I Love Coca-Cola!

Coca-Cola as sponsor of the Olympic games 2012 in London shows its passion about the Olympic spirit in a typical Coca-Cola way of style: within a strong, simple and colourful symbolic Coca-Cola integrates its brand icon "the logo" as the sporty challenge – in every poster in a new way.

Geo: Germany;
Category: Non-alcoholic drinks;
Agency: McCann Erickson;
Brand: Coca-Cola;
Advertising Agency: McCann, Germany/McCann, Geneva, Switzerland;
Creative Director/Copywriter: Bill Biancoli;
Art Directors: Birol Bayraktar, Michael Jacob, Florian Fischkal;
Illustrator: Yue-Shin Lin;
Account Manager: Christiane Hahn.