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  • "Healthy Homes" for the Ministry of Finance

    "Healthy Homes" for the Ministry of Finance

    Toronto creative ad agency Marshall Fenn and production house Code Film create a nice new spot for Ontario Ministry of Finance entitled "Healthy Homes". The spot promotes the the Governments healthy homes renovation tax credit for seniors and those who care for them.

    Credits:
    Client: Ministry of Finance
    Agency: Marshall Fenn
    Production Company: Code Film Inc.
    Director: Marc Andre Debruyne
    Producer: Chris Boddy
    Executive Producer: Thomas Rickert
    Agency Producer: Frances Smith
    Copywriter: Mike Vinakmens
    Art Director: Dan Couto
    D.O.P.: Samy Inayeh
    Editing and Post: School
    Release date: December 2012

  • Peugeot Just Add Fuel TV Ad "Gary's Cat Is Missing"

    Peugeot Just Add Fuel TV Ad "Gary's Cat Is Missing"

    Havas Worldwide London is behind a major new ad campaign for car maker Peugeot, promoting its ‘Just Add FuelTM’ finance package.

    The idea behind the campaign is that Peugeot takes the stress out of buying a new car. It shows that people don’t need to worry about things that don’t affect them, and that with Peugeot’s ‘Just Add FuelTM’ finance package, they also do not need to worry about the car insurance for three years.

    In the TV ad, ‘Gary’s Cat’, we are told the sad story of a worried man looking for his missing feline in the pouring rain, before the voiceover tells us: ‘Hang on. You don’t know Gary do you. Well, don’t worry then.’ It cuts to a couple driving a new Peugeot 208, having a great, worry-free time, and explains the benefits of the ‘Just Add FuelTM’ package, a single monthly amount that covers car tax, warranty, breakdown cover and comprehensive insurance for three years.

    Dom Gettins, Creative Director at Havas Worldwide London, said: “Hunting through car insurance deals isn’t everyone’s idea of a good time so Peugeot’s ‘Just Add FuelTM’ is a brilliant idea, and we wanted to create an ad that would appeal to people who have better things to do with their lives than worry.”

    Morgan Lecoupeur, Marketing Director at Peugeot UK, said: “With a unique and highly-attractive product in ‘Just Add FuelTM’ we needed a great idea, with a serious and an amusing aspect, also saluting our ‘Motion & Emotion’ signature, and I think Gary’s Cat will give us the awareness we seek from Christmas Day, as it airs for the first time.”

    Credits:
    Creative Ad Agency: Havas Worldwide, London
    Creative Director: Dom Gettins
    Art Director: George Brettel
    Copywriter: George Brettel
    Account Director: Jess Tarpey
    Agency Producer: Laura Middleton
    Director/Production Co: The Sniper Twins / Smuggler
    Producer: Nick Fewtrell
    Editor: Andy Mcgraw
    Post Production: The Mill
    Sound Design: Angell Sound
    DoP: Jan Richter Friis

  • The domain sex.com for the present is not sold

    The domain sex.com for the present is not sold

    Sex.com book

    Auction sale of the domain sex.com is postponed in connection with the requirement of the present owner, company Escom. The auctions should will take place in New York on March, 18th, informs The Register.

    Meister Seelig & Fein vs Escom

    On March, 17th legal firm Meister Seelig and Fein has submitted to Judicial committee of the Central district of California the petition about compulsory bankruptcy Escom. The petition has been registered on behalf of three creditors who have put forward the companies of the claim for the sum over 10 million dollars, informs Domain Name Wire. Thereupon the company simply has no finance for a webhosting. The decision on domain sale sex.com — definitive and irrevocable.

    Sex.comThe Head of all three companies-creditors is Michael Mann, known as the founder of site BuyDomains.com. In the message he has informed, that auction has been organised with numerous infringements. According to Michael, the court can provide observance of laws at domain sale.

    About the fact of sale of the domain sex.com have notified the public in the beginning of March. The initiator of sale of the domain is loan company DOM Partners LLC which financed purchase of the given domain in 2006. Auction finance is intended for repayment of credit debts, payment of a web hosting and tax deduction.

    Sex.com is considered the most expensive domain name on the Internet. According to not confirmed sources, Escom has bought the domain for 14 million dollars (!).

    Talk about sex.com

    Related Posts: Crisis

  • Skandia

    Skandia
    Skandia

    Skandia's Innovative Service

    Financial advisers need to feel that their preferred partner can adapt quickly to market changes. The Fierce Animals print campaign shows how Skandia's innovative service offering can adapt to to challenging environments - just like these creatures have in theirs.

    Category: Finance & insurance;
    Client: Skandia;
    Agency: Five by Five;
    Country: United Kingdom;
    Art Director: Paul Archer;
    Creative Director/Art director: Martin Flavin;
    Planner: Peter Edwards;
    Agency Producer: Carly Boulton;
    Agency Producer: Charlotte McCormack;
    Designer: Nicky Standing;
    Designer: Stuart Deverill;
    Designer: Tom Weir.