Winkreative and Guru Studio take you UP to Toronto with "Travel Happy," a playful and colourful animated journey through Toronto for the Union Pearson Express.
Coming to Toronto in 2015, the Union Person Express, or UP as it’s been lovingly coined, is a new high-speed train that will connect the city’s downtown core to the international airport. As Toronto is the 4th largest city in North America, this service is long overdue and a welcomed addition to the world class city.
Working with Winkreative and illustrator Lotta Nieminen, Toronto-based Guru Studio set about to weave a colourful populated visual narrative out of the imagined “Union to Pearson” trip from the script. As Winkreative and Lotta Nieminen are London and New York-based, Guru Studio’s immediate goal was to educate and inspire the team with local knowledge about what makes the city of Toronto unique, so it would look great on screen. Guru Studio also brought on board Toronto-based director Larissa Ulisko, to further strengthen their vision and bring the culture of Toronto to life.
“We worked with Winkreative to balance the script with the visuals so we could allow some space to breathe life into the spot,” said Frank Falcone, Creative Director, Guru Studio. “We felt that we needed to keep the graphics and animation style very clear and simple so we wouldn’t overwhelm the viewer.”
“Travel Happy” is a stylish and informative trip through Toronto, and although the express train isn’t coming to Toronto until 2015, promotions for the service have already begun via the UP website where the webfilm lives.
Credits: Union Pearson Express "Travel Happy" Client: Metrolinx — Union Pearson Express http://upexpress.com Agency: Winkreative CEO & Chairman: Tyler Brûlé Creative Director: Maurus Fraser Design Director: Corinna Drossel Account Director: Ariane Elfen Art Buyer: Petek Sketcher Strategy Director: Steve Teruggi Production Company: Guru Studio Director: Larissa Ulisko Creative Director: Frank Falcone Producer: Amy Robson Creative Supervisor: Yurie Rocha Compositor: Boris Perenchensky Animator: Chris Fourney Illustrator: Lotta Nieminen/Agent Pekka Producer: Petra Koivisto/Agent Pekka Music: Eggplant Collective via: GlossyInc.
cazenove + loyd, the luxury travel brand, is highlighting the extraordinary nature of its holidays in a new marketing campaign created by Fold7.
The new campaign appears this month, and was shot on location in South Africa. It uses actual client stories to deliver the message that cazenove + loyd holidays bring a sense of the extraordinary to life.
cazenove + loyd launches the campaign as it seeks to redefine the essence of luxury travel, by offering not just the best destinations and experiences, but also getting to know its clients personally and tailoring once-in-a-lifetime experiences for them.
The campaign will run across all of its brand communications worldwide in print and online, with a particular focus on the UK and US. The campaign uses the strapline ‘Always Extraordinary – cazenove + loyd’.
Fold7 won the cazenove + loyd advertising and direct marketing account last summer. The new campaign runs online and in the press, as well as in direct marketing materials aimed at high net-worth customers.
Simon Helm, Creative Director at Fold7, said: “cazenove + loyd offers something completely different and the challenge is to make it stand out in a competitive marketplace. But letting its clients tell their own stories, we’re giving cazenove + loyd an authenticity that can’t be replicated.”
Credits: Creative Agency: Fold7 Creative Director: Simon Helm Art Director: Simon Packer Account Director: Paul Diamond
STA Travel Australia sent 3 of their mates, Rick Mereki, Andrew Lees and Tim White on an amazing trip around the world, a 6 week journey of a lifetime crammed into one epic minute. 3 guys, 44 days, 11 countries, 18 flights, 38 thousand miles, an exploding volcano, 2 cameras and almost a terabyte of footage... all to turn 3 ambitious linear concepts based on movement, learning and food....into 3 beautiful and hopefully compelling short films...a trip of a lifetime. Credits: Rick Mereki: Director, producer, additional camera and editing Tim White: DOP, producer, primary editing, sound Andrew Lees: Actor, mover, groover These films were commissioned by STA Travel Australia Music Recorded and mixed by Jake Phillips Colour Grade: Edel Rafferty and Roslyn Di Sisto Online Edit: Peter Mirecki Assistance in titles and production design: Lee Gingold, Jason Milden, Rohan Newman
The most eminent fashion week in Croatia is coming this October, from the 1st to the 4th and to promote the week Cro A Porter released this tantalizing commercial entitled "Departure".
Meet the new edition of the most important domestic fashion project Schwarzkopf Cro A Porter , which gathers most eminent list of local designers in their ranks, we present the SCHWARZKOPF CRO A PORTER DEPARTURE . Visitors used to uniquely fashion and Production excitement even this time will not be deprived of a superb experience ! First time for this project , in collaboration with the national carrier, Croatia Airlines , those with the most happiness will enter the space previously inaccessible to the public. Runway will become a fashion , and an airplane hangar location of events, which will be strictly limited input and controlled. Inspired by travel , flight and erasing borders, organizers announce perhaps the most sophisticated edition of the project to date . " Indescribable , we are proud that we were chosen for Croatia Airlines partners in this project and provided the opportunity to jointly organize the event, which will undoubtedly push the envelope . This is a unique opportunity and honor. Precision , professionalism , safety and sophisticated design are characteristics which can be described and Croatia Airlines and Cro a Porter , both brand of great national importance . This is a great example of cooperation , which should work on all levels. " ( VD) Request for participation , accreditation certificate and confirmation of this will at times be conducted in the strictest controls as required by air transport . So hurry to your booking, because late check in is not possible! Glossy Mladen Saric is returning as the author photo announcement campaign DEPARTURE with a series of attractive photos taken in an airplane hangar and a beautiful Ana Laura Kapitanović in the lead role . Blonde Ana Laura , with her iconic beauty , dressed only in elements that are associated with travel : Hard case, bar codes to label luggage, foil wrapping luggage and covered transit cancels, embodies almost couture glamor trip ! Make up : Tena Basic, Hair Salon ROSE Schwarzkopf Cro a Porter DEPARTURE are scheduled from 02 4/10/2014 Talented Francis Matkovic for the first time in the role of photographers campaign for Schwarzkopf Cro A Porter , in a part of the project called AVANT GARDE , brings a series of photographs great atmosphere behind the scenes in the so-called . backstage. Sophisticated styling stillness and Mary Vijačkića and Antonia Solar ( Thalia ) as models , were recorded during Photo Days in Rovinj and , as such, and the winning design workshops EMOTIONS IN FASHION . Make-up : John Bilanđija for Illamasqua , hair Nikola Blažinčić Schwarzkopf Cro A Porter AVANT GARDE is scheduled for 01.10.2014 via: http://www.cro-a-porter.hr/
Ole, in the first of five fun new ads from the Travelocity "Go & Smell The Roses" campaign "Bulls", the Roaming Gnome is dropped into a scene from the world famous running of the bulls in Pamplona, Spain saying, "Here's a thought: You'll never survive the running of the bulls unless you attend the running of the bulls."
"Contrary to popular belief, watching paint dry can actually be fun – but you've got to be there to enjoy it." This one take's the Travelocity Roaming Gnome to India where he finds himself being handed off from one person to the next at the Holi Festival.
Our friend the Gnome becomes one with a sand sculpture. "Sparkly water and pure white sand may not get you off your couch but there's not a creature on earth that can resist this." I could go for the girl and do less with the sand up my...never mind.
In this one he is not checking emails, cleaning the grass or mowing the lawn, not making calls or spreadsheets, it's less couch, more beachy.
"Go & Smell the Roses is more than a tagline in an advertising campaign, it's a rally cry," said Bradley Wilson, chief marketing officer at Travelocity North America. "With this new campaign we are using our most powerful asset, the iconic Roaming Gnome, to inspire and instigate people to get off the couch, to go and smell the roses."
"'Go' is the operative word," Wilson said. "And we mean 'go' anywhere whether that is a weekend road trip, a family event, or a once-in-a-lifetime adventure similar to those the Roaming Gnome is fortunate enough to take."
Last one I promise. The Roaming Gnome takes in a majestic alpine view on a ski lift: He says, "You might be interested to know that other countries have couches exactly like ours."
Since we're on the subject of travel, remember we always seem to end up doing stupid things in a group, don't believe me? Check out these 6 controversial new ads for Chariot Travel entitled You Do Stupid Things In A Group.
Out of JWT-India comes this interesting print ad campaign "Youdo Stupidthings Inagroup" for Chariot, a travel company based in New Delhi India that offers tour packages.
Nothing personal to the groupof stupidcreatives behind this...if comparing dog fights, violent riots, guns, and prejudice is your idea of promoting luxury group travel packages then you should all be fired.
Credits: Advertising Agency: JWT, Gurgaon, India Chief Creative Officer: Bobby Pawar Executive Creative Director: Priti Kapur Copywriter: Sayantan Choudhury, Sumeer Mathur Art Director: Sumonto Ghosh
Thomson Travel presents a film about a smile, the story is told (to the tune of Queens Bohemian Rhapsody) by the one and only William Shatner. Watch as the one-eyed bear is removed from his day-to-day life of being toyed with by a typical young child and forced to participate in doll's tea parties, to eventually "discover his smile" and a vacation romance with a unicorn.
Credits: Advertising Agency: Beattie McGuinness Bungay Executive Creative Director: Trevor Beattie Creative Director: Pat Burns Creative: Rachel Miles Creative: Michael Tsim Agency Producer: Gill Loftus Production Company: Park Pictures Director: Tom Tagholm Executive Producer: Stephen Brierley Producer: Fran Thompson Production Manager: Ananda Coulier DOP: Martin Ruhe Model Maker: Anarchy Soft Technician/Teddy Bear Wrangler: Danielle Boyne Post Production: Realise Studio
William Shatner is the star of the newest Priceline commercial, but this ad is going over to well with the American Bus Association. They are asking the ad be pulled from being aired, apparently seeing Shatner in a bus as it goes over a bridge that ends in a rather dramatic explosion isn't good for the bus biz.
NEW YORK (CNNMoney) — The American Bus Association is asking that Priceline pull an ad that shows its longtime spokesman William Shatner dying in a fiery bus explosion, saying that it believes the ad is in bad taste.
The ad, which started airing Monday, is an effort by the online travel service to drum up attention for its published-price offering, which is much less well known than its name-your-own-price service.
A company spokesman stressed that while they are killing off Shatner's "Priceline Negotiator" character, they still have the former "Star Trek" star under contact as a celebrity spokesman.
But while Priceline is happy with the spot and the buzz surrounding it, the trade group, which represents inter-city bus lines as well as charter bus services, is upset, saying it "damages the reputation of our industry."
Group spokesman Dan Ronan concedes that he doubts any potential customers will be afraid to take the bus after seeing the spot, but said "it portrays the industry in a bad light. We're protecting our brand and our reputation."
Neither Priceline nor Shatner had any immediate response to the group's objection.
The trade group also invited the 80-year old Shatner to ride a motorcoach and see how safe and comfortable they are. It pointed out that Shatner will be appearing next month in an autobiographical one-man show on Broadway, where a large proportion of customers travel by bus.
"In fact, it is estimated that nearly one third of theater tickets are purchased by group tour and motorcoach customers," said the group's statement
Type of entry: Newspaper
Category: Travel, Transport & Tourism
Advertiser: WHITE COLLAR HIPPIES
Product/Service: CORPORATE CAMPAIGN
Agency: BBDO INDIA Mumbai, INDIA
Advertiser WHITE COLLAR HIPPIES
Product CORPORATE CAMPAIGN
Entrant BBDO INDIA Mumbai, INDIA
1 of 2 Campaign
Category: Travel, Transport & Tourism
Advertiser/Client: WHITE COLLAR HIPPIES
Product/Service: CORPORATE CAMPAIGN
Entrant Company: BBDO INDIA Mumbai, INDIA
DM/Advertising Agency: BBDO INDIA Mumbai, INDIA
Two new ads from the Expedia Travel Yourself Interesting ad campaign. Did you know that people in the Himalayas traditionally greet each other by sticking out their tongues? Did you know that Bulgarians shake their heads to say yes, and the nod to say no?
Virgin Trains launches a vintage inspired print ad campaign, "Fly Virgin Trains" was designed by the design shop I Love Dust who created the images to reflect the retro golden era of travel with a modern twist.
Credits: Ad Agency: Elvis Communications Copywriter: Ken Taylor Art Director: Gavin McDonald Design: I Love Dust
According to the Canadian airline Air Canada, "Canadians need to get away more", and that's why they are introducing the new leisure airline "rouge". The affordable new rouge, according to the airline will allow you to travel in style for less. "Edinburgh to Cuba, Athens to Costa Rica, Venice to Jamaica, we're making it possible for you to see more of the world more often".
Introducing Air Canada’s new leisure airline with stylishly affordable service to holiday spots in Europe and the Caribbean. Benefit from Air Canada’s extensive network for smooth connections to flights departing daily from Toronto and Montreal. Service begins July 1, 2013. It’s time to go more. Where will your next holiday take you?
The "Rouge" commercial not only introduces Canada to the new airline, but reminds us how much we all need to get away....Thanks! Let's just hope that rouge does not end up like Air Canada's previous attempts at a low cost airline, whatever happened to Tango and Zip?
Vancouver, September 5, 2013 – DDB Canada is pleased to announce that the British Columbia Automobile Association (BCAA), after an extensive search, has selected the Vancouver office as its agency of record (AOR), responsible for the BCAA brand and its lines of products and services. As its new agency partner, DDB Canada will help BCAA drive new membership, introduce new products and further strengthen the organization’s relationships with its 800,000+ members across British Columbia.
“BCAA started in the area of roadside assistance, but has evolved into a multifaceted brand that places its members and customers at the heart of every service it provides,” says Lance Saunders, executive vice president managing director, DDB Canada, Vancouver. “When you truly look after your members and customers, like the way BCAA does, they can become strong brand advocates, harnessing the power of word of mouth, digital and social tools to spread positive messages. For an agency, this is a dream foundation to build from.”
Effective September 2013, DDB Canada/Vancouver will provide strategy, creative, media buying and planning services, in partnership with OMD Vancouver.
“We are excited to partner with DDB Canada,” says Heidi Worthington, senior vice president and chief marketing officer, BCAA. “At BCAA, we consider our agency as a strategic partner. DDB combines award-winning creative with insight-rich strategy, which will help to further strengthen the BCAA brand. Our trust and reputation with our members and customers is the foundation for our growth. It is from this solid base that BCAA will continue to provide an outstanding experience with our insurance, roadside assistance services, and further expand our product offerings and member savings partners worldwide.”
About BCAA
BCAA is one of the most trusted organizations in British Columbia, serving one in four B.C. households. With over 800,000 Members, BCAA provides an array of home, auto and travel insurance products, roadside assistance and Member savings at over 150,000 partner locations worldwide. J.D. Power has ranked BCAA “Highest In Customer Satisfaction among Home Insurance Providers in Western Canada” two years in a row (2012 and 2013) – details at jdpower.com. Now in its 107th year, BCAA has over $400 million in annual sales, 27 locations and over 900 employees. To learn more about the benefits of BCAA Membership, visit bcaa.com and for more information on the BCAA Road Safety Foundation visit bcaaroadsafety.com
About DDB Canada
Named Strategy’s 2012 Agency of the Year and Digital Agency of the Year, DDB Canada is the most creatively acclaimed, internationally recognized marketing communications agency in Canada. Known for advertising that generates significant results for clients, DDB Canada is a “total communications company” whose fundamental belief is that creativity is the most powerful force in business. DDB Canada has offices in Vancouver, Edmonton, Toronto and Montreal. The agency’s integrated groups include: DDB Kid Think (youth marketing), DDB Public Relations, Tribal Worldwide (digital and social), Karacters Design Group, RAPP Canada (direct) DDB Hodes Recruitment Communications (recruitment marketing) and Shopper DDB (shopper marketing).
Integrated campaign brings GE Monogram to Canadian travelers via enRoute and Air Canada Maple Leaf Lounges
Press: Toronto – March 4, 2014 – GE Monogram is proud to announce their partnership with EnRoute, Air Canada’s inflight travel magazine, for a new integrated content series highlighting notable chefs and food personalities in Canada. This is part of a broad initiative with Spafax – an international leader in content marketing and custom publishing. The upcoming campaign titled ‘GE Monogram Presents The Chef Series,’ will run across several platforms with the goal of providing rich content to consumers in transit.
“GE Monogram is inspired by the love and respect of food and supports causes that bring food to the forefront,” says Philippe Meyersohn, GM Marketing and Training, GE Appliances Canada. “We want to focus on Canada’s growing love of food and show our appreciation for Canadian chefs. Aligning with EnRoute and their various properties allows us to share our love of food with Canadians across the country.”
The integrated campaign will include a print component in the spring and fall issues of enRoute, featuring a series of seven full page editorials known as “The Chef Series,” which will present a distinct interview with a chef or food personality. The campaign’s video element will involve award winning chef interviews shot in a GE Monogram kitchen space. The video series will air on Air Canada’s inflight video systems during the fall, but is also scheduled to air on the Food and Documentary channels. Both the print and video series will live online at enroute.aircanada.com for the duration of the campaign, where users can experience content as it’s published.
To complement the campaign, GE Monogram will hold a contest in August for Air Canada Maple Leaf Lounge guests in Toronto, Montreal and Vancouver airports, whereby GE Monogram displays will be set up, inviting lounge guests to enter for a chance to win two tickets to enRoute’s 2014 “Canada’s Best New Restaurant” event held in Toronto in November 2014, including return flight and accommodations.
Idea: The task was to demonstrate IKEA kitchens, inspire people with features and smart solutions for everyday living. Solution: We created an interactive story online where visitors could travel through the kitchens by transmigrating from one character to another and see functional features from different perspectives: with the eyes of a grandma, a three-year-old, a cat and even a fly.
Result: In the first five months: 22,168 visitors took a dive in aquarium by transmigrating into a fish; 87,204 slept on the kitchen floor by transmigrating into a dog; 28,321 flew in the kitchen as a fly; 65,480 performed a kitchen dance; mixed 70,711 cocktails and discovered 853,614 IKEA kitchen features.
Credits: Agency: Instinct Director: Thorsten Herken Internet Agency: B-Reel Creative director: Roman Firainer, Yaroslav Orlov Digital Creative Director: Kolya Fabrika Author: Yaroslav Orlov Art director: Roman Firaine Designer Maksim Demkin Multimedia-designers/programmers: Actionfilm
High in the Italian Alps, thousands of stick-like images of people and animals, carved into rock surfaces, offer a tantalising window into the past. Archaeologists believe that the earliest of these 150,000 images date from the Neolithic but that most originate from the Iron Age. The UNESCO-protected ‘Pitoti’ (little puppets) of the Valcamonica valley extend over an area of some three square kilometres and have been described as one of the world’s largest pieces of anonymous art.
An event taking place next Monday (18 January 2016) at Downing College, Cambridge, will give the public an opportunity to learn more about a fascinating project to explore and re-animate the Pitoti of Valcamonica. Displays and hands-on activities staged by seven of the institutions involved in the EU/European Research Council-funded ‘3D Pitoti’ digital heritage project will show visitors how archaeologists and film-makers have used the latest digital technology to explore an art form often portrayed as simplistic or primitive.
The exhibitors from Austria, Italy, Germany and the UK will show that the thousands of Pitoti can be seen as “one big picture” as dozens of artists, over a period of some 4,000 years, added narratives to the giant ‘canvases’ formed by sandstone rocks scraped clean by the movement of glaciers across the landscape. The images are etched into the rock surfaces so that, as the sun rises and then falls in the sky, the figures can be seen to gain a sense of movement.
Displays will introduce visitors to the scanning, machine learning and interactive 3D-visualisation technologies used by Bauhaus Weimar, Technical University Graz, and St Pölten University of Applied Sciences to record, analyse and breathe life into the Pitoti. Cambridge archaeologists Craig Alexander, Giovanna Bellandi and Christopher Chippindale have worked with Alberto Marretta and Markus Seidl to create Pitoti databases using Arctron’s Aspect 3D system.
The scanned images of the Pitoti are stored in the rock-art research institute in Valcamonica, Centro Camuno di Studi Preistorici, and have given the project’s team an unprecedentedly rich resource to play with in exploring the power of graphic art in combination with other media.
The 3D Pitoti team members attending next week’s event will engage with visitors who will be given the chance to experience the scanner, UAV (unmanned aerial vehicle), computer sectioning, and the Pitoti ‘oculus rift’ virtual reality experience, made possible by using advanced imaging systems which are creating a new generation of ‘real’ images. The live demonstration of the interactive 3D Pitoti children’s app, developed by Archeocammuni and Nottingham University, is likely to prove popular with younger visitors who will have the chance to handle the technology and ask questions. Also taking part in the event will be the renowned craftsperson Lida Cardozo Kindersley who will demonstrate the art of letter cutting as an intensely physical process.
Eleanora Montinari [Credit: CCSP/3-D Pitoti with permission of Marc Steinmetz/VISUM]Archaeologists increasingly believe that the Valcamonica images may have been one element in a kind of ‘proto-cinema’ that might have involved other ‘special effects’. “When I first saw the Pitoti, my immediate thought was that these are frames for a film. Initially I envisaged an animated film but over time I’ve come to realise that the quality of colour, the play of light and shadow, and the texture of the rocks, make the Pitoti much more sophisticated than 2D animated graphics. That’s why we need to work in 3D,” says Cambridge archaeologist and film-maker Dr Frederick Baker, one of the founding participants in the project.
“Many of the images at Valcamonica are contemporary with classical Greek art but are an under appreciated form of art. I believe that the Pitoti are an example of minimalism, an early precursor to work by Alberto Giacometti and Pablo Picasso. They can be just as powerful as the classical art of Athens and Rome in their own way. By showcasing our project in the neo-classical setting of Downing College, we are highlighting this clash of visual cultures and using the digital to raise the appreciation of what has been seen as ‘barbarian’ or ‘tribal’ art.”
Members of the 3D Pitoti team captured thousands of images of people, sheep, deer, horses and dogs found on the Valamonica rocks. The digitised images gave the project a ‘casting directory’ of thousands of ‘characters’ in order to create imagined narratives. The creation of moving images using pixels, or dots, echoes the making of the Pitoti which were pecked out of the rock by people striking the surface with repeated blows to produce lines and shapes.
Dr Sue Cobb, from the University of Nottingham, who led the international team of scientists, said: “Thanks to the 3D Pitoti project, archaeological sites and artefacts can be rendered in stunningly realistic computer-generated models and even 3D printed for posterity. Our tools will give more people online access to culturally-important heritage sites and negate the need to travel to the locations, which can be inaccessible or vulnerable to damage.
“We overcame a number of technical challenges to innovate the technology, including developing weatherproof, portable laser scanner to take detailed images of the Pitoti in situ in harsh, rugged terrain; using both a UAV and glider to take aerial shots of the valley for the computer model and processing huge masses of data to recreate an immersive, film-quality version of the site in 3D.
Michael Holzapfel (left) and Martin Schaich (right) [Credit: ArcTron/3-D Pitoti with permission of Marc Steinmetz/VISUM)]“With our new story-telling app, users can scan and animate 3D Pitoti images to construct their own rock art stories from the thousands of fascinating human and animal figures discovered so far. The aim is to show to public audiences that with archaeology there isn’t a single answer to the art’s meaning –there are theories and interpretations — and to teach the importance of the rock art as a biographical record of European history.”
Next Monday’s event will include a test screening of a 15-minute 3D generated film called ‘Pitoti Prometheus’ which reimagines the story of Prometheus (who, according to legend, created men from clay) by animating digital images captured in Valcamonica. The fully finished film will be launched later in the year.
The film’s 3D engineer Marcel Karnapke and film-maker Fred Baker (contributing via Skype) will take part in a discussion at the end of the day, enabling the audience to ask questions about the film and the unfolding of an ambitious project which breaks new boundaries in terms of European cross-disciplinary collaboration.
“We use the word ‘pipeline’ to describe the process by which we’ve scanned and channelled the rock art images through time and space to bring them to mass audiences,” says Baker. “It’s a pipeline which stretches well beyond what we’ve produced and future technologies will undoubtedly open up new understandings of art forms that communicate so much about humanity and our relationships with each other, with the environment, and with imagined worlds.”
Next Tuesday morning (19 January 2016), a series of talks and workshops, aimed primarily at academics, will take place at the McDonald Institute for Archaeological Research. The two days of events are the official culmination of the 3D Pitoti project. For details of Monday’s event, which is free of charge, go to http://3d-pitoti.eu/
Source: University of Cambridge [January 14, 2016]
This year marks the 100th Anniversary of The Calgary Stampede. To celebrate the occasion, and their sponsorship of the Stampede, TransAlta takes you back 100 years to 1912 in "The Demo"
Directed by Wayne Craig via Calgary-based production company Joe Media, the film takes the viewer on a magical and nostalgic journey to The Stampede as it was in 1912.
Shot through the POV of a young boy, the visually-driven narrative is full of awe and wonder as we travel with him through the Stampede grounds, passing a fire eater and a knife juggler, into an exhibition tent where a crowd has gathered with great anticipation. They are there to witness something magical, something from the future — an electricity demo.
The spot is being screened on jumbo screens at the the Calgary Stampede Grand Stand Show, which runs from July 6-15, 2012.
Credits: Title: "The Demo" Client: Colleen Carter, TransAlta Communications: Marie Evangeli, National Public Relations
Director: Wayne Craig Production Company: Joe Media Executive Producer: Matt Gillespie Producer: Richard Cairns Writer/Creative Consultant: Trevor McConnell, Scout Communications DOP: Barry Berona Editor: Howard Wirth, Joe Media Music/Sound Design: Dan McManus, Six Degrees Music
The Swatch Free4Style 2013 took place in the medieval town of Estavayer-le-Lac (Switzerland), which became the capital of freestyle sports from July 5-7. Over the weekend, more than 25'000 people gathered on the banks of Lake Neuchâtel to watch FMX, jet ski, wakeboard and live musical acts. The second clip is Swatch sponsored Pauline Ado, from France and the NO.1 European surfer on the ASP Women's World Championship Tour. Although she wasn't born into a surfing family, she received her first surfboard at the age of 8. Ever since, she's never stopped enjoying to compete and travel to the most exotic locations in the world.
Below, the ad for the Libre Collection featuring the music/song by Mika, "Underwater". Swatch recently surfaced with a new look on life and a Scuba watch with a difference: it's not just for divers, it's for the rest of us, too. As we sail the streets of a gridlocked city, board a submarine subway for a storm-tossed ride home, or take the wheel of a sloop in downtown Manhattan, there's no limit to the power of our imagination when unleashed by passion and the new Scuba Libre from Swatch.
In China will be created the new gambling zone — China Vegas. In this gambling zone plan to place not only a casino, but also luxury hotels, conceptual exhibitions, fashionable showrooms, striptease clubs, theatrical and concert halls, 3D cinemas, and also golf courses and tennis courts.
The 2nd Vegas, or is better?..
On similarity of the American Las Vegas, many buildings will superficially resemble the most well-known and cult sights of the largest megacities of the world. In press release of World Travel Market is informed — China Vegas will appear in the Inner Mongolia and will take places in territory of 100 km2.
China having one gambling zone — special administrative area Macau, is surrounded by the countries where gambling's are resolved.
The Chinese players annually spend in a casino over $40 billion, filling the budget not only Macao, but also frontier cities of Myanma and Laos. Special gambling zones which also will involve tourists, in 2010 should appear on Philippines and in Singapore.
On similarity of the American Las Vegas, many buildings will superficially resemble the most well-known and cult sights of the largest megacities of the world. In press release of World Travel Market is informed — China Vegas will appear in the Inner Mongolia and will take places in territory of 100 km2.
