Advertising Agency: Euro RSCG 360, Paris, France
Creative Director: Hugues Pinguet
Copywriters: Dimitri Hekimian, Peter Moyse
Art Director: Thomas Derouault
Art buyer: Isabelle Baud
Retouching: Christophe Huet-Asile

Advertising Agency: DLV BBDO, Milan, Italy;
Executive Creative Directors: Federico Pepe, Stefania Siani;
Deputy Creative Directors: Valentina Amenta, Davide Fiori;
Art Director: Davide Fiori;
Copywriter: Valentina Amenta;
Postproduction: Davide Calluori, Davide Fiori;
Photographer: Stefano Tagliaferri.

The Diesel Island

Diesel has started new adv campaign «Diesel Island» within the limits of strategy «Be Stupid».
If you do not manage to advance the outlooks on life in an old society, it's necessary — to keep away from those who does not accept innovative principles, and to organize the own state. Diesel continues to throw brushwood in a movement fire «Be Stupid», starting new advertising campaign «Diesel Island».

Freedom Island for Free People

Is a story of desperate young people which were tired of a boring society with all its interdiction dictated by «big brother's mind». The young people has landed on paradise islands to create the new nation to take all best principles of the device of the existing countries and forever to eliminate social injustice.

People on a photos, it «the pioneers, which profits on Diesel Island in search of rescue from tyranny, an economic crisis, political corruption and reality shows», begin new life in which there is no place for silly restrictions of the usual world.

The army of these people consists of pair-three the person, armed with soft pillows, inhabitants of this kingdom of rest project ecological means of transportation (for example, the car which copes from a strength of wind), and also gradually steal Wi-Fi from neighboring countries. Being children of a wind, the sun and freedom, they do not accept all totalitarian powers.

Learn to Self Love!

«W Network» TV-channel has shown a new beauty lessons. Traditional female figure and the magnificent forms are intentionally underlined in the posters of «How to Look Good Naked Canada».

Pear-shaped Figure

Rammstein - Sonne [Official Video]