Adidas and creative Adam Fish of Iris capture the genius of FC Barcelona star Lionel Messi by dressing him in a bespoke LED suit and capturing his skills at 1,000 frames per second.
The New Speed of Light captures the footballing genius of Leo Messi like you've never seen before. Exploring the moves that make him the best in the world in intricate detail through the use of light.
The film captures and analyzes Leo's movement, to reveal the secret of his movement on the pitch as well as highlight the light in motion design of the new adizero F50 Messi boot he'll wear for the first part of the season. To do this, Leo wore a custom-made LED suit and hood, with hundreds of individual LED's sewn by hand in to adidas TechFit gear. As well as 'hacked' adizero F50 Messi boots rigged with the three stripes in LED and a bespoke, moulded LED football. He was then filmed at 1000 frames per second using a Phantom camera and the resulting footage treated using a specially developed visual effects technique — creating a beautiful echo effect and a concert visual aesthetic set to a fitting electro/dance track by Congorock.
Credits: Developed by Iris and ML Studio Director: Marcus Lyall Creative: Adam Fish Shot on location in Barcelona, Spain.
The Co-operative Funeralcare, part of The Co-operative Group, unveils a new integrated advertising campaign today.
The campaign, which includes TV, press, radio, outdoor and digital activity, has been devised by Leo Burnett – lead advertising agency for The Co-operative. It is the agency's first output for The Co-operative Funeralcare, and has been developed following extensive consumer research.
The TV commercial was directed by Peter Cattaneo, Oscar-nominated director of The Full Monty, who has also directed ads for brands including Volkswagen, McDonald’s and The National Lottery.
In the ad, a bereaved wife is taken on a detour on the way to her husband's funeral, passing along a bridge that looks down over his favourite fishing spot, where fellow fisherman bow to pay their respects. The narrator tells us “a funeral is more than just flowers, cars and music”, and at Funeralcare it's about “finding those personal touches”, such as changing the route to prompt a happy memory.
Actress Katherine Kelly provides the voiceover and real-life Funeral Director, Lynsey Ward, from Funeralcare’s Bolton funeral home also stars. The first 40-second commercial will air on ITV and a shorter 30-second execution will also be circulated.
Lorinda Robinson, Head of Marketing, The Co-operative Funeralcare said: “The advert focuses on personalisation and The Co-operative Funeralcare's ability to deliver personal touches to make a funeral more memorable and respectful. The business has been a pioneer in TV advertising in the funeral industry and the new advert highlights how, as the UK's leading Funeral Director, we ensure that every funeral we arrange is completely personal and unique.”
Credits: Project name: The Co-operative Funeralcare: ‘Smile’ Client: Lorinda Robinson, Head of Marketing, The Co-operative Funeralcare Brief: Co-operative Funeralcare wanted to show that the tiniest touches are important to their business of helping their clients as much as possible. This has been achieved in this script by diverting the hearse to show fishermen standing to show their respect to our heroine's husband. Creative agency: Leo Burnett Copywriter: Graham Lakeland Art Director: Richard Robinson Creative Directors: Tony Malcolm and Guy Moore Executive Creative Director: Justin Tindall Planner (Leo Burnett): Ian Hilton Media agency: Rocket Media Planner (Rocket): Faye Turner Production Company: Academy Films Director: Peter Cattaneo Editor: Scot Crane, Quarry Post-production: MPC Audio post-production: 750MPH Exposure: National television; Press, Outdoor, online Press/Poster Credits: Designer: Tim Fletcher
The UK based Co-Operative Food launches a new Christmas advert campaign directed by Peter Cattaneo entitled "Here For You For Life". The ads are heart warming and food-a-licious focusing on typical family scenarios. Full press below.
The Co-operative Food is launching its Christmas offering in a new multi-million pound festive campaign. Unveiled today (1 November), the campaign, created by Leo Burnett, marks a change in direction for the community retailer and highlights how the Co-operative is helping families keep the show on the road this Christmas.
In a series of television ads, many of them to be screened at prime time over the next eight weeks, The Co-operative Food will focus on the quality and availability of its products in moments of family need during the festive season, using a new strapline “Here For You For Life”.
The first 30-second brand commercial, directed by Oscar-nominated Peter Cattaneo of Full Monty fame, will appear on advertising breaks tonight. The ads will set key seasonal products against a backdrop of family situations at Christmas – for example, an unexpected guest arriving for Christmas dinner or the sudden need for a forgotten present – providing viewers with instantly recognisable scenarios and highlighting the retailer’s breadth of range and convenience.
There are 27 different executions of the commercial in all and the campaign will also be backed by national print advertising.
Steve Murrells, Chief Executive of The Co-operative Food, explained: “This Christmas, more than ever, people will be looking for real value close to home and, with a food store in every UK postal area, The Co-operative is perfectly placed to deliver.”
“However, rather than simply concentrating on price and product, this campaign will bring home the essential part The Co-operative Food can play in fulfilling those needs we all have in everyday life and especially at Christmas. It also has the added benefit of stressing the longevity of, and trust in, The Co-operative.”
The campaign, represents the first fruits of the partnership between The Co-operative Group and Leo Burnett, which was appointed as lead advertising agency earlier this year.
Justin Tindall, Executive Creative Director of Leo Burnett commented: "This new campaign is all about looking through the window of British life at Christmas. Real life, relatable situations in which The Co-operative can always be depended upon to have the right product at a fair price."
Peter Cattaneo has a wide range of ad credits to his name including work for Audi, KitKat, Volkswagen, Camelot and McDonald’s. He is also the director of the award-winning BBC 2 comedy ‘Rev’ about the tribulations of a vicar running an inner city parish.
Katherine Kelly, known to Coronation Street fans as Rovers Return barmaid Becky, has done the voice over for the campaign. Kelly has also recently won rave reviews for her performance in “She Stoops to Conquer” at the National Theatre.
Project name: The Co-operative Food Christmas 2012 campaign Client: Steve Murrells, Chief Executive The Co-operative Food Brief: The campaign positions The Co-operative Food as helping people keep the show on the road this Christmas. Creative agency: Leo Burnett http://www.leoburnett.co.uk/ Creative Director: Justin Tindall Copywriter: Phillip Meyler/Darren Keff Art director: Darren Keff/Phillip Meyler Planner: Tom Roach Media agency: Rocket Media planner: Ben Harrison Production company: Academy Director: Peter Cattaneo Director of Photography: Stuart Bentley Editor: Scot Crane — The Quarry Post-production: MPC Music: Juri Seppa Exposure: National television
Tire company Goodyear launches its new summer tire EfficientGrip Performance with an unusual marketing idea. The paddlewheel of Hamburg's famous steamboat "Louisiana Star" was covered with a special design that transforms it into an almost 7 meter high tire. The paddle wheel-tire was seen in the Port of Hamburg and on the river Elbe. The giant paddle wheel-tire in Hamburg was created by German advertising agency Leo Burnett.
Since 1999 the luxury liner is one of the major attractions in the Port of Hamburg. To the huge number of visitors, its paddlewheel communicates instantly that the Efficient Grip Performance offers the perfect grip when wet. The printed air duct sheet, which is mounted on the paddle wheel, is car-wash-resistant. It covers 100 m2 of Alucobond-panels. The whole construction design weighs 400 kg. Its surface has a diameter of nearly seven meters, which means it has the height of a multi-story house.
The giant paddle wheel-tire in Hamburg was created by German advertising agency Leo Burnett. The Frankfurt based agency also developed the new Goodyear campaign. The claim "Made to feel good" addresses the consumer in a more emotional way. "This unusual advertising platform complements our classic print campaign we designed for the new product," says Fabian Schreiber, Marketing Manager at Goodyear.
During this weekend, the Goodyear paddle wheel steamer will be — as usual — available for round trips on the inland waters of Hamburg.
Responsible for this campaign at Goodyear is Fabian Schreiber (Marketing Manager Goodyear).
Credits: at Leo Burnett are Andreas Pauli (Chief Creative Officer), Daniela Ewald (Creative Director), Jörg Hoffmann (Creative Director), Benjamin Merkel (Senior Copywriter), Helge Kniess (Senior Art Director), Sabrina Lienig (Layouter), Philipp Müller-Scheessel (Account Supervisor), Leonie Schüssler (Junior Account Manager), Christiane Simshäuser (Projektmanagement), Netti Weber (Senior Print Production Manager), Katrin Kester (Head of Public Relations).
Here's the new ad for the latest Kellogg's Crunchy Nut cereal variation — Crunchy Nut Chocolate. Created by Leo Burnett and directed by famed director, Daniel Kleinman, the campaign is the fourth instalment of the brand's 'The trouble is they taste too good' campaign.
Like the commercials that have recently preceded it, 'Revolutionary Chocolatier' tells the story of the trouble that can occur as a consequence of Crunchy Nut's irresistible allure which, in this case, is Crunchy Nut Chocolate.
This episode of the campaign finds our now familiar duo hiding beneath the floorboards of a luxury chocolate shop in Paris during the height of the revolt against the decadent aristocracy. The fearsome leader of the Sans Culottes stands above them interrogating the shop's chocolatier on their whereabouts. He has no regard for her obvious fragility as he senses that his 'prey' is near. Absolute silence is critical for our fearful, hiding pair, their lives depend on it. But Crunchy Nut Chocolate proves more irresistible than ever before, and the unmistakable crunch again puts them in jeopardy.
Credits: Project: Crunchy Nut Chocolate Client: Will Brockbank, Area Brand Director, Kellogg Company Creative agency: Leo Burnett London Executive Creative Director: Justin Tindall Creative Director(s): Tony Malcolm & Guy Moore Copywriter: Ed Morris & Andy Drugan Art director: Ed Morris & Andy Drugan Agency Planners: Josh Bullmore & Ian Hilton Account Handlers: Alice Hooper & Richard Henderson Media agency: Carat Agency Producer: Javré Dow Production Company: Rattling Stick Director: Daniel Kleinman Producer: Johnnie Frankel D.O.P.: Franz Lustig Editor: Julian Tranquille at Cut & Run Music & Sound Design: Jungle Sound Post Production: Framestore London Producer: Helen Hughes
Leo Burnett's TV ad for the French toilet-paper Le Trefle entitled "Emma" is a happy families ongoing battle between going digital or staying true to paper. Our hero husband determined to convert his wife and daughter to a paperless world in various ways, but sadly in the end our true hero, the patient Emma reminds him that no matter what there is at the very least one thing we will always need paper for. The tagline translates in English to "Paper has a big future", get it? Big...man...sitting on the toilet...ah forget it. Speaking of big things "Midtrafik — The Bus" is still one greatest ads ever created, see the epic-a-licious spot HERE.
Credits: Client: Le Trèfle Agency: Leo Burnett France Director: Bart Timmer Executive Creative Director: Xavier Beauregard Creative Director: Xavier Beauregard Art Director: Jérôme Gonfond Copywriter: Hadi Hassan-Helou Agency Producer: Elisabeth Boitte
The new Delta Faucet “HappiMess” campaign embraces life’s messy moments. When Delta innovations make getting clean just as beautiful as getting dirty, that’s “HappiMess.” Created by Leo Burnett Chicago, “HappiMess” is about living every day to its messiest. It allows people to see the beauty in the mess and remember that with messes come accomplishments, memories and fun. As a kid, there’s nothing better than digging around the backyard or making a mess in the kitchen getting covered with flour. Or as an adult, getting sweaty after a good run or muddy hike in the woods.
Consumers will have the opportunity to share their own messy moments through a Delta #HappiMess social media sweepstakes, which was kicked off August 11. The user-generated content will be aggregated and showcased at delta.com/happimess. The contest will also be supported in a dedicated digital campaign, featuring banners that will play :15 second “HappiMess” vignettes lifted from the main TV spot.
Credits Client: Delta Faucet Agency: Leo Burnett Chicago Campaign: HappiMess TV Spot: HappiMess Anthem Chief Creative Officer: Susan Credle Executive Creative Director: Charley Wickman VP Creative Director: Jo Shoesmith Associate Creative Director: Greg Nobles Associate Creative Director: Brooke Anderson Executive Producer: Tom Kerimidas Producer: Rena Dusenbury Production Company: Furlined Director: Yael Staav VFX/SPX: The Mill Editorial: White House Post Editor: David Cea Music Track – ‘We Belong’ performed by RAC featuring Katie Herzig Music Editorial – Yessian Music Director of Photography: Max Goldman
McDonald’s has launched a new campaign to promote their American-themed food event, the Great Tastes of America. The five week promotion, which starts on 1st May, offers a new burger a week, each one featuring a flavour combination that depicts a different American location. Created by Leo Burnett, the TV and national press campaign, centres around the premise that the ‘Great Tastes of America’ promotion brings a little taste of America to the UK. The campaign focuses on American quirks appearing in our day to day lives. The 30 second TV ad shows some typically American people and icons, contrasted against some typically British backdrops. The ad shows a London cabbie looking bemused as he sees a sea of New York style yellow cabs around him, a fisherman somewhat confused by an airboatpulling out of a quiet canal lock and a team of cheerleaders performing an energetic routine at a cricket game, much to the bewilderment of on-lookers. Each week the new burger on offer features at the end of the commercial, with an American idiosyncrasy unique to that burger’s theme unfolding inside a McDonald’s restaurant as bemused UK customers tuck into their food. The TV is supported by a press campaign inspired by the American tradition of specially designed number plates featuring model making by Paul Baker and photography by Richard Maxted. Credits: Creative agency Leo Burnett Copywriter Ed Tillbrook Art director Richard Ince Creative Directors Tony Malcolm & Guy Moore Planner (creative agency) Livia Stefanini Media agency OMD UK Planner (media agency) Lucinda Allen Production Company Smuggler Director Neil Harris Editor John Mayes @ Marshall Street Editor Post-production MPC Audio post-production Grand Central Exposure National television & Republic of Ireland
April 3, 2013 marked the 40th aniiversary of the bar code. The first product ever scanned using a UPC back in 1974 was a 10-pack of Wrigley's Juicy Fruit Gum at the Marsh Supermarket in Troy, Ohio. In honor of the 40th we thought it might be fun to compose a list of some creative bar codes in advertising.
For the UK's TigerTrust preservation charity a tigers stripes are made to look like a bar code. Created by ad agency Leo Burnett, Copywriter, Nick Bell and Art Director Mark Tutssel. I believe from back in 1998.
In France a Renault burns out a few barcodes in this print ad from Publicis Conseil, copywriter Serge Ficard and art direction by Pascal Midavaine.
Coca-Cola has a history of cute bottled shaped bar codes, this one from ad agency Chaitra Leo Burnett, India.
Soul Tattoo & Piercing in Brazil ran this IRA Communication created tramp stamp print campaign back in 2008.
The Belgian Federation of Food Banks asked us to donate a barcode and feed the hungry.
Some where in Russia.
For those of us old enough to remember Mad Magazine, they weren't too pleased back in '78 so they ran this cover hoping to jam every computer in the country...Sorry Mad Mag, you're plan didn't work.
McDonald’s launch's its latest Deli Choices ad campaign with "Break The Habit of Lunchtime". Created by Leo Burnett, the TV commercial encourages people to break their old boring habits by ditching their typically bland lunchtime food, and the tedious routines that come along with it. Instead, with the launch of the new Cajun Crispy Chicken wrap, McDonald’s urges people to try something new and enjoy that precious lunch hour.
Credits: Client: McDonald’s Creative Ad Agency: Leo Burnett Creatives: Nick Bonner & Sam Simmonds Creative Directors Tony Malcolm & Guy Moore Agency Producer: Hannah Boase Media Agency: OMD Production Company: Smuggler / Steam Director: Janie Rafn / Charlie Stebbings Editor: Mark Edinoff @ Work Post / Toby Conway-Hughes @ Marshall Street Post-production: Moving Picture Company (MPC) Audio post-production: Wave
Kellogg’s Special K is launching a new advertising campaign to mark its first recipe change in over 30 years. Created by Leo Burnett, the stop-frame animation showcases the iconic Special K box transforming into beautiful origami shapes. ‘The Box’ campaign will break in the UK on June 3rd and then roll out across European markets, including Spain, Italy and France. It includes 20” and 30” TV adverts and press, radio, VOD and digital. The new campaign will show the Special K box created out of origami, folding and unfolding to create elegant butterflies, birds and the famous Special K girl. The origami is a metaphor for the transformation of Special K, and a nod to the brand’s evolution. Special K has added an extra grain to all of its cereals and evolved from a two to a three-grain recipe, with all of its products now including wholegrain. Media for the campaign is handled by Carat.
Credits: Advertising Agency: Leo Burnett Creative Director: Karen Reed and Natasha Ali Executive Creative Director: Mylene Pollock Copywriter: Liam Bushby and Alison Stevens Art director: Liam Bushby and Alison Stevens Account team: Carly Pritchard, Dominique Gomes, Sofia Sarkar Project Manager: Gaynor Goldring Planner (creative agency): Olivia Heywood and Charlie Kirkbride Agency Producer: Serena Schellenberg Production Company: Hornet Director: Peter Sluszka Photographer: Dan Tobin Smith Prod co Producer: Zack Korteight Music & Sound Design: Regina Spektor Post Production: Hornet inc. Making of: Copper pot pictures
Summer, “it’s the most wonderful time of the year” says Leo Burnett’s seasonal film for The Co-operative Food, launching on 26th June.
Focusing on those timely get-togethers between friends and families, Andy Williams’ unexpected lyrics describe and celebrate Christmas happenings, whilst the moving image teases with scenes of Christmas-like merriment and feasting played out in summer.
The film, titled ‘Wonderful’, concludes with the reassurance that ‘We’ve everything you need for the most wonderful time of the year. We’re here for you this summer. The Co-operative’.
This longer length film will be supported with twelve 10” product and price spots, which also use Andy Williams' Christmas classic. These shorter ads demonstrate and further substantiate that The Co-operative can be depended upon to have the right product at a fair price this summer.
The lead film was directed by Joshua Neale at Smuggler and the supporting spots by Richard Tindall at Tantrum.
Credits: Project name: The Co-operative Food Summer Campaign Client: Helen Nunn, Head of Marketing, The Co-operative Food Brief: Acknowledge the change in customer behaviour over the summer period and showcase the role The Co-operative Food can play. Creative agency: Leo Burnett Executive Creative Director: Justin Tindall Creative Director: Hugh Todd Copywriter: Graham Lakeland / Richard Robinson Art director: Richard Robinson / Graham Lakeland Planner: Max Keane Media agency: Rocket Media planner: Ben Harrison Production company: Smuggler Director: Joshua Neale Director of Photography: Martin Hill Editor: Tim Hardy @ Stitch Post-production: MPC Audio post-production: 750MPH
Leo Burnett returns Kellogg’s Rice Krispies Squares to the spotlight with a new ad in the “It’s all lies, they’re not even square” campaign. Breaking on April 8th, “Window Display” supports Rice Krispies Squares Totally Chocolatey.
This story, the third in the “It’s all lies — they’re not even square” campaign, tells the fictional tale of shopkeeper Ali from Doncaster, who unveils a sculpture he has lovingly built entirely from Rice Krispies Squares. We see tourists revel in the window display and a voiceover declares: ‘It’s become the 11th most popular tourist attraction in the UK, overtaking Stonehenge, Cheddar Gorge…’ before the ‘lie’ is revealed, and viewers are reminded that Rice Krispies Squares are not even square.
Credits: Project name: Rice Krispies Squares: ‘It’s all lies. They’re not even square’. Client: Kellogg Creative agency: Leo Burnett London Creative Director: Don Bowen Art Director: Alex Moore/Lewis Beaton Copywriter: Alex Moore/Lewis Beaton Planner (creative agency): Olivia Heywood Media agency: Carat Planner (media agency): Clare Fraser Production company: Coy! Communications Director: Mark Denton Editor: Chris McKay Post Production: MPC Agency TV Producer: Shaun O’Dwyer Exposure: Nationwide TV
Leo Burnett London has created the latest ad for Kellogg’s Crunchy Nut in the revitalised ‘The trouble is they taste too good’ campaign. The new "Aliens" advert, launches a new variant for the celebrated breakfast cereal, Kellogg’s Crunchy Nut Granola.
Like the previous ads, ‘Dinosaur’ and ‘Snake’ (view below), ‘Aliens’ shows the trouble that ensues as a result of Crunchy Nut’s irresistible taste. This commercial takes place in an Area 51 setting, where a group of alien spotters is on the verge of a momentous sighting. Just as aliens step out from a cornfield, one of our heroes warns his colleagues: “Whatever you do, don't make a sound” — after all, this is a life-changing moment for these devoted alien hunters. But Crunchy Nut Granola proves too irresistible, and the same guy that served up himself and his friend as dinosaur fodder in the previous ad cannot resist Crunchy Nut granola — once again spoiling the day.
Credits Project: Crunchy Nut Granola Creative agency: Leo Burnett London Copywriters: Ed Morris & Andy Drugan Art Directors: Ed Morris & Andy Drugan Creative Directors: Guy Moore & Tony Malcolm Executive Creative Director: Justin Tindall Planner (Creative Agency): Josh Bullmore Media agency: Carat Planner (Media Agency): Nick Harper Production Company: RSA Director: David Lodge Production Company Producer: Garfield Kempton Editor: Colin Sumsion Music & Sound Design: Aaron at Wave studios Post Production: Big Buoy Post Producer: Ian Harland Agency Producer: Alessia Small Visual effects: Jim Allen
Leo Burnett launches a beautiful new ad campaign for Kellogg’s Rice Krispies, "Togetherness Time". The advert features a mother and her son simply enjoying their time together.
The 30 second ad (entitled “Still”) depicts the relationship between a young boy and his mother and is based on the childhood truth that little boys never remain still.
The little boy speeds through the film, fueled by his genuine hunger and curiosity about the world. His Mum is never too far behind and it's a constant struggle between his desire to explore and her desire to just keep an eye on him. The only time he runs towards his Mum and they actually share a moment together, is when she pours milk onto the bowl of Rice Krispies, sparking the distinct sound of snap, crackle and pop — creating a window of togetherness for mum and her child. Then finally, briefly, he is still.
Credits: Project Name: Rice Krispies ‘Still’ Brief: To encourage Mum's who are not currently buying Rice Krispies to reappraise how they think and feel about the brand. Client: Kellogg Creative Agency: Leo Burnett London Creative Director: Don Bowen Art Director: Philip Meyler and Darren Keff Copywriter: Philip Meyler and Darren Keff Director: Joanna Bailey TV Producer: Annabel Crilley Production Company: Bare Films Post-production: MPC Grade: MPC Producer: Helen Hadfield
Kellogg's latest commercial for Rice Krispies titled “Day’s Out” brings to life the cereal giant’s latest on-pack promotion in partnership with the Merlin Entertainments Group — home to some of the nation’s top visitor attractions such as; Alton Towers Resort, Sea Life, and Legoland Windsor.
Kellogg’s is offering kids the opportunity to take a grown-up to many of Merlin’s attractions for free. Our commercial brings this twist on a great value family promotion to life in the enchanting manner we’ve come to expect from Rice Krispies.
As the story starts to unfold we see a young girl enthusiastically smothering an unidentifiable gift in wrapping paper and ribbon, which she presents to her Mum at the first opportunity. As Mum unwraps the gift we realise, to everyone’s surprise, the present is a box of Kellogg’s Rice Krispies. Confused, Mum continues to unwrap the present revealing the promotional Merlin offer. A free day out is the little girl’s gift to her Mum.
Credits: Creative agency: Leo Burnett, London Creative Director: Don Bowen Executive Creative Director: Justin Tindall Copywriter Steve Robertson & Laurie Smith Art director: Steve Robertson & Laurie Smith Planner (creative agency): Josh Bullmore Media agency: Carat Planner (media agency): Nadia Lavelle Production Company: Bare Films Director: Joanna Bailey Prod co Producer: Helen Hatfield Editor: Sam Sneade @ Speade Editors Music & Sound Design: Mike Connaris @ Mcasso Music Post Production: MPC Post Producer: Dionne Archibald Agency Producer: Katie Spong
Leo Burnett London latest commercial for Kellogg’s Rice Krispies Multi-grain Shapes, titled ‘What’s it like to be a fish’. The ad follows a young child through a journey of exploration and wonderment as she indulges her natural curiosity, wondering indeed what it’s like to take the form of the interesting shaped cereal she enjoyed at breakfast. With Mum on hand to offer encouragement, we watch a young girl create and adorn herself in a home-made fish costume, fin and all. The rather charming action is accompanied by ‘The Beautiful Briny Sea’ from Disney’s Bedknobs & Broomstics.
Credits: Project: Rice Krispies ‘What’s it like to be a fish’ Client: Ted Linehan, VP Marketing — Europe, Kellogg Company Creative agency: Leo Burnett London Creative Director: Don Bowen Executive Creative Director: Justin Tindall Copywriter: Philip Deacon & Sabina Kelly Art director: Philip Deacon & Sabina Kelly Planner (creative agency): Josh Bullmore Media agency: Carat Production Company: Bare Films Director: Joanna Bailey Director of Photography: Ben Smithard Prod co Producer: Helen Hadfield Editor: Joe Guest/ FINAL CUT Music & Sound Design: WAVE/Tony Rapaccioli Post Production: MPC Post Producer: Dionne Archibald/MPC Agency Producer: Katie Spong
Esurance teamed up with the Star Trek franchise to sponsor the latest film Star Trek Into Darkness, which hits theaters May 17th. The fully integrated campaign is part of the brand's "Insurance for a Modern World" mantra and follows the misadventures of the ship forever in the shadows and lovingly referred to as "Not the Enterprise."
Credits: Advertising Agency: Leo Burnett CMO: John Swigart VP Advertising: Nancy Abraham Advertising/Comms Manager: Michelle Meier Agency: Leo Burnett Creative Director: Desmond LaVelle Creative Director: Jo Shoesmith Writer: Jesse Dillow Art Director: Travis Lampe Executive Producer: Matt Blitz Account Director: Josh Raper Production Company: Kelvin Optical & Bad Robot Director: Seth Worley (C/O KELVIN OPTICAL) Producer: Ben Rosenblatt (BAD ROBOT) Producer: Michelle Rejwan (BAD ROBOT)
Leo Burnett's new ad for McDonald's this Christmas is the charming story of a postman — in many ways the modern Santa Claus — who braves the elements to deliver festive joy to the British public. After a tough day's work, he rewards himself for his efforts with a delicious Winter Warmer and some banter with his workmates.
Credits: Client McDonald’s Creative agency Leo Burnett Copywriter Alison Steven Art director Liam Bushby Creative Directors Tony Malcolm & Guy Moore Planner (creative agency) Livia Stefanini Media agency OMD UK Planner (media agency) Grace Cowey Production Company MJZ Director Jim Gilchrist Editor Ben Campbell, Cut and Run Post-production MPC Audio post-production Soho Sound Studios, Simon Capes Exposure National television, outdoor