A New York Giants fan and a Dallas Cowboy fan rip apart their home in DirecTV's latest ad promoting the NFL Sunday Ticket...Sure, they argue sometimes, but they are just like any other couple really.

Hockey fan and commercial director (in that order), Steve Chase, is one of the three hockey fanatics behind the trending hockey boycott viral "Just Drop It." Frustrated by the recent lockout and the threat of more games on the chopping block, Chase along with fellow hockey buddies Christian Lalonde (a former pro player) and Mike Devlin (Creative Director/EVP of DraftFCB in NY), came up with the concept of making a simple video asking fans to boycott the NHL.

What was once just an idea between friends is becoming an overnight international success. The grass-root campaign called "Just Drop It," asks hockey fans to take a pledge and boycott one NHL game for every one game the league takes away after Dec 21. The boycott goes beyond game attendance and urges fans not to purchase any merchandising or watch televised games.

Media in the US and Canada have already shown their support by posting the video on
their web pages and airing interviews with Chase. Hockey is in Chase's blood. An avid player and supporter of the minor league teams as well, Chase directed a campaign for hockey team Allen Americans. See the all the Allen Americans spots here.

Team owner and NHL superstar Steve Duchesne approached Chase to create and direct the work. The resultant commercials masterfully underline how hockey players possess a passion for the game like no other. Recently quoted as "welcoming the challenge of creating ads in the digital culture," Chase wasted no time and let his passion and conscience drive him.

Just Drop It's Statement: Visit their Facebook Fan page to join the cause. [link]
The NHL and the players union have once again insulted the very people who pay their salaries. We the fans have the power to make them listen by taking the Just Drop It pledge. For every game they cancel after December 21st, we will boycott an equal number of games. They cancel 10, we boycott 10. No tickets, no TV, no merchandise. If you want to be heard go to our Facebook page and "like" us to pledge. You can also post your own pledge video. Make them JUST DROP IT!

Important Quality of Your Idea

DPZ Propaganda has thought up fine ideas for the Brazilian competition of advertising. «The good idea is capable to win any» — a slogan of prints of the international competition of a print advertising "the World award of publicity" opens idea of competitions: not important from what you the countries and as long you work in advertising — the main thing, are how much good your Idea.

Print advertising competition «Premio de Propaganda o Globo» is founded in 1996. The committee from nine judges which number includes the most known advertisement makers of Brazil, selects winners in nine categories.

The Excellent Idea is Pleasant to All!

Prints inform on value of good idea and conclusive appeal to any person. The Argentina football fan with good idea (a burning bulb — the international symbol of idea) drinks beer with the Brazilian fans. The Motorcyclist-idea withdraws the girl directly from under a wreath. The nice girl acquaints with the father ugly (but "ideological") the guy.

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This is an update to my previous post about the Mini Fan The Flame Facebook campaign we posted earlier. They created a nice video to promote the campaign as well.

Credits:
Agency: TBWA\Agency.com, Belgium
Creative Director Online: Gert Pauwels
Creative Director: Hendrik Everaerts
Art Director: Lander Janssens
Copywriters: Paul Van Oevelen, Bout Holtof
Account team: Bénédicte Ernst, Hadoum Ghassab
Online Project Manager: Tine Anthoon
Digital Project Coordination: Jan Bikkembergs, Stijn Dupas
Online Strategic Planner: Rindert Dalstra
Flash Development: Ken Kool, Diederik Vanderemoortele
HTML & PHP Development: Geert Broeders
Motion Graphics: Annelies Eskens

You’ve got questions. Heart Friend has answers. Who’s the go-to for relationship and dating advice? Heart Friend of course. He’s the love guru. He’s been there and done that. He’s got all the answers to all of your questions. All the time.

For the first time, Zoosk is celebrating their fans with “Zoosk Presents: From the Heart,” a social campaign that puts the fans in the spotlight.

On Facebook they prompted it's community to pose questions to Heart Friend by simply replying on the Facebook wall.

They selected the best fan submitted posts and Heart Friend answered them in a series of video responses. Each selected question is featured in the video responses and the fan is called out by name by the Heart character. Of course, this is not your grandmother's dating advice.

The campaign runs for 6 weeks with a new question answered each Sunday night on the Zoosk Facebook page, and Youtube.

Zoosk began its YouTube-only video push just this year. In one ad, a sassy red heart plush pal tries to convince Liz to check out guys on the dating site who fit her description of a dreamy mountain man. Some campaign executions have gone viral, with one ad reaching more than 14 million YouTube views.

Credits:
Advertising Agency: Camp+King
Roger Camp — CCO / Partner
Jamie King — CEO / Partner
Adam Koppel — Creative Director
Rikesh Lal — Creative Director
Casey Brewer — Associate Creative Director
Dan Korn — Art Director
Kyle Davis — Copywriter
Dora Lee — Director of Digital Production
Molly Lewis — Brand and Strategy Director
Alec Black — Brand Manager
Anne Tway — Strategy Director

Production Company: In-house
Casey Brewer — Director
Dora Lee — Executive Producer
Juliette Tang — Production Manager
Nelsen Brazill — Director of Photography
Dan Korn — Production Designer

Editorial Company: Umlaut Films
Doug Cox — Editor
Gina LoCurcio — Executive Producer
Kelly Gibbs — Producer
Ivan Miller — Colorist / Effects Supervisor

G-Star Denim new Spring/Summer 2013 campaign 'The Art of RAW' animated video is not what we've been use to seeing to seeing in typical denim ads. The campaign captures the G-Star fascination with the many facets of RAW in unexpected combinations, as seen in the Skeleton Dog art object within the campaign and the artist collaboration with electronic dance music producer Skrillex.

Accompanying the Art of RAW video is a custom created track created by electronic dance music producer Skrillex. He is a natural fit for the artist collaboration; RAW talent, self-made digital music pioneer and genuine fan of the G-Star Elwood denim. Currently Skrillex is packing stadiums with his signature sound, "a mixture of dubstep, electro-house and fidget," in the words of the producer. G-Star appreciates Skrillex as a RAW talent who has developed in a range of disciplines, from lead-singer, to solo artist, to producer with his own record label.

The video, ending with the G-Star signature Skeleton Dog, celebrates a passion for denim craftsmanship and its unlimited possibilities. Known for innovating 3D design in denim, G-Star and the brand's designers continually seek to pioneer new construction techniques, fabric treatments and denim creations through experimentation with the RAW Art Series, including the Skeleton Dog centrepiece. By looking outside and beyond the world of fashion, G-Star is able to uncover and apply new concepts within the medium of modern denim.

For last two years, Chrysler has created quite a buzz with their Super Bowl advertisements. In 2011, their “Made in Detroit” commercial featuring Eminem was particularly well received, as was their 2012 Clint Eastwood-narrated “Halftime in America” spot. As a result, many were anxiously waiting to see what the automaker had up its sleeves for this year’s game. Predictably, Chrysler continued the tradition of tugging on the heartstrings of the American public with their fan favorite “Farmer” and “Whole Again” commercials.

Featuring the narration of Oprah Winfrey and opening with her words, “We wait. We hope. We Pray. Until You’re Home Again,” on the screen, Chrysler’s “Whole Again” commercial is an advertisement for their Jeep brand—more specifically—for the partnership between Jeep and the United Service Organizations (USO). Throughout the two minute spot, the commercial depicts military families going about their lives while missing their loved ones who are overseas on active duty. The message Oprah relays is that like military families, the United States, as a nation, will not be whole again until all of our service men and women return home. Until then, however, Jeep—through its partnership with the USO—proudly supports “our nation’s heroes.”

As Chrysler well knows, patriotism is the one emotion that unites like nothing else. In fact, it’s hard to resist a commercial like this—one that celebrates the sacrifices that service families make—especially when those sacrifices are so clearly depicted on screen. The question remains, however, as to whether it’s right to capitalize on these sacrifices. Though it’s easy to forget, Chrysler’s main purpose behind the “Whole Again” commercial is to sell more Jeeps. And while their secondary purpose may very well be to advertise their partnership with the USO or even to give the USO some free publicity, presumably, they’re only doing this to sell more Jeeps as well.

Regardless of Chrysler’s true motivation, for a brief moment, the “Whole Again” commercial brought our attention back to America’s real heroes and away from the athletes who are too often idolized as such. For doing that, and for not featuring a Jeep until at least midway through the ad, we’re thankful and are already looking forward to next year’s Chrysler commercials.

This post was contributed by Brittany Cermak, senior editor at MotorCar.com —the World’s Largest Luxury Car Marketplace.

Seattle Seahawks running back and Skittles super fan Marshawn Lynch gets ready for the season with a surprising workout thanks to Skittles.

Ever thought you had what it takes to win a cooking competition? For the 11th year in a row, San Pellegrino is kicking off its celebrated Almost Famous Chefs Competition.

This one-of-a-kind competition brings together culinary students from across the United States and Canada to compete head-to-head in 10 regional challenges. Regional winners will go on to compete against nine others at the culinary finals in Napa Valley where they'll participate in a wide variety of heats, including: the Mystery Basket Competition, the Signature Dish Competition, the People’s Choice Award and Acqua Panna®Fan Favorite.

You can follow these young chefs as they start their culinary journey to Napa. More information on the Almost Famous Chefs Competition here: http://www.almostfamouschef.com/

Its only been out for 6 hours and I'm already sick to death of hearing about The Twilight Saga: New Moon. Don't get me wrong, I'm excited to actually be alive and old enough to experience a full-blown movie phenomenon as I missed the boat with Star Wars and Indiana Jones. At least I understood the frenzy behind The Lord Of The Rings and Harry Potter movies and didn't want to light myself on fire every time it came on the news. But this... this has got even the most hardcore fan inside of me screaming "that's freakin' enough Twihards, settle the frak down!"

Sigh. At least the guys over at Film Drunk feel my pain and have put together a brilliant piece on the absurdness of Twilight fans and their signs at the New Moon premiere. I strongly recommend you read the whole thing in its entirety here. Otherwise, the best bits are below:

"I’m only picking a few of my favorites, but clearly this represented a cross section of America’s finest. Like this guy. He likes America, sleeveless shirts, and vampires that sparkle. I think that was a Bob Seger song. Or this girl, the one behind the girl in the front. She wants to be “a stupid lamb.” Or possibly a stupid lamp, it isn’t entirely clear. Regardless, it’s good to have ambitions. Then there’s these girls,who support the Cullen diet, while standing behind a lady who doesn’t seem to support any diets. Diversity is beautiful. Meanwhile, the girl in the front right is enjoying her one day of the month outside. Anyway, I just thought you guys should enjoy some of these photos, because a lot of good cats went hungry for this."

Well said.

In other vampire news, the poster art for Daybreakers hit the net today and it looks siiiiiiick. And how's the quote from Variety; "Take The Matrix and 28 Days Later and you've got Daybreakers". That's a bloody brilliant line about the film and the poster art looks very slick. Very awesome. Very promising and hopefully a far cry from the romantic notion of vampires, I want to see more bloodsuckers darn it. Daybreakers is an Australian film shot in Queensland earlier this year on a budget of $25 million and stars Ethan Hawke, William Dafoe, Isabel Lucas and Sam Neil. Set in the not too distant future (2019 to be exact), a plague has turned most humans in to vampires who are now faced with a dwindling blood supply. Shot by the Spierig Brothers, I really hope this is a successful attempt by them to cross over in to Hollywood mainstream. If the trailer is anything to go by...

Here is yet another social media thank you by yet another brand, this time Citroën has passed 100,000 'likes' on its Facebook page and wanted to say a big THANK YOU to all its fans for making it happen.

“Citroën is delighted to have such a large and loyal fan base that is so switched on to all our different activities,” said Marc Raven, communications director at Citroën UK. “Their feedback, support and engagement are hugely appreciated and we hope to provide more rewards for them into next year with more exclusive content and competitions.”

Roxy, the world’s leading women’s lifestyle company, partnered with Digital Brand Architects and ClickFire Media to ask girls around the world: are you living life to the fullest? To extend this question to Roxy’s worldwide fan base, the boutique agency and digital design studio combined their expertise to create “Dare Yourself,” a social media campaign that challenged women to push their limits and empower themselves.

The “Dare Yourself” initiative challenged customers and fans of the Roxy brand to measure their exciting lifestyles against other women across a range of social media platforms, including Facebook, Instagram, Twitter, Pinterest, and YouTube. Contestants participated by submitting a 150-word response along with three photos or a one-minute video demonstrating how they “Dare Themselves” every day. By entering, five women between the ages of 18-28 got a chance to win a trip of a lifetime. Additionally, contestants continue to interact with the brand via the #ROXYDARES Photo Challenge, an Instagram based gallery that invites women to submit photos of themselves completing weekly challenges.

To all the ROXY girls who Dare Themselves. This is for YOU!

The global campaign, which went live simultaneously in over 40 countries and 11 different languages, received 2,500 entries and collected some 245,887 “Likes” on Facebook, bringing the total to more than 2,879,000 to date. On Twitter, the #DAREYOURSELF hashtag earned an impressive 1.6M impressions while over 6,357 users shared their submissions via the #ROXYDARES Photo Challenge on Instagram, generating over 686,000 impressions.

As part of a growing trend of user-generated campaigns, “Dare Yourself” succeeded largely through the collaboration between DBA, ClickFire Media and the Roxy brand, which generated an online strategy that engaged fans with a positive message. Digital Brand Architects collaborated closely with Roxy on the aggressive influencer outreach effort, brokering partnerships with targeted media and bloggers – including Wavelength Surf Magazine, The Contrast Magazine, among many others – to secure exposure and engagement for the campaign among targeted audiences. This strategic prowess is matched only by the campaign’s technical underpinnings. ClickFire Media’s team of technologists and developers constructed a multi-lingual Facebook experience that coordinates user uploads, submissions, and voting through a custom-made content-management system. The Facebook experience also featured a dynamic photo gallery that pulls from the ever-growing collection of #ROXYDARES-tagged photos on Instagram, and an interactive map that used Google API to track submissions from Roxy girls across the world.

The new campaign is a logical follow-up to Roxy’s wildly successful 2012 ‘Let the Sea Set You Free’ campaign. “‘Let The Sea Set You Free’ campaign proved Roxy’s fans are not only fun-loving, adventurous, and epitomizing everything the brand stands for, but were also eager to engage and share their own content with the Roxy community,” explained Digital Brand Architect’s Annabelle Smith.

Credits:
Client: Roxy
Campaign: “Dare Yourself”

Social Media Agency: Digital Brand Architects
Digital Design/Development: ClickFire Media

via: Trust Collective

Just in case you plan on deep frying a turkey for your Super Bowl XLVII party, Amanda Hesser teams up with Visa and the Visa NFL Fan Offers ad campaign to make sure you do it right. Remember kids...deep frying a turkey requires extreme kitchen safety.

Credits:
Ad Agency: TBWA\Chiat\Day

Last Wednesday night's back-to-back season premieres of "Duck Dynasty" became the #1 telecasts in network history! An astonishing 8.6 million viewers tuned in to see America's favorite family, making "Duck Dynasty" the #1 nonfiction series on cable. Perhaps even more impressive is the record-shattering 5.0 million adults 18-49 and 4.9 million adults 25-54 who tuned in; as well as the incredibly successful Social Media campaign that led up to the premiere.

The original press release and "The Quack is Back" spot below:

The creative team at A&E called on long-time collaborators at entertainment agency BIGSMACK to help conceive, write and produce a hilarious Season 3 promotional campaign for their biggest runaway hit in the cable net’s history: “Duck Dynasty.” Under the creative leadership of Head Creative Andy Hann and Senior Creative Director Matt Hall, the BIGSMACK team collaborated with A&E’s in-house team to write, produce, and post for an extensive campaign, that is being rolled out now, as a daily countdown to the launch of the third season on February 27th at 10/9c.

Hann and director Scott Whitham co-direct an unbelievable 21 spots in just two days. The BIGSMACK team shot in the deep rural bayou of Louisiana in the dead of winter, up against tremendous challenges. To view a selection of the creative results, go here: http://wdrv.it/VVWojD

“’Duck Dynasty’ has literally become a phenomenon for A&E, being their highest rated show to date,” says BIGSMACK’s Hann. “It has huge fan appeal, so we were thrilled when they asked us to take a crack at what appeared to be the impossible. We jumped right in with the A&E Senior Creatives Maria Pecoraro and Keith Kopnicki, and fleshed out and wrote a mountain of scripts over the course of a week. Kudos to the A&E marketing and creative team, who worked many weekends and late night hours to make sure this was a successful campaign. This project was a great opportunity for BIGSMACK to show what our company can do, pulling from all of our resources to make this roll-out campaign a reality, and a funny one at that.”

One of the most successful reality series currently on television, “Duck Dynasty” features the Robertson’s, a Louisiana bayou family living the American dream as they operate a thriving business while staying true to their family values and lifestyle. After creative concepting and writing In New York and Philadelphia was complete, the BIGSMACK production team flew down south from the east coast. They were met with seven inches rain soaked roads in early January, and show fans appearing on-set to get a peek at the Robertson’s, known for their signature long beards. CD Hann and Whitham directed the 21 spots with just two days to shoot the show’s main characters. Strategically planning the logistics for the shoot, they had two crews shoot simultaneously at an enormous Bayou location in Monroe, Louisiana.

“We went in with a plan of course, but due to the volume of spots, unpredictable weather and an unfamiliar location, a lot of adjustments and improv had to happen in Monroe days and hours before the shoot,” explains BIGSMACK’s Head of Marketing Andrew Kobliska. Mud soaked roads, trucks and equipment coming from hundreds of miles away, and crew arriving the night before were part of the challenges the production team was up against. “While Andy was directing one spot, he had to think about the next two spots so we could have a crew set things up ahead of time. The crew was awesome: great hustle; great attitude. The DP's Andrew Turman and Patrick Loungway were absolutely incredible. Because of the circumstances, the DP's had to act essentially as Co-Directors, and they really came through. The members of the Robertson family were all good sports. They hung in there with us and they were willing to do whatever we asked, which included being submerged in freezing water! They have natural talent, and great comedic timing. They really are a wonderful, funny family, which is why they are loved by so many fans worldwide.”


Credits:
Project: 21-spot promo campaign for the launch of “Duck Dynasty,” Season 3
Client: A&E
EVP, Head of Marketing: Guy Slattery
Sr. Creative Director. Brand Creative: Maria Pecoraro
Senior Writer/Producer: Keith Kopnicki
Director of Operations, Brand Creative: Brett DiPretoro

Advertising Agency: BIGSMACK
Executive Creative Director: Andy Hann
Head of Marketing: Andrew Kobliska
Executive Producers: Heidi Erney, Kevin Lahr
Writers: Tom Pace, Joe Nelms, Bob Shea, Andy Hann, Laura Gillespie

Production Company: BIGSMACK
Directors: Andy Hann, Scott Whitham
DPs: Andrew Turman, Patrick Loungway
Producer/AD: Michael Dean
AD: Nick Conway

Editorial Company: BIGSMACK
Senior Creative Director: Matt Hall
Senior Writer/Producer: Laura Gillespie
Designer/Animator: Rick Malwitz, Jason Harmon
Editor: Rob Graham
Sound Engineer: Bob Schachner

McCann London has created a new TV and print campaign for Sony’s Xperia smartphone which can transfer music to a speaker or pictures to another phone with a single touch.

Through a series of vibrant, distinctive images, McCann demonstrates the possibilities of creating, sharing or listening to content via the product.

The two separate ads – one for music and one for pictures — features a cast of over a 100 people and was shot over seven days in Barcelona.

The soundtrack on the TV ads is “Follow” by UK band, the Crystal Fighters, who have built up a strong and active fan base. In addition, one of the campaigns features a special remix of the track by dubstep producer Benga.

Rachel Emms, Managing Director of McCann London says: “It was a very complex campaign to shoot and we recreated an entire around-the-world experience in Barcelona in the course of a week. It demonstrates really effectively how you can unleash music and photos and share them instantly.”

Steve Walker, Chief Marketing Officer at Sony Mobile says: “Xperia smartphones open the door to a world of imagination and we have created a vibrant campaign to show the possibilities of One-touch function, whether creating, sharing or listening to content.”

BlackBerry hit the streets of Montreal for the Canadian Grand Prix and asked blogger, and huge BlackBerry fan, Carl Edwin-Michel, to partner with us as our guest blogger for the weekend. Check out his experiences on the ground.

It’s no secret that Vans is one of the most vibrant brands of the past 40 years, so when they launched their recent “Off the Wall” campaign, they hooked up with F360 CDs/Directors Ross Harris and Joel Fox for an equally off the wall concept. Drawing on a diverse Vans fan base, the two creative directors helped develop a fresh and totally immersive brand experience with F360 ultimately producing and filming a full parade. The end result features a rowdy procession of skaters, bikers, bands, and floats emphasizing the unique voice and spirit of the well-known shoe brand.

Vans, who offered up the original idea of a parade, “had us involved from the ground up,” says Fox on the initial development of the shoot. “Ross and I collaborated with Vans to mix these things together in the loose structure of a parade. Vans employees came out, friends came out, we wanted people there. We knew we had to make something great that everyone would want to be at, or wish they had been at.” However, the creative duo also credits much of the success to creative casting. “We invited a bunch of pro skaters and BMXers as well as our friends and family,” recalls Harris. “We had a barbecue, a raffle, and a skate session. It really helped to keep the energy up. No bored extras looking at their phones counting the minutes for it to be over.”

In addition to the production, Harris and Fox worked to develop a social engagement component for the parade that encouraged the participants to share using #vansparade and spread photos from the shoot around Instagram and various other social hubs. Over 500 pictures made the rounds, helping to shape the buzz behind the ad. “In most cases these days clients want to keep the surprise of a spot entirely under their control,” acknowledged Fox. “There are many good reasons for this. But in general, I think its great to let the people involved tell their friends and the world. It’s the best buzz for an upcoming spot and can greatly increase its reach. Everyone there wants to do it. Give them a bullhorn!”

And while the spot will be hitting television soon enough, an extended web version is also on the way, giving an even deeper look at the “Off The Wall” parade in all its glory.

Credits:
Client: Vans
Creatives: Jared Abe, Steve Zeitzoff
Production Co.: F360
Directors / Creatives: Ross Harris and Joel Fox
Executive Producers: Eric Tu, Peter Friedman
Director of Photography: Tom Banks
Editors: Ross Harris, Jared Abe
via:http://www.trustcollective.com

The Adidas Ajax Experience prank might not go over so well here in North America but in Amsterdam, Adidas and the ad agency Iris pulled off an epic prank.

Imagine: The new home shirt of your favorite football/soccer team has arrived. You go to the fan shop to try one on and Adidas pulls this on you with the help of the entire Ajax soccer team.

A series of fake fitting rooms were installed inside the Ajax Experience, Amsterdam. Inside one room, one of the walls was fake with a two-way mirror. When fans entered the room and started trying on their jersey, the mirror/wall suddenly opened. And there were Ajax players Vurnon Anita, Kolbeinn Sigthorsson, Daley Blind, Jasper Cillessen, team captain Siem de Jong and women's team players and Leonne Stentler Babiche Roof to cheer them on.

Credits:
Ad Agency: Iris, Amsterdam.

Honda continues its sponsorship of the National Hockey League(NHL®) with a new spot featuring Anaheim Ducks' Corey Perry and Detroit Red Wings' Nicklas Lidström, which pays homage to a few of the league's oldest fan traditions. Developed by Honda's longstanding agency of record, RPA, the new 30-second spot, "Passionate Fans," first aired during the 2012 Bridgestone NHL Winter Classic.

"This new spot gives Honda the opportunity to showcase its commitment to the sport. 'Passionate Fans' celebrates favorite customs and the passion of the league's devotees," said Tom Peyton, Honda brand manager, American Honda Motor Co., Inc.

The spot features Perry, the current league MVP, and 12-time All-Star Lidström walking from an arena after a late-night NHL game. As the pair prepares to depart in their Honda Pilot, a hat falls on the windshield, mirroring hard-core hockey fans' habit of tossing their hats toward the ice when an NHL player pulls off a hat trick, scoring three goals in a single game. As the stars exchange confused glances, wondering if the other had scored a hat trick recently, hats rain from the sky. As an octopus plops on the dashboard-a bow to Detroit Red Wings' fans habit of tossing these critters on the ice-a narrator says, "They've got passionate fans. We've got passionate fans."

"You don't typically find casual hockey fans-they are diehards by nature. Honda fans are also an enthusiastic bunch, so the two are a natural fit. This campaign ties the passion and tradition of the NHL directly to Honda," said Pat Mendelson, group creative director at RPA.

"Passionate Fans" will run on NBC and Versus and during sports programming. Print will appear in "USA Today" and online units will run online on NHL.com and NHL team sites.

Credits:
Spot: "Passionate Fans" (first air: 1/1/2012)
Agency: RPA
ECD: Joe Baratelli
GCD: Pat Mendelson
GCD: Jason Sperling
AD: Can Kadioglu
Jr. CW: Charles Patterson
Agency Executive Producer: Gary Paticoff
Agency Producer: Joshua Herbstman

Production Co: Alive&Well
Director: Alex Feil
DP: Christopher Sargent
Executive Producer: Phillip Detchmendy
Line Producer: Lawrence Lewis

Editorial Company: Spot Welders
Editor: Lucas Spaulding
Assistant Editor: Sophie Kornberg
Executive Producer: David Glean
Post Producer: Patrick McElroy

Telecine Company: CO3
Telecine Artist: Stefan Sonnenfeld
Telecine Executive Producer: Denise Brown
Visual Effects Company: Public
Lead Flame Artist: Max Harris
Visual Effects Producer: Stacy Aungst
Visual Effects Executive Producer: Kim Nagel
Title Design: Royale
Executive Producer: Danielle Hazan
Audio Post Company: Juice West
Audio Post Mixer: Bob Gremore
Sound Design Company: SOUTH
Executive Producer: Dan Pritkin
Celebrity Talent: Nicklas Lidström of the Detroit Red Wings, Corey Perry of the Anaheim Ducks