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  • Intel & Toshiba Presnt "The Power Inside" with Harvey Keital watch episode's 1,2 & 3

    Intel & Toshiba Presnt "The Power Inside" with Harvey Keital watch episode's 1,2 & 3

    The Power Inside is an interactive social film, presented by Intel and Toshiba, directed by Will Speck and Josh Gordon, starring Harvey Keitel, Craig Roberts (Submarine, Jane Eyre), Analeigh Tipton (Warm Bodies, Crazy Stupid Love), and a few others. The series was created by the team behind the Emmy-nominated The Beauty Inside from 2012.and YOU. It's Hollywood's first social film where the audience helps save or destroy the world.

    Above, The Power Inside — Episode 1, Neil is a twenty-something guy going nowhere in life. He works a dead-end job, has no girlfriend, and his best friend isn't exactly the best. But today, something is different. People are starting to pay attention to him. It just might not be the kind of attention he was looking for.

    The Power Inside — Episode 2, Ari encourages Neil to make some bold moves, while the strange attention Neil has been getting only gets weirder.

    The Power Inside — Episode 3, O'Manksy helps Ashley and Neil deal with the 'stached, while the truth about the moustache aliens and their obsession with Neil becomes more clear.

    Go to http://www.thepowerinside.com to audition, follow the story, and enter a sweepstakes to win awesome weekly prizes.

  • Beyond El Dorado: Power and gold in ancient Colombia

    Beyond El Dorado: Power and gold in ancient Colombia

    More than 300 astonishing objects made from gold and other precious materials are presented in the major exhibition “Beyond El Dorado. Power and gold in ancient Colombia”, held by the British Museum in conjunction with the Museo del Oro, Bogotá. The exhibition opens on October 17, 2013 and will run through March 23, 2014.

    Beyond El Dorado: Power and gold in ancient Colombia
    Anthropomorphic pectoral, Colombia, Tairona, AD 900–1600
    [Credit © Museo del Oro–Banco de la República, Colombia]
    For centuries Europeans were dazzled by the legend of a lost city of gold in South America. The truth behind this myth is even more fascinating. El Dorado – literally “the golden one” – actually refers to the ritual that took place at Lake Guatavita, near modern Bogotá. The newly elected leader, covered in powdered gold, dived into the lake and emerged as the new chief of the Muisca people who lived in the central highlands of present-day Colombia's Eastern Range. This stunning exhibition, sponsored by Julius Baer, will display some of the fascinating objects excavated from the lake in the early 20th century including ceramics and stone necklaces.

    In ancient Colombia gold was used to fashion some of the most visually dramatic and sophisticated works of art found anywhere in the Americas before European contact. This exhibition will feature over 300 exquisite objects drawn from the Museo del Oro in Bogotá, one of the best and most extensive collections of Pre-Hispanic gold in the world, as well as from the British Museum’s own unique collections. Through these exceptional objects the exhibition will explore the complex network of societies in ancient Colombia – a hidden world of distinct and vibrant cultures spanning 1600 BC to AD 1700 – with particular focus on the Muisca, Quimbaya, Calima, Tairona, Tolima and Zenú chiefdoms. This important but little understood subject will be explored in this unique exhibition following on from shows in Room 35 such as Ice Age art: arrival of the modern mind, Grayson Perry: Tomb of the Unknown Craftsman, Afghanistan: Crossroads of the Ancient World and Kingdom of Ife: sculptures from West Africa in shining a light on world cultures through their craftsmanship.

    Although gold was not valued as currency in pre-Hispanic Colombia, it had great symbolic meaning. It was one way the elite could publicly assert their rank and semi-divine status, both in life and in death. The remarkable objects displayed across the exhibition reveal glimpses of these cultures’ spiritual lives including engagement with animal spirits though the use of gold objects, music, dancing, sunlight and hallucinogenic substances that all lead to a physical and spiritual transformation enabling communication with the supernatural. Animal iconography is used to express this transformation in powerful pieces demonstrating a wide range of imaginative works of art, showcasing avian pectorals, necklaces with feline claws or representations of men transforming into spectacular bats though the use of profuse body adornment.

    The exhibition will further explore the sophisticated gold working techniques, including the use of tumbaga, an alloy composed of gold and copper, used in the crafting the most spectacular masterworks of ancient Colombia. Extraordinary poporos (lime powder containers) showcase the technical skills achieved both in the casting and hammering techniques of metals by ancient Colombian artists. Other fascinating objects will include an exceptional painted Muisca textile and one of the few San Agustín stone sculptures held outside Colombia. Those, together with spectacular large scale gold masks and other materials were part of the objects that accompanied funerary rituals in ancient Colombia.

    Neil MacGregor, director of the British Museum said “Ancient Colombia has long represented a great fascination to the outside world and yet there is very little understood about these unique and varied cultures. As part of the Museum’s series of exhibitions that shine a light on little known and complex ancient societies this exhibition will give our visitors a glimpse into these fascinating cultures of pre-hispanic South America and a chance to explore the legend of El Dorado through these stunning objects.”

    “American Airlines and American Airlines Cargo are thrilled to be partnering with the British Museum on Beyond El Dorado: power and gold in ancient Colombia.” said Tristan Koch, Managing Director of Cargo Sales for EMEA – American Airlines. “American Airlines is a supporter of the arts in many cities that we serve around the world and it’s exciting to be linking the two destinations of Bogotá, Colombia and London by transporting precious passengers and cargo between them.”

    Source: The British Museum [August 04, 2013]

  • Jay-Z "Gotta Vote" Commercial for the Obama Presidential Election Campaign

    Jay-Z "Gotta Vote" Commercial for the Obama Presidential Election Campaign

    Jay-Z shares why it is important to exercise your right to vote and how President Obama represents the power of our voice in a new TV ad/commercial from the Obama presidential election campaign entitled "The Power Of Our Voice".
    As Jay-Z shares:
    "For so long, there was this voice that was silenced out there as far as exercising your right to vote. I think it was a voice that was silent because people had lost hope. They didn't believe that their voice mattered or counted."
    "Now people are exercising their right, and you are starting to see the power of our vote. He made it mean something for the first time for a lot of people. "

  • Audi — "Power from a less obvious place" Ads The Ref and Clark Kent

    Audi — "Power from a less obvious place" Ads The Ref and Clark Kent

    Sometimes, power comes from a less obvious place. This commercial shows exactly what we mean, by putting the spotlight on an unsung hero in the boxing ring.

    Below, a print ad from the BBH, London created work features Christopher Reeve as Clark Kent beautifully done in simple black and white using the tag line: "Power from a less obvious place."

  • NFL's Patrick Willis Tells The Story Of The Power Inside

    NFL's Patrick Willis Tells The Story Of The Power Inside

    Duracell proves the importance of the power inside by telling the story of all-pro linebacker Patrick Willis in a new web film promo. His personal journey to the pinnacle of the NFL required the ability to power through obstacles and a steadfast and unwavering belief in himself. His story is remarkable and inspiring and further proof that with the right stuff inside, great things are possible. #TrustYourPower
    I've had a number of people ask about the music in this commercial, it is the work of composer Adam Taylor.

    Credits:
    Advertising Agency: Saatchi & Saatchi, New York
    CCO: Con Williamson
    Creative Director: Justin Ebert, Alex Lea, Peter Smith
    Art Director: Nate Ripp
    Director: Eliot Rausch
    Agency Producer: Peter Feldman
    Production Company: Uber Content
    Director: Eliot Rausch
    EP: Preston Lee, Phyllis Koenig, Steve Wi
    Director of Photography: Ed David
    Editorial: Rock, Paper, Scissors
    Composer: Adam Taylor

  • The New Jetta Turbo Hybrid Has Fun With The Competition In New Ad

    The New Jetta Turbo Hybrid Has Fun With The Competition In New Ad

    Volkswagen promotes the power of the Jetta Turbo Hybrid in this new ad entitled "Passing Lane." Have you ever been stuck behind a slow car on a single mountain road? VW knows who the culprit is. In "Passing Lane", director Simon McQuoid shows off the power of the new VW Jetta Turbo Hybrid in contrast to other hybrids out there by poking fun at the lack of power those cars have.

    This woman's face is priceless, haven't we all given someone that very same look at some point? See more great VW spots HERE.

    Credits:
    Creative Ad Agency: Deutsch, LA
    Production: Imperial Woodpecker
    Country: United States of America
    Director: Simon McQuoid
    Executive Creative Director: Mark Hunter
    Creative Director: Michael Kadin
    Creative Director: Matt Ian
    Art Director: Mark Peters
    Copywriter: Brian Friedrich

  • Oral-B Celebrates The Power Of Dad In New Ad

    Oral-B Celebrates The Power Of Dad In New Ad

    Your dad has always had the power to make you smile, now Oral-B wants to help you power up his smile in return.

    Make your dad smile by sending him this video, or by sharing your favorite dad memory on http://powerofdad.com or by just letting him know that Oral-B is donating $25,000 to March of Dimes in his honor

    Credits:
    Agency: Publicis Kaplan Thaler, NY, USA
    Senior Vice President, Creative Director: Mark Ronquillo
    Art Director: David Drayer
    Copywriter: Heather Stiteler
    Senior Producer: Deanna Shenn
    Sound: Sound Lounge
    Mixer: Glen Landrum
    Post Production: Cutting Room
    Editor: Conor O’Flynn
    Post Executive Producer: Melissa Lubin
    Post Producer: Kristine Polinksy
    Finishing: Light of Day
    Finishing Producer: Aynsley Connell
    Smoke Artist: Peter Charles
    GFX: Leo Nguyen
    Flame Artist: Colin Stackpole
    Head of Production: Kristen Barnard

  • The Forbidden City: Inside the Court of China’s Emperors at The Royal Ontario Museum

    The Forbidden City: Inside the Court of China’s Emperors at The Royal Ontario Museum

    The Royal Ontario Museum unveiled The Forbidden City: Inside the Court of China’s Emperors, presented by the Robert H.N. Ho Family Foundation with Manulife as Lead Sponsor. The exhibition is on display in the Garfield Weston Exhibition Hall from Saturday, March 8 until Monday, September 1, 2014. Presented in collaboration with Beijing’s Palace Museum, the show brings to Canada for the first time approximately 250 treasures that were part of Chinese imperial life for five centuries in a city strictly off-limits to all but the emperor, his family, and his personal servants. These objects are the relics of a momentous chapter in China’s long and fascinating history.

    The Forbidden City: Inside the Court of China’s Emperors at The Royal Ontario Museum
    More than 80 of the exhibition’s objects, including textiles, calligraphy, paintings, and armour, have never before travelled outside the Forbidden City. Complemented by stunning artifacts from the ROM’s own internationally celebrated Chinese collections, these objects tell captivating stories and reveal the fascinating characters that made the Forbidden City the centre of an immense empire for more than 500 years. Due to the significant number of light-sensitive textiles and paintings, there will be an extensive rotation of objects half way through the exhibition’s engagement, presenting a new opportunity to experience the stories and exquisite objects of the Forbidden City.

    The Forbidden City: Inside the Court of China’s Emperors at The Royal Ontario Museum
    The emperor's role as head of the military required special ceremonial 'armour'. Worn for reviews, it was made more for show than active battle [Credit: ROM]
    “The ROM’s exhibition takes visitors on a remarkable journey to the heart of the Forbidden City — once off limits to all but a privileged few,” said Janet Carding, ROM Director and CEO. “Carefully selected by our curatorial team, these extraordinary artifacts from Beijing's Palace Museum will give visitors an inside view of life within the Forbidden City and immerse them in China’s rich history. The exhibition is the centerpiece of the Museum’s Centennial, bringing to life our promise to connect our visitors with their communities, world, and with each other.”

    The ROM has partnered with Beijing’s Palace Museum to create an exhibition that uncovers untold stories about life in the courts of the Chinese emperors. Dr Chen Shen is the exhibition’s lead curator and the ROM’s Vice President, World Cultures and Senior Curator, Bishop White Chair of East Asian Archaeology. He said, “This exhibition allows Canadians to see, for the first time, the finest objects hidden from view in the Forbidden City. We have worked with our Palace Museum colleagues to develop untold stories about life in the courts of the Chinese emperors; ensuring ROM visitors will enjoy many of China’s national treasures, many of which have never left the palace. These objects — both luxurious and everyday — provide the unique opportunity to advance our understanding of the people who lived within the walls of the Forbidden City.”

    The Forbidden City: Inside the Court of China’s Emperors at The Royal Ontario Museum
    The emperor's role as head of the military required special ceremonial 'armour'. Worn for reviews, it was made more for show than active battle [Credit: ROM]
    In December 2012, Dr. Shen travelled to China with co-curator Dr Wen-chien Cheng, the ROM’s Louise Hawley Stone Chair of Far Eastern Art, and curatorial advisor Dr. Sarah Fee, the Museum’s Curator, Eastern Hemisphere Textiles and Fashion to spend time in the vaults of the Palace Museum and select the most compelling objects in the vast and storied collection.

    Robert H. N. Ho, Founder of The Robert H. N. Ho Family Foundation, said “The Foundation is pleased to present The Forbidden City: Inside the Court of China’s Emperors in Canada. Advancing the understanding and appreciation of Chinese culture is a key mission of our foundation. Robust educational programming in support of the exhibition should encourage wider exploration by the public, especially teachers and students. The Foundation is also proud to once again be working with the ROM, an outstanding institution which together with Beijing’s Palace Museum, has developed this wonderful exhibition, bringing to life the 600-year-old imperial palace and revealing for the first time many of its treasures and secrets. ”

    The Forbidden City: Inside the Court of China’s Emperors at The Royal Ontario Museum
    This gemstone-decorated gold ewer was used only on special occasions such as the emperor’s birthday [Credit: ROM]
    “The Forbidden City is a true celebration of Chinese culture and history," said Nicole Boivin, Chief Branding and Communications Officer for the exhibition’s Lead Sponsor Manulife, “As a global company, Manulife is committed to engaging the international communities in which we live and work, including China where we've been operating since 1897. Partnering with the ROM to support this exclusive exhibit is an excellent way to honour the China-Canada Cultural Exchange and the ROM’s 100th anniversary.”

    The ROM’s exhibition uncovers the stories of the Forbidden City and China’s last emperors who led their lives deep within the palace’s opulent interior. Through intimate encounters with everyday objects, visitors meet a cast of real characters, including emperors, court officials, concubines, and eunuchs — castrated men who served the imperial families. The ROM’s exploration of life inside the mysterious Forbidden City transports visitors through increasingly restricted areas — the palace’s great halls, grand courtyards, and intricate terraces and roofs, until visitors ultimately gain access to the most private space of all: the emperor’s personal study.

    The Forbidden City: Inside the Court of China’s Emperors at The Royal Ontario Museum
    'Being Ruler is Tough' was the motto Emperor Yongzheng inscribed on this seal. At his wish, copies of this seal were placed in different rooms for his use and as a reminder of his role [Credit: ROM]
    Upon arrival, before reaching the admissions desk, visitors are introduced to the Forbidden City in the exhibition’s Prologue. An intricate model including many of the complex’s significant features is displayed in the Thorsell Spirit House, complemented by the one of the ROM’s most recent acquisitions — a yellow-glazed bowl, commissioned by Ming Emperor Wanli. The colour yellow was strictly reserved for royal families and could not be used in any way outside the Forbidden City unless explicitly permitted by the emperor himself.

    Imperial throne set, The Palace Museum, Gu115711 (throne, footstool only) © The Palace MuseumIn the exhibition’s entrance, visitors gain information about the fascinating locale before progressing into The Outer Court, the official space where the emperor displayed his power only to those invited inside. In this, the exhibition’s largest area, ceremonial bells, suits of armour, weapons and large-scale paintings tell the story of the emperors’ governing and military battles. An exhibition highlight dates to the reign of Emperor Qianlong — a throne, symbolizing his authoritative power. This area also introduces visitors to the first of several characters, including Emperors Yongzheng and Qianlong, two of the most accomplished emperors of the Qing dynasty.

    The Forbidden City: Inside the Court of China’s Emperors at The Royal Ontario Museum
    Thrones were not made for comfort, but as a symbol of the ruler’s imperial and authoritative power. All the pieces here are part of the 'throne set' [Credit: ROM]
    Visitors next enter The Inner Court, the residential space where only the imperial family and their eunuchs lived. Empress Dowager Cixi, a towering presence over the Chinese empire for almost half a century, is profiled in this section. Stunning gilt silver nail guards represent her. Up to six inches long, they protected the extremely long nails of imperial women — signifying their leisure status. Also on display are the opulent objects of the emperor’s everyday life including silk dog coats, gold eating utensils, and the last emperor’s gilt bath tub.

    The exhibition’s climatic section takes visitors inside the Emperor’s personal spaces that were once forbidden to all but the emperor. As rulers, emperors were bound to strict institutionalized governance. However, their choices were their own in collecting and personal cultivation. This area showcases some of the most exquisite objects in the imperial collection including jades, calligraphies, and ceramics and an exceedingly rare porcelain “chicken” cup, commissioned by Emperor Chenghua for his mother; only two such cups exist today in the Palace Museum. In this section, a British-made musical clock and the character of a Western missionary represent the foreign dignitaries who gained access to the Forbidden City with gifts from their homelands — pieces much admired by Qing dynasty emperors.

    The Forbidden City: Inside the Court of China’s Emperors at The Royal Ontario Museum
    Pages like this, in a fourteen-sheet album, presents the emperor assuming various ethnicities and characters – in each he is accompanied by an animal or a bird. [Credit: ROM]
    Finally, Twilight of the Last Dynasty portrays the Forbidden City’s last chapter as it began its transformation to the Palace Museum. Here, visitors learn of the fall of the empire during the last dynasty and the imperial collection’s fate. The magnificence of imperial life is countered by the poignancy of the last emperor’s departure. As visitors are brought back to their own world, they gain an appreciation for the Forbidden City then and now.

    The Forbidden City

    China’s imperial palace, known to the world as the Forbidden City, was built from 1406 – 1420. It was the center of government and home to China’s last 24 emperors of the Ming (1368 – 1644) and Qing (1644 – 1911) dynasties. Made up of about 980 buildings and 8700 rooms in over 90 architectural complexes, the Forbidden City remains to this day the largest palace complex in history. Once strictly forbidden to all but the emperors, their families, servants, invited guests, and most trusted officials, the palace gates are now open to all.

    The Palace Museum

    The Forbidden City became the Palace Museum in 1925, one year after the last emperor was forced into exile. Located in the heart of Beijing, the magnificent site spans over 720,000 square metres and houses the largest collection of China’s imperial treasures. Designated by China’s State Council as one of that country’s most important protected cultural heritage sites in 1961, it became a UNESCO World Heritage site in 1987. Today, it is considered one of the world’s most important museums. Popularly called The Forbidden City, it houses over 1.8 million art treasures spanning 5,000 years of Chinese history with many from the Qing imperial court. It is one of the world’s most visited museums, welcoming a record 182,000 visitors on October 2, 2012.

    Source: The Royal Ontario Museum [March 08, 2014]

  • Scrabble, Cat-erpillar "The Power of Words"

    Scrabble, Cat-erpillar "The Power of Words"


    The power of words...brilliant idea.

    Creative Credits:  
    Advertising Agency: Twiga, Kiev, Ukraine
    Creative Director: Slavik Fokin
    Art Director: Dima Tsapko
    Design Studio: Tough Slate Design
    Copywriters: Slavik Fokin, Dima Tsapko

  • DDB Canada Drives Home With BCAA Business

    DDB Canada Drives Home With BCAA Business

    Vancouver, September 5, 2013 – DDB Canada is pleased to announce that the British Columbia Automobile Association (BCAA), after an extensive search, has selected the Vancouver office as its agency of record (AOR), responsible for the BCAA brand and its lines of products and services. As its new agency partner, DDB Canada will help BCAA drive new membership, introduce new products and further strengthen the organization’s relationships with its 800,000+ members across British Columbia.

    “BCAA started in the area of roadside assistance, but has evolved into a multifaceted brand that places its members and customers at the heart of every service it provides,” says Lance Saunders, executive vice president managing director, DDB Canada, Vancouver. “When you truly look after your members and customers, like the way BCAA does, they can become strong brand advocates, harnessing the power of word of mouth, digital and social tools to spread positive messages. For an agency, this is a dream foundation to build from.”

    Effective September 2013, DDB Canada/Vancouver will provide strategy, creative, media buying and planning services, in partnership with OMD Vancouver.

    “We are excited to partner with DDB Canada,” says Heidi Worthington, senior vice president and chief marketing officer, BCAA. “At BCAA, we consider our agency as a strategic partner. DDB combines award-winning creative with insight-rich strategy, which will help to further strengthen the BCAA brand. Our trust and reputation with our members and customers is the foundation for our growth. It is from this solid base that BCAA will continue to provide an outstanding experience with our insurance, roadside assistance services, and further expand our product offerings and member savings partners worldwide.”

    About BCAA

    BCAA is one of the most trusted organizations in British Columbia, serving one in four B.C. households. With over 800,000 Members, BCAA provides an array of home, auto and travel insurance products, roadside assistance and Member savings at over 150,000 partner locations worldwide. J.D. Power has ranked BCAA “Highest In Customer Satisfaction among Home Insurance Providers in Western Canada” two years in a row (2012 and 2013) – details at jdpower.com. Now in its 107th year, BCAA has over $400 million in annual sales, 27 locations and over 900 employees. To learn more about the benefits of BCAA Membership, visit bcaa.com and for more information on the BCAA Road Safety Foundation visit bcaaroadsafety.com

    About DDB Canada

    Named Strategy’s 2012 Agency of the Year and Digital Agency of the Year, DDB Canada is the most creatively acclaimed, internationally recognized marketing communications agency in Canada. Known for advertising that generates significant results for clients, DDB Canada is a “total communications company” whose fundamental belief is that creativity is the most powerful force in business. DDB Canada has offices in Vancouver, Edmonton, Toronto and Montreal. The agency’s integrated groups include: DDB Kid Think (youth marketing), DDB Public Relations, Tribal Worldwide (digital and social), Karacters Design Group, RAPP Canada (direct) DDB Hodes Recruitment Communications (recruitment marketing) and Shopper DDB (shopper marketing).

  • The American president creates «NEW RACE»

    The American president creates «NEW RACE»

    The president

    Soon after elections of the American president on the country the wave of propaganda processions of gays and lesbians has swept.

    They demanded equality. If to face the truth, they have equality, anybody does not punish them for in what they are engaged in the personal bedrooms, but they have not enough of it, they constantly excite the public, drawing to themselves attention, propagandising the sexual life, imposing the given type of sexual relations all and all.

    Impose by means of a megaphone of mass-media. Some weeks all television screens, even rather serious news programs, were shaken with war round the Ms. of America. Well the statement of the Ms. of America was not pleasant to one of gays, he has expressed in this occasion rather cynically, but what for to make around it noise all over the country?

    HOPEHave pulled together huge forces, put a microphone to lips of stars and inhabitants, millionaires and politicians.

    The Ms. of America has decided «to beat out a wedge a wedge»: has declared, that the same sights at marriage at an idol of the country of Barack Obama.

    But campaign did not stop, because with arrival of liberals to all double-entry bookkeeping takes place: two we write — one in mind. Officially the president has the wife and children, but informally (because the official press does not discuss this problem) on book shelves there was Larry Sinclair's book «Barack Obama and Larry Sinclair — Cocaine, Sex, Lie and Murder?» About unisex sex of the author with «the future Supreme commander in chief». Why the white House is silent? In his hands the unknown power is concentrated... Probably to the White House it is favourable, that in air hung — "perhaps". After all it too voters.

    Meanwhile, Gay and Lesbian Alliance Against Defamation — GLAAD with pride has informed on the achievements: «this year after three-year recession number of gays and other representatives of sexual minorities in films more than will double. Programs with heroes LGBT will make 2,6% from all displays of TV in 2009 in comparison with 1,4% in 2005, 1,3% in 2006, and 1,1% in 2007». Active workers of sexual minorities are happy with work of television channels ABC and NBC, but criticise cable networks where the number of their heroes has decreased with 40 to 32, and also channels CBS and Fox.
    Owners of the White House throw down a challenge of traditional morals.
    Barack ObamaAccording to approximately 2,8% of men and 1,4% of women lesbians or bisexuals are identified as gays. Thanks to huge advertising last years of men of 9,1% and 4,3% of women participated in unisex sexual relations at least once. Why participated without physiological predisposition? Because it is fashionable.

    The percent grows thanks to propagation influence. The propagation, the come to power liberals. US State Secretary Hillari Clinton has published an explicit statement on the occasion of a month of gays and the lesbians, founded by her husband in 2000 in which the governmental plans accurately appear: «... I highly appreciate courage and resoluteness of gays, lesbians and the bisexuals, shown by them within last forty years, and I offer our support in that important work, which else it is necessary to execute».

    She has noted and State department work: «We are grateful to our employees-lesbians, gays, bisexuals and the transsexuals working in Washington and worldwide».

    Proceeding from this extremely frank statement, the government is going to entrust these people any extremely important work, important in universal scale...

    Related Posts: USA

  • "Balls Dream Band" and the Hit Debut Single "Please Baby Flush It"

    "Balls Dream Band" and the Hit Debut Single "Please Baby Flush It"

    So how in the world do you effectively advertise a toilet bowl cleaner? Well you lock yourself in a room and intake a large quantity of herbal enhancements, after several hours, days, weeks depending on whether you inhaled or not you come up with this absolutely hilarious idea like the ad agency TBWA, Milan did for Bref, an Italian toilet bowl cleaner, sorry make that power balls for your toilet. These guys created the newest Boy Band the "Balls Dream Band" and what is sure to be a smash hit first single release from their debut CD "Please Baby Flush It".
    Oh, it gets better than just the shorter edit of the Balls Dream Band new hit featuring performers: Marcelus, Alejandro, Marcus and Dimitri in the video above, visit the YouTube page takeover to truly experience the full effect of Please Baby Flush It, http://www.youtube.com/brefballsband.
    Credits:
    Client: Henkel Bref Power Activ
    Advertising Agency: TBWA, Milan, Italy
    Executive creative director: Nicola Lampugnani, Francesco Guerrera
    Creative director: Gina Ridenti, Hugo Gallardo
    Art Director: Francesco Pedrazzini
    Copywriter: Mara Rizzetto
    Digital Creative Director: Michele La Fiandra
    Digital Creative: Luca Sala
    Web Designer: Chiara Villotta
    Client Service Director: Cinzia Franchi
    Account Manager: Cabiria Granchelli
    Project Manager Digital: Sara Novellino
    Producer: Federico Fornasari
    Production Company:: Bedeschi
    Director: Edoardo Lugari
    Audio Production Company:: Quiet Please
    Music: Ferdinando Arnò
    Lyrics: TBWA\Italia

  • The G Project: What will you do today, for tomorrow?

    The G Project: What will you do today, for tomorrow?

    For the first time in its 20-year history, G Adventures will communicate and engage with people around the world through one unified question: “What will you do today for tomorrow?”

    This is the first video of the series. Shot from the perspective of a G Adventures traveler, these films express a shared hope for a better world. They tap into the power of an international and interconnected G Adventures community to spark change and create positive action unrestricted by geographic barriers. Grouped thematically around four ideas — freedom, beauty, knowledge and community — the films serve to associate these compelling and creative ideas with the G Adventures brand. These films demonstrate, through inspiring scenes of G Adventures travelers captured around the world, from Morocco to Brazil—how people are seizing the day, and in so doing, are creating positive change. They hope to inspire people to join with G Adventures and serve as a rallying cry to create positive change in the world today. As people from different backgrounds work for positive change and progress and take advantage of opportunities, G Adventures will be there to serve as the company that brings them together, challenging them to leave the world better than we found it. By harnessing the power of its global group of travelers, the G Adventures brand hopes to raise awareness and support for a diverse range of thought leaders around the globe who embody the ideals of the G Adventures brand. The G-Project is powered by G Adventures.

    Credits:
    Advertised brand: G Adventures
    Advert title(s): What will you do today, for tomorrow?
    Advertising Agency: G Adventures Brand Team (in-house)
    Creative Director: Jaymie Bachiu
    Art Director: Leonardo Tamburri
    Copywriters: Steve English & Daniel Sendecki
    Videographers: Kyle Jordan & Joe DiBenedetto

  • New Droid Razr "Payload" Verizon Commercial

    New Droid Razr "Payload" Verizon Commercial

    Introducing Droid Razr. The ultimate power of Droid. The legendary edge of Razr. Combined to form the thinnest 4G LTE smartphone. Power, strength, and 4G LTE speed. Compressed into a deceptively thin profile. Available exclusively from Verizon.
    Credits:
    Advertising Agency: McGarryBowen, New York, USA
    Executive Creative Director: Mark Koelfgen, Russell Lambrecht
    Associate Creative Director: Jason Slack, Laurence Gega
    Director of Broadcast Production: Roseanne Horn
    Executive Producer: Drew Lippman
    Assistant Producer: Jessica Gardner
    Production Company: Biscuit Filmworks
    Director: Noam Murro
    Producer: Jay Veal

  • Frieze Films Creates The Switch for Eskom

    Frieze Films Creates The Switch for Eskom

    Frieze Films’ Rob Malpage directed and lensed Eskom Switch for Saatchi & Saatchi, Johannesburg.

    The upbeat spot celebrates the way Eskom improves ordinary South African’s lives, reminding viewers how much begins with the flick of a switch.

    While Kobus Loots’ fast-cut edit is full of intricate effects shots and transitions, Rob balances the technical with the human to keep the tone light, personal and modern.

    Telkom’s National Control Room is restricted as a National Key Point, so Rob recreated it using a combination of art direction and CGI. He also overcame the loss during pre-production of Khusile Power Station. “Thankfully, I’d taken some stills on my director’s recce, so we shots the guys working with cranes on a building site and then comped the stills from the power station into the background. It actually worked in our favour, as I needed the foreground and background asseparate plates anyway to create the AutoCAD architectural drawing effect.”

    Saatchi & Saatchi creative director Liam Wilopolski, copywriter Wynand Prinsloo and art director Wihan Meerholz conceived the spot, with InJozi supplying the score, directed by Rob Malpage at Frieze Films.

  • The World's 1st Experimental Art, from your Washer

    The World's 1st Experimental Art, from your Washer

    Electrolux has released the next expression from their artful appliances idea with a new online film from Saatchi & Saatchi Thailand that demonstrates the artistic capability of its washing machines.

    Collaborating with upcoming Thai experimental artist Pitchanan Sornyen, and production company Wakeup Rabbit, ‘Washing: Re-Imagined’ uses the magic of art and the power of imagination to highlight appliance product features in a way not done before. Washing functions like Time Manager, Vapour Action and Refresh Cycle are used to create a piece of unique art that will be showcased by Electrolux at a later date.

    "Most advertisements for washing machines treat appliances like commodities,” said Nuntawat Chaipornkaew, Executive Creative Director of Saatchi & Saatchi. “With Electrolux, we wanted to showcase the product with creativity and mystery to show that there is a lot more to the appliance than people expect."

    ‘Washing: Re-Imagined’ follows the success of Saatchi & Saatchi Thailand’s previous film for Electrolux that captured the first piece of art in the world created with a vacuum cleaner. ‘The Power to Capture Imagination’ film has received more than 1 million views on YouTube.

    Creative Credits:  
    AD AGENCY: Saatchi & Saatchi, Thailand
    PRODUCER: Aitthipat Boonkumol, Pattira Kietivanichanon, Chanida Noikampan
    EXECUTIVE CREATIVE DIRECTOR: Nuntawat Chaipornkaew
    COPYWRITER: Tanongsak Tanoparat, Chavanon Tantisiriseranee, Nattinee Hemwanno,
    ART DIRECTOR: Shayne Chomchinda, Kajohnchai Rodklongtan, Prapat Patomchaiwiwat, Weerayut Angkharach, Poowadon Potichat
    ACCOUNT MANAGER: Krittinee Kampitak, Nuttaphan Godden
    PRODUCTION COMPANY: Wakeup Rabbit
    PRODUCER: Athip Vichuchaianan
    DOP: Panit Jirawattananunt
    DIRECTOR: Pagorn Jungrungruang

  • 'Viking Voyagers' at the National Maritime Museum Cornwall

    'Viking Voyagers' at the National Maritime Museum Cornwall

    National Maritime Museum Cornwall is bringing the Vikings to Cornwall in a new major exhibition called Viking Voyagers, opening on 20 March 2015. The new exhibition, featuring nationally and internationally historically significant artefacts, explores what is behind the popular myth of the bloodthirsty raiders, what it meant to become a Viking and shows how their mastery of maritime technology was the secret to their success.

    'Viking Voyagers' at the National Maritime Museum Cornwall
    Ships and boats were vital to Viking expansion; they explored and colonised, were invaders and migrants and the seas and rivers were the highways and byways to amassing huge wealth and power through raiding and trading.

    Their power was built on their knowledge of boatbuilding and their seafaring skills, enabling them to sail across the Atlantic’s icy waters to Newfoundland and Iceland, down to the warm Mediterranean to Istanbul and as far East along the river Volga as Ukraine and Russia.

    Visions of horned helmets, unkempt beards and fearsome raiding fighters carried by longships that were dragon headed war beasts come to mind when thinking of Vikings. However, this new show dispels the myth and reveals that just like us they also wore jewellery, combed their hair and many were entrepreneurs, using smaller boats and ships to do business and seek new opportunities far from their Scandinavian homelands.

    This new show invites you to encounter these Norse voyagers and the people and things they met along the way, contrasting the mayhem of the raiders, pillagers and ransackers with the resourceful trader, boat builder, craftsman and family man, woman and child.

    The humanising of the Vikings is conveyed through engaging interactive displays that amplify what life was like as a Viking. With institutional and loaning partners including the British Museum, National Museum of Ireland, National Museum of Denmark and Manx National Heritage and others, a stunning number of artefacts show a culture that enjoyed ostentation and hierarchy as well as ritual, religion and the simplicity of family life.

    These archaeological finds, which are over 1000 years old, include weaponry, jewellery, household implements, slave chains and coins, richly showing the global reach of the Vikings and their ships.

    Richard Doughty, Director of National Maritime Museum Cornwall says: “It is enormously exciting for National Maritime Museum Cornwall to be bringing the Vikings to Falmouth and hosting historically significant artefacts, in what is undoubtedly our most important exhibition to date. The Museum’s legacy of award winning work has now afforded us the opportunity to access national and international collections, securing loans with major partner Museums, and offering Cornwall and the South West a unique first in being able to see these items outside of these national and international institutions.”

    “This new state of the art show has taken years to develop. You might think you know the Vikings but you will have never experienced them in the way this new exhibition promises. All I can say is watch out, the Vikings are coming!”

    The theatre is provided by a beach market scene. A full scale replica of a 14m coastal cargo Viking ship, from 11th century Denmark, invites you to climb aboard and discover what it was like to sail and row in these awe inspiring vessels, and explore the wares they carried.

    The iconic Viking small boat, a 6m Norwegian faering, built by ‘apprentice Viking boat builders’ from Falmouth Marine School, is the centrepiece of a ‘touch and feel’ boat builder’s yard. Visitors can hold tools and materials used to design these clinker-built ships with their shallow drafts, which allowed them to navigate inland rivers and conquer kingdoms.

    The history of Britain and Ireland was transformed by the impact of Viking raiding and colonisation. We still utter their words in our everyday language such as starboard, berserk, kid and ransack. What began as small encampments up river grew to be Viking towns such as Dublin, which for a time was the centre of the European slave trade. Cornwall was very much part of the Irish Sea world, and the exhibition will reveal tantalising evidence for Vikings in Cornwall.

    Dr Tehmina Goskar, Exhibitions Registrar at the Maritime Museum says: “The story of the Vikings is incredibly alluring. Not only have they left us with a legacy of beautiful storytelling in their Sagas but also an astonishing material culture. Above all, the Vikings were sailors, their men, women and children thrived because of their skills with boats and seafaring so with our harbour location, celebrating the sea and small boats, there is no better place to come to hear their stories.

    “I am completely delighted to bring amazing Viking antiquities to Cornwall for the very first time, some of which have never been on display in any museum before. Working closely with our Guest Curator Dr. Gareth Williams of the British Museum, a world-leading expert in the Vikings and also an outstanding Viking re-enactor himself, has been an immense privilege and a lot of fun, and hopefully visitors will feel this from the way we tell the story of the Viking Voyagers in the show.”

    The two year exhibition, funded by a grant from the Heritage Lottery Fund and a number of generous trusts and foundations, aims to show how the Vikings were a maritime culture, not an ethnic group but something you became when you wanted an adventure.

    Ben Lumby, Exhibitions Manager concludes: “Aboard their ships Vikings reached further than any culture had before them and they have left huge legacies behind since the 300 years of the Viking Age from the 8th to 11th centuries. This atmospheric exhibition will evoke the Viking world through thought-provoking stories, stunning exhibits and engaging interactives which take you on an epic journey. We invite you to discover who the Vikings really were and what was the secret to their success. ”

    Viking Voyagers runs from 20 March 2015 to 22 February 2017.

    Source: National Maritime Museum Cornwall [Jabuary 16, 2015]

  • 'China's First Emperor and His Terracotta Warriors' at Chicago’s Field Museum

    'China's First Emperor and His Terracotta Warriors' at Chicago’s Field Museum

    More than 2,000 years ago, China’s First Emperor built a burial complex guarded by a large terracotta army, intended to protect him in the afterlife. Now, some of those warriors are making the journey to Chicago’s Field Museum in their latest exhibition China’s First Emperor and His Terracotta Warriors, opening March 4, 2016.

    'China's First Emperor and His Terracotta Warriors' at Chicago’s Field Museum
    The exhibition features more than 170 objects including stunning bronze artifacts, weaponry, and ten of the famed terracotta figures. Terracotta Warriors will introduce visitors to Qin Shihuangdi —China’s First Emperor—who united a country and built an army to last an eternity.

    'China's First Emperor and His Terracotta Warriors' at Chicago’s Field Museum
    Around 7,000 of these six-foot-tall and taller warriors—significantly taller than men of the time—were found buried in three pits at the emperor’s tomb [Credit: Shaanxi Cultural Heritage Promotion Center and Emperor Qin Shihuang’s Mausoleum Site Museum]
    An Emperor’s Rise to Power and Lasting Influence

    One of greatest archaeological finds of the 20th century, the terracotta army was created by Qin Shihuangdi, the First Emperor of China. His rise to power in 221 BC ended an era known as the “Warring States” period, during which China was composed of seven competing states and was marked by instability and broken alliances.

    'China's First Emperor and His Terracotta Warriors' at Chicago’s Field Museum
    Emperor Qin Shihuang, depicted here, commissioned the giant tomb for himself before he died [Credit: Shaanxi Cultural Heritage Promotion Center and Emperor Qin Shihuang’s Mausoleum Site Museum]
    Qin Shihuangdi used an organized military, superior weapon technology, and a strong cavalry to defeat his enemies and establish a unified state. During your visit to the exhibition, you’ll discover crossbow bolts and a reconstructed wooden crossbow. This weapon revolutionized warfare, allowing archers to shoot nearly 900 yards, with less skill and strength than was needed for a bow and arrow. You will also encounter other weapons used by Qin military forces, including a long, chrome-plated sword, lance heads, dagger-axes, and spears.

    'China's First Emperor and His Terracotta Warriors' at Chicago’s Field Museum
    When the Terracotta Warriors were excavated from the emperor's tomb, starting in the 1970s, many were broken like these ones, and needed to be put back together by conservators [Credit: Shaanxi Cultural Heritage Promotion Center and Emperor Qin Shihuang’s Mausoleum Site Museum]
    Although the First Emperor’s reign was relatively short, he enacted several important innovations that left a lasting impression on China. Many of these are still evident today. He worked to strengthen his newly founded empire by building a great wall (the pre-cursor to China’s “Great Wall”) to protect his land in the north and west. In an effort to increase trade, he constructed new roads and canals and even regulated cart axles so that wheels uniformly fit the newly constructed roads.

    'China's First Emperor and His Terracotta Warriors' at Chicago’s Field Museum
    This archer, one of the guardians of the emperor’s tomb, likely once held a crossbow [Credit: Shaanxi Cultural Heritage Promotion Center and Emperor Qin Shihuang’s Mausoleum Site Museum]
    In order to rule effectively, a single currency, a standard form of writing, and a standardized system of weights and measures were all put into place. Examples of these innovations are all on display within the exhibition, including several Qin banliang (ban-lee-ang) coins—round coins each with a square hole—as well as a mold used to mass-produce these coins. This coin type became the standard form of Chinese currency for the next 2,000 years.

    An Emperor’s Final Resting Place

    Even though the Emperor made public improvements in his country, he was not without enemies; three unsuccessful assassination attempts increased his fear of death and drove his quest for immortality. With death constantly on the Emperor’s mind, and a desire to rule forever, Qin Shihuangdi began constructing a palace for his afterlife and instructed craftsman to make a terracotta army to protect him after his death.

    'China's First Emperor and His Terracotta Warriors' at Chicago’s Field Museum
    The Chinese painted the Terracotta Army figures, but the pigments deteriorated over the years. Conservators try to preserve the remaining colors [Credit: Shaanxi Cultural Heritage Promotion Center and Emperor Qin Shihuang’s Mausoleum Site Museum]
    For more than 30 years, legions of workers contributed to this massive undertaking—some even paying with their life. Around this underground palace were representations of the Emperor’s officials, warriors, buildings, parks, and animals—everything he would need to carry on his rule without end. The First Emperor even included what are believed to be acrobats, musicians, and exotic animals in his tomb to provide entertainment.

    'China's First Emperor and His Terracotta Warriors' at Chicago’s Field Museum
    Each warrior has a unique face and hairstyle due to different molds and details added by hand postconstruction [Credit: Shaanxi Cultural Heritage Promotion Center and Emperor Qin Shihuang’s Mausoleum Site Museum]
    After the Emperor’s death, the terracotta warriors, generals, and others lay buried until 1974, when a farmer digging a well discovered them. Although the tomb itself was known historically and was visible on the landscape, the vast burial complex surrounding the site had been unknown until then. Archaeologists began work excavating the site, a process that continues today. Hundreds of pits, covering an area of nearly 22 square miles, have been located so far, and it is estimated that more than 8,000 figures were buried at the site.

    'China's First Emperor and His Terracotta Warriors' at Chicago’s Field Museum
    Chariots were an important part of China's army during the emperor's reign—hence the more than 130 models like this one discovered in the Terracotta Army pits [Credit: Shaanxi Cultural Heritage Promotion Center and Emperor Qin Shihuang’s Mausoleum Site Museum]
    Terracotta Warriors has nine full-size human figures, including several warriors, a general, an acrobat, and an official, on display as well as one life-size horse. Although most of the clay figures have lost the bright hues of their original paint and only provide faded glimpses of the way the army looked during the Emperor’s lifetime, you will encounter two replica warriors, painted in the vivid purple, teal, and red that the terracotta army wore.

    Excavations continue today, but the central tomb of Qin Shihuangdi remains sealed. Stories tell of a celestial ceiling mapped out in pearls and a mercury river, but none of these written accounts have been confirmed. Visitors to the exhibition will learn about the scientific investigations hoping to shed light on the mysteries of the tomb.

    China’s First Emperor and His Terracotta Warriors was organized by The Field Museum in partnership with the Shaanxi Provincial Cultural Relics Bureau, Shaanxi Cultural Heritage Promotion Center and Emperor Qin Shihuang’s Terracotta Army Museum of the People’s Republic of China. Major sponsors: Discover, Exelon, United Airlines.

    China's First Emperor and His Terracotta Warriors is currently showing at The Field Museum, Chicago, and will run until January 8, 2017.

    Source: The Field Museum [March 01, 2016]

  • Jeep's Owl Eyes Print Ad Is The Power Of Simplicity At It's Finest

    Jeep's Owl Eyes Print Ad Is The Power Of Simplicity At It's Finest


    Ah the power of simplicity is so perfectly expressed in this new print ad for Jeep — Owls Eyes was created by Draftfcb...nice work guys!

    Credits:
    Creative Advertising Agency: Draftfcb, Israel
    VP Creative: Tal Perlmuter
    Art Director: Nir Gutraiman
    Account Director: Yael Nizan
    Account manager: Adi Margalit

  • The Olympic Athlete A Look Inside GE TV Ad

    The Olympic Athlete A Look Inside GE TV Ad

    New commercial for GE takes a look inside a 2012 Olympic Athlete.

    The human body is an amazing thing. Olympic athletes perform feats that require power, speed, grace, and unimaginable coordination. Take a deeper look — past the cheering crowds and the gold medals — and see inside the body of an Olympic athlete.

    In this video GE's advanced imaging technology lets you see how a swimmer generates the power needed to shave.1 seconds off his time, how a biker's arm muscles strain to help propel him forward, and how a runner's leg strides toward the finish line. These candid images demonstrate why biceps need triceps, how a shoulder creates torque, and why a longer muscle is a swifter muscle — insights that can be insightful for Olympic training.