’s killers was lost with it.”
The Cigarette That Saved Lives is currently screening on local broadcasters as part of the 16 Days of Activism for No Violence Against Women and Children between 25 November (International Day for the Elimination of Violence Against Women) and 10 December 2011 (International Human Rights Day). “Awareness is one of our biggest problems,” says Vanessa. “You can have the laws and systems in place but you only have once chance to gather the evidence before it’s lost forever.”
Credits:
Advertising Agency: FoxP2, Cape Town, South Africa
Agency Producer: Katherine Tripp
Executive Creative Director: Justin Gomes
Copywriter: Gavin Williams
Art Director: Michael Lees-Rolfe
Director: Bruno Bossi
Director of Photography: Paul Gilpin
Producer: Kirsten Clarence
Post Production Company: Black Ginger
Editing Company: Priest
Editor: Matthew Swanepoel
Music: Marc Algranti
Music Publisher: Pulse Music NY
Original story via Jeff Green, Toronto Star reporter.
Toronto’s terrible commuters, you’ve been warned: move your bags or get ready for some public shaming.
A lifelong TTC rider has turned to social media, taking aim at seat hogs on the TTC. He’s created a new blog, posting photos of riders who steal an extra seat for their lunch bags, purses, backpacks and even dogs.
“I hope your bag is comfortable, a--hole” is a Tumblr blog self-described as “a passive-aggressive reminder that people are the worst.”
“All I’m doing is saying what you’re saying in your head, out loud,” said the blog’s creator, Michael Takasaki, 42, with a laugh.
He admits the language he uses to criticize people’s subway etiquette can be a bit foul, but says he’s just saying what everyone is thinking.
“Why not just call it what it is?” he asks.
Created in March, the blog has more than 40 photos of riders with everything from their lunches to purses, grocery bags, a hockey helmet, a mop bucket and a dog taking up an extra seat on buses, streetcars or the subway.
Photos aren’t just taken by Takasaki himself; he’s also receiving and publishing online submissions from other, similarly disgruntled riders. Takasaki, who works as a senior copywriter, said there’s been a bit of backlash to the public shaming, but for the most part the response has been positive — even from TTC’s head office.
“Public transit requires public contributions that go beyond fares/taxes. Thank you for your contribution,” tweeted TTC spokesman Brad Ross.
“The public does have a say, and they’re not shy in letting us know,” Ross said Thursday.
Takasaki said he’s not the confrontational type, and that he’s doesn’t want to lecture people on how to ride the rocket, though he tries to be a good example.
“I could be the only person on the subway and my bag is on my lap,” Takasaki said. “This isn’t an anti-bag-on-seat thing for me, it’s an anti-a--hole thing.”
Takasaki said he’ll keep the blog going until he’s bored of it. While he’s aware people have called him a whiner and advised him to pull up his “big boy pants,” he doesn’t seem to mind.
“Don’t take it too seriously,” said Takasagi. “I certainly don’t.”
The TTC Rider shame site — http://ihopeyourbagiscomfortableasshole.tumblr.com/
Michael is a Sr. Copywriter at Union, see some of the great work he has done for clients like Nabob, Audi and Pro-Line here at www.mikeandglen.com
Category: Sportswear;
Client: Mizuno;
Agency: Talent, São Paulo;
Country: Brazil;
Creative Director: João Livi;
Creative Director: Rodrigo Bombana;
Creative Director: Alexandre Nego Lee;
Art Director: Daniel Chagas Martins;
Art Director: Fabiano Pinel;
Copywriter: Fabio Saboya;
Producer: Ingo Santos;
Producer: Matias Santos;
Agency Executive Producer: Mario Coelho;
Agency Producer: Lisa Oliveira;
Retoucher: Boreal;
Illustrator: Gelmi;
Account manager: Rafael Bararras;
Account manager: Camila Mancebo;
Account manager: Erick Sobral.
Coca-Cola invites us to engage in our own random acts of happiness and kindness with a new pro-social ad campaign, "Go crazy and do good for others."
Music is the Supertramp song "Give a little bit" Written and performed by Roger Hodgson.
Dr. Dre stars in a new commercial for his own "The Beats" Dr. Dre Studio Headphones. The ad focuses on the flashy new colors the headphones are now available in, Dre appears himself in the spot entitled "Colors" where he throws paint filled balloons at DJ Mia, pro skater Justin Eldridge
lifestyle blogger Levi Maestro and Beats model Vildane Zeneli.
The music is Nero and song title "Me and You" from the album Welcome Reality.
Moms Demand Action has launched a new ad campaign to drive support for new and stronger gun laws in America in the aftermath of the massacre at Sandy Hook Elementary School in 2012. The video, "How many more rounds?," is an emotive depiction of the damage caused by gun violence. An AR-15 assault weapon is fired in slow motion with each discharged shell casing representing a major shooting in America. The video ends with the message, "How many more rounds are we going to let this go on for?" along with a phone number to the Congress switchboard.
Story via: SUSAN KRASHINSKY | The Globe and Mail — Shell casings from a black AR-15 rifle spin in slow-motion flight. Each one is labelled with the name of a school or a city where a mass shooting has taken place: Columbine; Carson City; Virginia Tech; Aurora and Minneapolis and Brookfield and Newtown.
This new television ad wades into the debate over gun legislation in the United States at a crucial time, as the Senate prepares to vote Thursday on President Barack Obama’s proposals to stem gun violence. But the agency behind it is located in Canada.
Grey Canada has been working with a newly formed group seeking to brand itself as the Mothers Against Drunk Driving of the gun debate: Moms Demand Action for Gun Sense in America. The partnership came about after chief creative officer Patrick Scissons, on vacation south of the border over Christmas, saw a news segment with Shannon Watts, the founder of the group that at the time was called One Million Moms for Gun Control.
Mr. Scissons was moved to reach out to Ms. Watts and ask whether she needed help with the cause. From that conversation, Grey landed on the pitch list for agencies and then secured the account to do pro bono advertising work – something nearly every agency does for a select portfolio of causes.
The group’s first television campaign will launch on networks such as CNN and MSNBC and in smaller markets as the group’s members lobby for time on local stations.
Ms. Watts says she was inspired by the MADD brand.
“It really changed the culture and the perceptions around driving while intoxicated,” she said. “There’s an important role moms play in touching the emotions of America.”
As the group gained traction, Grey did a number of smaller promotions, including one involving a typically Canadian perspective. Noting that the popular candy Kinder Surprise Eggs are banned in the U.S. – because of the alleged choking hazard – the Canadian advertising team worked up an Easter campaign sending eggs to Anderson Cooper and other news personalities. The point was that there are more limits on Kinder eggs in the U.S. than there are on the purchase of assault rifles.
The group’s influence has been growing, which Ms. Watts attributes to the power of social media. Since it was launched in December, it now has roughly 90,000 members in 90 chapters across the U.S. On March 28, some members were invited to the White House to stand on stage while the President spoke about gun legislation.
The new ad is darker than the Easter campaign – the images of shell casings are accompanied by audio of 9-1-1 calls, news reports and solemn presidential addresses about shooting incidents, and the voices of parents whose children have been killed.
The organization’s goals include background checks for gun purchases, a ban on assault weapons, and the tracking and regulation of ammunition sales in large quantities. It is funded by the members and by online donations.
The gun debate is not only a focus for the Canadian office of Grey Group, which is a multinational firm; in a meeting last fall, Mr. Scissons and Tor Myhren, chief creative officer and president of Grey New York, discussed it as an issue deserving consideration.
For agencies, these types of free public service announcements are a creative opportunity as well.
“You talk about agencies really wanting to do breakthrough work, work that strikes a chord emotionally and really motivates public opinion, the public service space is obviously the greatest area for that,” Mr. Scissons said. “Any profile it brings the agency based on the success of that work is great. But on a personal standpoint, feeling a connection and being passionate about the cause, it’s infectious within a shop.”
It’s no secret that Vans is one of the most vibrant brands of the past 40 years, so when they launched their recent “Off the Wall” campaign, they hooked up with F360 CDs/Directors Ross Harris and Joel Fox for an equally off the wall concept. Drawing on a diverse Vans fan base, the two creative directors helped develop a fresh and totally immersive brand experience with F360 ultimately producing and filming a full parade. The end result features a rowdy procession of skaters, bikers, bands, and floats emphasizing the unique voice and spirit of the well-known shoe brand.
Vans, who offered up the original idea of a parade, “had us involved from the ground up,” says Fox on the initial development of the shoot. “Ross and I collaborated with Vans to mix these things together in the loose structure of a parade. Vans employees came out, friends came out, we wanted people there. We knew we had to make something great that everyone would want to be at, or wish they had been at.” However, the creative duo also credits much of the success to creative casting. “We invited a bunch of pro skaters and BMXers as well as our friends and family,” recalls Harris. “We had a barbecue, a raffle, and a skate session. It really helped to keep the energy up. No bored extras looking at their phones counting the minutes for it to be over.”
In addition to the production, Harris and Fox worked to develop a social engagement component for the parade that encouraged the participants to share using #vansparade and spread photos from the shoot around Instagram and various other social hubs. Over 500 pictures made the rounds, helping to shape the buzz behind the ad. “In most cases these days clients want to keep the surprise of a spot entirely under their control,” acknowledged Fox. “There are many good reasons for this. But in general, I think its great to let the people involved tell their friends and the world. It’s the best buzz for an upcoming spot and can greatly increase its reach. Everyone there wants to do it. Give them a bullhorn!”
And while the spot will be hitting television soon enough, an extended web version is also on the way, giving an even deeper look at the “Off The Wall” parade in all its glory.
Credits:
Client: Vans
Creatives: Jared Abe, Steve Zeitzoff
Production Co.: F360
Directors / Creatives: Ross Harris and Joel Fox
Executive Producers: Eric Tu, Peter Friedman
Director of Photography: Tom Banks
Editors: Ross Harris, Jared Abe
via:http://www.trustcollective.com
Advertising Agency: Drummond Central, England, UK;
Creative Director: Stephen Drummond;
Art Director: Michael Watts;
Copywriter: Andrew Dawson;
Photographer: Garrod Kirkwood.
San Francisco denim brand Tellason features user stories in web campaign directed by Logan Kelsey via Vertical Online.
"In the second film for our Tellason series we're featuring Jeremy Tooker. Jeremy is a coffee craftsman and the owner of Four Barrel Coffee in San Francisco. He is dedicated to sourcing the best seasonal single-farm-origin beans from around the world and coupling that with impeccable roasting. We also learned that he is a tireless entrepreneur who regularly works 60-80 hours a week in pursuit of the perfect cup of coffee."
Credits:
Director: Logan Kelsey
http://www.verticalonline.com
Camera: RED Scarlet-X, RED EPIC-X
Editing: Final Cut Pro X
Music: Courtesy of Deep Elm Records
http://www.deepelm.com
"From The Window Of My Room"
Performed by DORENA
"Cicatrice du Soldat"
Performed by Les Sages
Stories by
http://www.tellason.com
Duracell proves the importance of the power inside by telling the story of all-pro linebacker Patrick Willis in a new web film promo. His personal journey to the pinnacle of the NFL required the ability to power through obstacles and a steadfast and unwavering belief in himself. His story is remarkable and inspiring and further proof that with the right stuff inside, great things are possible. #TrustYourPower
I've had a number of people ask about the music in this commercial, it is the work of composer Adam Taylor.
Credits:
Advertising Agency: Saatchi & Saatchi, New York
CCO: Con Williamson
Creative Director: Justin Ebert, Alex Lea, Peter Smith
Art Director: Nate Ripp
Director: Eliot Rausch
Agency Producer: Peter Feldman
Production Company: Uber Content
Director: Eliot Rausch
EP: Preston Lee, Phyllis Koenig, Steve Wi
Director of Photography: Ed David
Editorial: Rock, Paper, Scissors
Composer: Adam Taylor
The Cools partnered up with Bobbi Brown to celebrate some of their favorite "Pretty Powerful" girls in NYC. The Cools hosted a skateboarding lesson with pro skater Eli Reed last week in Thompkins Square Park for 10 friends and produced a 90 second video documenting the early morning lesson.
The video featuring Victoria Secret model Jessica Hart, Leandra Medine (The Man Repeller), Natalie Joos, True Blood's Anastasia Ganias, Hannah Bronfman, Annie Georgia Greenberg, Chrissy Rutherford, Logan Horne, and more as they learn some pretty powerful moves in Thompkins Square Park.
The Cools is a New York City startup founded by Parisian entrepreneur Olivier van Themsche, that delivers a social marketplace tailored to your personal style. Follow curators you trust, share inspiration, shop from the community or sell your own things. This social marketplace is a vibrant and shop-able dialogue among tastemakers.
Credits:
Filmed by Jason Jenkins
Produced by Sydney Reising, and digital ad agency The 88, NY.
Creative Credits:
Advertising Agency: The Martin Agency, USA
Chief Creative Officer: Joe Alexander
Group Creative Directors: Wade Alger, Steve Bassett
Associate Creative Directors: Neel Williams, Justin Harris
Production Company: Radical
Director: Steve Miller
Executive Producers: Frank Scherma, Gregg Carlesimo
Executive Producer/Global Director of Sales: Maya Brewster
Line Producer: Barbara Benson
Production Supervisor: Ted Liotopoulos
Assistant Director: Brian Stevens
Editorial Company: Whitehouse Chicago
Editor: Matt Wood
VFX Supervisor: Randy McEntee
CG Leads: Kevin Ives, Adam Carroll
Executive Producer: Verity Grantham
Producers: Colin Blaney, Sumer Zuberi
Audio Post Company: Rainmaker Studios
Subway returns to the Super Bowl with this ad congratulating Jared for 15 years of keeping it off. The commercial features notable celebs and pro athletes: Robert Griffin III, Ryan Howard, Laila Ali, Brian Baumgartner, Carl Edwards, Jay Glazer, Blake Griffin, Mike Lee and Apolo Ohno.
The ad was created by ad agency MMB, Boston.
