Directing collective and production company Strike Anywhere helps to debut Pinterest’s new messaging feature with the truly inspiring “Say Hello” campaign. The just-launched direct messaging system now allows users to have conversations about Pins on Pinterest, igniting the spark of creative collaboration around a shared interest or project.
Strike Anywhere worked directly with Pinterest’s in-house creative team to develop and execute the campaign, coming up with a concept that would portray the exchange of ideas and share of discoveries in action. Strike Anywhere weaves three narratives across the globe to deftly illustrate the creative applications of Pinterest messaging, from the simple domestic tasks to complex technological feats.
We watch as one couple partners to create that night’s dinner, a pair adventures on the maiden voyage of a handmade canoe, and one team swaps spaceship concept art to create tomorrow’s blockbuster. The directing collective infuses the spot with a feeling of warmth throughout, as the dulcet tones of the stirring backing track give the action a dynamic drive.
With “Say Hello,” Strike Anywhere crafts a spot that simply and effectively communicates a sense of possibility and celebrates the collaborative imagination of the Pinterest network.
Credits: Client: Pinterest Production Company: Strike Anywhere Director: Strike Anywhere Line Producer: Laura Smith Director of Photography: Michael Gioulakis Director of Photography Japan: Jay Keitel Editor: Josh Rosenfield Editor: Matt Sklar Colorist: Ayumi Ashley Sound Design & Mix: Snap Sound Track: Kishi Bashi “Philosophize In It! Chemicalize With It!” Writer & Content Strategist, Pinterest: Kim O’Rourke Creative Director of Product Marketing, Pinterest: Skip Bronkie
Football players have accepted characteristic football "pleasure poses": Buffon shouts "yeah!", rejoicing to a victory, Heinze is proud of the won cup, and excentric Trochowski rejoices to the hammered goal.
Celebrate. Anytime. Anywhere.
Here only surroundings around absolutely not football so habitual gestures are looked, to put it mildly, ridiculously. Slogan Puma: "Celebrate. Anytime. Anywhere." It urged to reflect advertising idea of "an eternal holiday", a condition of soul which does not depend on time and circumstances around.
New commercial for Subaru Canada entitled "Strut — Confidence in Motion" not only features the song and music of "The Go" song "Summers Gonna be my Girl" but, some Subaru techs and salesmen who can really dance and strut.
Subaru: "Driving Confidence has been a key and constant ingredient in every Subaru model ever made. It reflects our deeply held belief that you can and should have both maximum safety and total enjoyment, without sacrificing one for the other.
It's about having the confidence, the peace of mind, to go anywhere. It's about enjoying life through exploration, continually setting out on fresh adventures. It's about following one's own path, with a sense of confidence that only a Subaru can deliver."
Credits: Advertising Agency: DDB, Canada Creative Directors: Todd Mackie, Denise Rossetto Associate Creative Director / Copywriter: Matt Antonello Associate Creative Director / Art Director: Paul Riss Agency Producer: Andrew Schulze Accounts: Michael Davidson, Peter Brough, Julia Morris Production company: Corner Store Director: Jorn Haagen DOP / Cinematographer: Jorn Haagen Line Producer: Mary Ann Tevlin Post-Prodction Co.: School Editing Editor: Markt Morton Colourist: Bill Ferwerda SRX / VFX: Topix Audio Company: RMW Music Audio House Engineer: Dustin Anstey Music: The Go “Summers Gonna be my Girl”
A an eye pleasing new TV ad for Bell Canada tells their customers they can catch all the London 2012 Olympics action on all your screens, mobile, TV or online. The commercial features the music and song by Graffiti6, song title is Stare Into The Sun.
More than 300 astonishing objects made from gold and other precious materials are presented in the major exhibition “Beyond El Dorado. Power and gold in ancient Colombia”, held by the British Museum in conjunction with the Museo del Oro, Bogotá. The exhibition opens on October 17, 2013 and will run through March 23, 2014.
In ancient Colombia gold was used to fashion some of the most visually dramatic and sophisticated works of art found anywhere in the Americas before European contact. This exhibition will feature over 300 exquisite objects drawn from the Museo del Oro in Bogotá, one of the best and most extensive collections of Pre-Hispanic gold in the world, as well as from the British Museum’s own unique collections. Through these exceptional objects the exhibition will explore the complex network of societies in ancient Colombia – a hidden world of distinct and vibrant cultures spanning 1600 BC to AD 1700 – with particular focus on the Muisca, Quimbaya, Calima, Tairona, Tolima and Zenú chiefdoms. This important but little understood subject will be explored in this unique exhibition following on from shows in Room 35 such as Ice Age art: arrival of the modern mind, Grayson Perry: Tomb of the Unknown Craftsman, Afghanistan: Crossroads of the Ancient World and Kingdom of Ife: sculptures from West Africa in shining a light on world cultures through their craftsmanship.
Although gold was not valued as currency in pre-Hispanic Colombia, it had great symbolic meaning. It was one way the elite could publicly assert their rank and semi-divine status, both in life and in death. The remarkable objects displayed across the exhibition reveal glimpses of these cultures’ spiritual lives including engagement with animal spirits though the use of gold objects, music, dancing, sunlight and hallucinogenic substances that all lead to a physical and spiritual transformation enabling communication with the supernatural. Animal iconography is used to express this transformation in powerful pieces demonstrating a wide range of imaginative works of art, showcasing avian pectorals, necklaces with feline claws or representations of men transforming into spectacular bats though the use of profuse body adornment.
The exhibition will further explore the sophisticated gold working techniques, including the use of tumbaga, an alloy composed of gold and copper, used in the crafting the most spectacular masterworks of ancient Colombia. Extraordinary poporos (lime powder containers) showcase the technical skills achieved both in the casting and hammering techniques of metals by ancient Colombian artists. Other fascinating objects will include an exceptional painted Muisca textile and one of the few San Agustín stone sculptures held outside Colombia. Those, together with spectacular large scale gold masks and other materials were part of the objects that accompanied funerary rituals in ancient Colombia.
Neil MacGregor, director of the British Museum said “Ancient Colombia has long represented a great fascination to the outside world and yet there is very little understood about these unique and varied cultures. As part of the Museum’s series of exhibitions that shine a light on little known and complex ancient societies this exhibition will give our visitors a glimpse into these fascinating cultures of pre-hispanic South America and a chance to explore the legend of El Dorado through these stunning objects.”
“American Airlines and American Airlines Cargo are thrilled to be partnering with the British Museum on Beyond El Dorado: power and gold in ancient Colombia.” said Tristan Koch, Managing Director of Cargo Sales for EMEA – American Airlines. “American Airlines is a supporter of the arts in many cities that we serve around the world and it’s exciting to be linking the two destinations of Bogotá, Colombia and London by transporting precious passengers and cargo between them.”
Everyone loves a good biff, especially when it has absolutely nothing to do with The Footy Show. Here, I’m speaking about the one and only Brisbane International Film Festival also known as BIFF. The Gold Coast, being the cultural vacuum that it is, us film geeks eagerly await the annual BIFF where a selection of films from around the world are screened over the course of one and a bit weeks. This year I’ve been lucky enough to work with some of the BIFF crew by putting together articles on various films for the website and daily newsletter. With dozens of movies crammed into the 11-day event it would be easy to miss some of the real gems. The good news is I’ve taken a look at the complete line-up of films screening at this year's festival and even watched some of them early. So, the following is my list of the films you MUST SEE or die at this year's BIFF.
For you international readers this can be a handy guide of limited release films you should keep an eye out for in the coming weeks/months.
An Education — the opening night film starring Peter Sarsgaard and set in the 60s. The Sars-man in a film with romance, drama and intrigue sounds like too rare an opportunity to miss.
BALIBO — the notorious tale of five young, Australian journalists who were executed while reporting on Indonesia’s invasion of East Timor in 75. An impressive Aussie cast including Gyton Grantley, Nathan Phillips and Anthony LaPaglia expose the Australian and Indonesian governments shameless efforts to cover-up this important story.
Coraline — has been covered extensively on this blog given its beautiful visuals and dark storyline. Directed by Henry Selick, director of the classic Nightmare Before Christmas, Coraline follows the adventures of a young girl who discovers a secret door leading to an alternative reality.
500 Days of Summer — a last minute addition to the festival line-up, this quirky, nontraditional love story deserves to be seen purely because it features the talents of my favourite Joseph Gordon Levitt. It also stars everyone’s favourite indie film star Zoey Deschanel.
CHE: Parts One & Two — director Steven Soderbergh’s stunning two-part opus based on the life Che Guevara and starring Benicio Del Toro in the title role. You’ll be hard pressed to catch this screened back to back anywhere else in Queensland.
Away We Go — highly peculiar, yet, interesting film which looks at the journey of two thirtsomethings who discover they’re going to have a baby. Instead of settling down and preparing, the couple take to the road to visit old friends. This is the latest thing from the amicable Sam Mendes and marks a return to his off-beat indie roots.
The September Issue — one of the most anticipated documentaries of the year, this film delves into the life of legendary Vogue editor-in-chief Anna Wintour in the lead-up to the massive September issue.
Jules And Jim — this French film from the 60s is a classic love-triangle with arguably the most recognisable face in French cinema — Jeanne Moreau.
Moon — one of the films I’m most looking forward to, this sci-fi thriller i
s the debut feature from David Bowie’s son Duncan Jones and stars Sam Rockwell in what is said to be the performance of his career.
The Missing Person — a private detective is hired to follow a missing person but what started as a simple job rapidly develops into a complex mystery. Full of double-crosses and classic noir moments, this is a film not to be missed by lovers of all things noir.
The Strength of Water (below) — having Maori parentage, I like to pay special attention to films from indigenous New Zealand filmmakers. The Strength of Water is definitely worth the gaze. A unique look at the complexity of grief through the eyes of a 10-year-old living in an isolated Maori community. Beautiful, naturalistic, creative and moving. A must-see.
Van Dieman’s Land — the infamous tale of Australia’s very own Hannibal Lecter gets the big screen treatment from a filmmaker heading for the stratosphere.Subdivison — Brisbanite Ash Bradman (from Nova radio fame) wrote and stars in this appealing comedy set in semirural Hervey Bay. Fans of Aussie films like Crackerjack, The Castle and Kenny are likely to enjoy this.
The Cove — along with Cathy Henkel’s The Burning Season, this has to be one of the most important documentaries of the year and looks at the culling of dolphins in the picturesque town of Tokyo, Japan. Part horror film, part espionage thriller and part environmental documentary, The Cove is all part's essential viewing.
It Might Get Loud — there’s no time for air guitar in this documentary which takes the audience on a candid trip into the world of three of rock’s most iconic electric guitarists; Jimmy Page (Led Zepplin), the Edge (U2), and Jack White (The White Stripes).
Black Dynamite — if I even have to explain to you the plot of this film, given the sheer volume of posts about it on this blog, then you deserve to be pimp-slapped into a China cabinet. Here’s your chance to see what all the fuss is about.
Dead Snow — Tarantino and Rodriguez fans, like myself, are likely to adore the work of the Norwegian lads behind this low-budget, horror slapstick about Nazi zombies. Writer/director Tommy Wirkola and writer/star Stig Frode Henriksen have been pipped for big things since their debut short Kill Buljo and their first feature doesn’t disappoint. Catch their work before it explodes as their next film Hansel and Gretel: Witch Hunters has been picked up by The Weinstein Company (bada-boom).
Storage — a tense, edge-of-your-seat psychological thriller from Brisbane filmmaker Michael Craft and starring Gold Coast actor Matt Scully in the lead role. An impressively clever debut from Craft who shot the film in storage facilities in and around Brisvegas. Creepy.
The Horsemen — containing what is said to be one of the `most amazing fight scenes captured’ is there really any other reason to see this?
Ticket prices are cheap as chips compared to a normal outing at the movies and BIFF is running a series of workshops where you can meet the director, producer, writer and/or stars of some of the films.
Mr. Worldwide, indeed: Pitbull will fly to Kodiak, Alaska, to visit the small island's Walmart store as part of a competition sponsored by the WalMart and Sheets by Listerine. The contest promised that the rapper would appear at whichever Walmart branch got the most likes on Facebook and, early on, it was hijacked by David Thorpe and Jon Hendren of the website Something Awful, who started a campaign to send Pitbull all the way to the Kodiak Walmart. As a result, the store's page netted over 71,000 likes, even though Kodiak's population is just over 6,000 according to the 2010 U.S. census.
Pitbull seems stoked, anyway. "I heard that Kodiak, Alaska, has the most likes due to someone who thinks he was playing a prank," the rapper said in the announcement video. "But you gotta understand, I'll go anywhere in the world for my fans." He even took the opportunity to extend an invitation to the pranksters. Nice work, Internet! Via
In this exclusive Land Rover commercial, four parkour (PK) athletes demonstrate amazing feats of balance, fitness and gymnastics, representing the "Above & Beyond" all-terrain, go anywhere capabilities of Land Rover vehicles. Just like these four parkour traceurs, Land Rover's wheels can't be stopped by any obstacles. Credits: Advertising Agency: Y&R, New York, USA CCO: Jim Elliott GCD: Marc Sobier, Andrew McKechnie Art Director: Eduardo Quadra Copywriter: Paul Wood Exec. Director of Production: Letitia Jacobs EP: Craig Jelniker, Jessica Dierauer Assistant Producer: Abby Bralove Assistant Music Producer: Rachel Rauch Prod. Co.: Biscuit Filmworks Direction: Noam Murro Managing Director: Shawn Lacy EP: Colleen O’Donnell Head Of Production: Rachel Glaub Producer: Jay Veal Production Supervisor: Jen Berry 1st AD: Craig Pinckes Editing: Rock, Paper, Scissors VFX: MPC Sound: Heard City Music Company: Tone Farmer Music Arranger: Ray Loewy
Royal New Zealand Air Force went to the ad agency Saatchi & Saatchi and had a brilliant ad campaign created to promote their recruiting arm of RNZ Air Force. A YouTube game was designed on their YouTube page that allows you to control a helicopter remotely, the interactive game also allows users to queue up for a spot in the game right from YouTube. You pick your own mission then fly your helicopter through some dangerous terrain. You can control a webcam that fly's through small, 3D models of New Zealand's terrain, all housed in an Air Force Base.
Take the speed test with the Orion Aircraft or operate a forklift within the airplane hanger. Also pretty cool, you get a video of your accomplishments if you complete your mission that you can share on your social networks. The game is open to anyone anywhere in the world provided you have an internet connection. The campaign includes TV spots and other online promotions. You can check the game out here on youtube.
Game Demo below
Credits: Agency: Saatchi & Saatchi New Zealand Client: Royal New Zealand Air Force Creative Director: Scott Huebscher GAD: Elaine Bickell Exec. Digital Producer: Kevin Sherman Digital Producer: Linda Krug Producer: Anna Kennedy Front-end development and design: RESN Electronics: Paragon Electronic Design Model: Kennedy Modelmaking
Ole, in the first of five fun new ads from the Travelocity "Go & Smell The Roses" campaign "Bulls", the Roaming Gnome is dropped into a scene from the world famous running of the bulls in Pamplona, Spain saying, "Here's a thought: You'll never survive the running of the bulls unless you attend the running of the bulls."
"Contrary to popular belief, watching paint dry can actually be fun – but you've got to be there to enjoy it." This one take's the Travelocity Roaming Gnome to India where he finds himself being handed off from one person to the next at the Holi Festival.
Our friend the Gnome becomes one with a sand sculpture. "Sparkly water and pure white sand may not get you off your couch but there's not a creature on earth that can resist this." I could go for the girl and do less with the sand up my...never mind.
In this one he is not checking emails, cleaning the grass or mowing the lawn, not making calls or spreadsheets, it's less couch, more beachy.
"Go & Smell the Roses is more than a tagline in an advertising campaign, it's a rally cry," said Bradley Wilson, chief marketing officer at Travelocity North America. "With this new campaign we are using our most powerful asset, the iconic Roaming Gnome, to inspire and instigate people to get off the couch, to go and smell the roses."
"'Go' is the operative word," Wilson said. "And we mean 'go' anywhere whether that is a weekend road trip, a family event, or a once-in-a-lifetime adventure similar to those the Roaming Gnome is fortunate enough to take."
Last one I promise. The Roaming Gnome takes in a majestic alpine view on a ski lift: He says, "You might be interested to know that other countries have couches exactly like ours."
Since we're on the subject of travel, remember we always seem to end up doing stupid things in a group, don't believe me? Check out these 6 controversial new ads for Chariot Travel entitled You Do Stupid Things In A Group.
Sometimes it's best to let the work speak for itself...The Mountain Dew ad above has obviously been pulled from airing anywhere, ya good luck with that PepsiCo.
Credits: These ads were all created and directed by rapper Tyler, The Creator.
Brand activation agency Arc London has created a campaign that sees London's graffiti get a spellcheck, in aid of tuition service The Tutor Crowd.
Spelling and grammatical mistakes in graffiti around London have inspired a new tongue-in-cheek campaign by Arc, a division of the Leo Burnett Group, for the online English tuition service The Tutor Crowd.
The campaign shows the offending graffiti on walls, toilet doors and public areas around London corrected with paint pens and stickers.The stickers direct children and their parents to The Tutor Crowd’s online service for a free English tuition trial.
As well as highlighting the need for English tuition, the work aims to debunk the myth that it’s stuffy, old-fashioned and expensive, repositioning it as online and available from expert tutors anytime and anywhere.
The campaign, called “Take The Classroom To The Streets”, is running outdoor across London, in areas including Shoreditch, Old Street, Brick Lane, South Bank and Camden and will appear online at thetutorcrowd.tumblr.com The work, which breaks online this week, and was written and art directed by Dan Kennard and Ben Smith.
Patrick Wilson, founder of The Tutor Crowd, said: “Good spelling and grammar is fundamentally important to young people. But teaching it doesn’t have to be old fashioned and stuffy. We wanted to engage parents and young people alike, and make them realise that online tuition is an option that’s available to try.”
Beri Cheetham, Executive Creative Director at Arc said: “To change the traditional perception of English tuition, we needed a non-traditional approach. It’s tongue-in-cheek, free and makes people smile. But most importantly, we hope it helps young people engage in grammar and spelling and get support they need.”
Japan Airlines and Kentucky Fried Chicken have collaborated on the 7th installment of the popular AIR SERIES in-flight meal on board select international JAL flights, and will be serving on board, [AIR KENTUCKY FRIED CHICKEN] from December 1, 2012 to February 28, 2013.
During this period, customers traveling in Premium Economy and Economy Class on JAL from Narita to New York, Boston, Chicago, Los Angeles, San Diego*, London, Paris and Frankfurt, will be served KFC’s Original Recipe two-piece chicken meal during the second meal service. It includes one drumstick, one boneless chicken breast fillet, a piece of complementing flat bread made especially for AIR KENTUCKY, a cup of coleslaw and lettuce leaves. Customers can savor the same, unique taste of KFC’s trade secret recipe of “11 herbs and spices” as it is, or as a sandwich by sandwiching the fresh lettuce leaves and fragrant fillet in the bread, and topping it off with special mayonnaise. *Available on the San Diego route from the inaugural flight on December 2, 2012.
JAL and KFC have created an exquisite packaging just for this tie-up. The design features JAL and the famous founder and mascot of KFC, Colonel Sanders on a special box and tray mat, unavailable anywhere else but on board these JAL flights.
KFC is widely popular in Japan particularly during the Christmas season. This year end, JAL and KFC will bring customers a festive cheer on board with the original [AIR KENTUCKY FRIEND CHICKEN], and will continue to offer innovative, quality services in the New Year. Press via: JAL
Air Hogs is taking its remote controlled planes and helicopters to new digital heights with Google Street View in a campaign by Proximity and Spin Master. Aviation enthusiasts have the opportunity to fly a virtual plane in Google Street View — above their home, school, or any other location they choose. When they have completed training, they can stunt around the Globe and earn their virtual pilot's license. “As the leading brand in RC, Air Hogs has always been an early adopter of technology, both in our products and our marketing. We’re excited about our latest digital marketing initiative which will allow people to fly the Sky Stunt RC plane virtually anywhere in the world –in front of a world famous landmark or in their own neighbourhood,” said the Director of Marketing, Shawn Chance. The campaign is also supported with online media and ambient posters that drive to the website experience. Air Hog enthusiasts can check out the Sky Stunt at: http://www.airhogs.com/
Credits: Title: Stunt Around the Globe Client: Air Hogs Agency: Proximity Canada Creative Directors: Josh Stein, Rene Rouleau, Scott Pinkney Director Creative Technology: Jeff Vermeersch Senior Flash Developer: William Lee Senior Art Director: Graham Ameron Art Director: Bryan Howarth Writer: Shiran Teitelbaum Group Account Director: Priyanka Goswami Account Director: Mark Christie Account Supervisor: Brian McLachlan Account Executive: Mike Spilchuk Producer: Gillian Largey Sound Design: Resolve Audio 3D: Symbolic Pictures
Fun new ad for Google Play and the Google Tests campaign created by Studio G entitled Test #0505 Bananas. With Google Play, you can enjoy your music on all your devices anywhere, with no cables.
Credits: Agency: Google Studio G Agency Producer: Heather Hurford Client: Google Agency Producer: Yovel Schwartz Writer/Director: Jonathan Zames Production Design: Sarah Lawlor Production Design: Syyn Labs Practical Effects: Syyn Labs Director of Photography: Jesse Eisenhardt Editor: Brian Goetz Visual Effects: Corey Ryan Visual Effects: HOPR Colorist: Bob Curerri Sound Design: Noisy Neighbors
“This year’s campaign takes a tongue-in-cheek approach to communicate that Jewish people have a long-standing reputation for making great films in Hollywood and beyond,” says Helen Zukerman, executive director, TJFF. “TJFF is an authentic cultural experience that celebrates Jewish culture by screening outstanding films, documentaries and shorts from around the world, and showcases quality films that aren’t shown anywhere else.”
“TJFF is largely perceived to be a religious festival – featuring movies heavy on Jewish content and light on action, drama, suspense and laughs,” says David Ross, creative director, DDB Canada. “To expand our reach to include a younger Jewish and non-Jewish demographic, we set out to demonstrate that people are already fans of movies that feature Jewish contribution, they just might not be aware of it.”
Cue the new online tool "J-Dar" and now we can have some fun testing just how Jewish some of favorite films are. Test you're J-DAR HERE and for more about the 21st Toronto Jewish Film Festival HERE.
Credits: Brief: The Toronto Jewish Film Festival needed to broaden its reach and increase ticket sales. Our challenge was that TJFF was largely perceived to be a religious film festival, featuring movies heavy on Jewish content and light on action, drama, suspense and laughs — a belief that couldn't be further from the truth. We set out to correct this perception by proving to people that while they may not know it, they’re already fans of Jewish movies.
Description: We created a fun online tool called J-DAR. It calculates how Jewish your favourite Hollywood movies are. All J-DAR results are accompanied by contextualized TJFF film recommendations and a link to purchase festival tickets.
Creative Ad Agency: DDB Canada/Tribal, Toronto Executive Creative Director: Denise Rossetto, Todd Mackie Creative Director: David Ross, David Horovitch, Paul Wallace Writer: David Ross, David Horovitch Art Director: Jake Bundock, Paul Wallace Designers: Jake Bundock, Devon Williamson Developers: Gar Liu, Brendyn Zachary Director of Technology: Joe Dee Information Architects: Dale McRae, Daniel Wiseman Digital Production Managers: Chris Webden, Cathy Kim Account Team (names & titles): Melanie Johnston (SVP, Managing Director), Leigh Farlow (Sr. Account Executive) Strategy: Parker Mason, Sandra Moretti Online Analyst: Kevin McHugh Audio House: Keen Music
Say goodbye to long lines and crowded stores—now shoppers can literally go window shopping and actually purchase the latest, hottest items with the wave of a smartphone!
Grand Opening of eBay Inspiration Shop in the Big Apple! eBay and designer Jonathan Adler unveiled the "eBay Inspiration Shop" New York City — a 24/7 "shoppable" storefront with interactive windows showcasing a collection of new, must-have merchandise for the fall season—from denim to digital cameras, engines to eReaders and wristwatches to new wheels.
Inspiration Shop Leverages eBay Mobile Technology The "always-open" store windows enable shoppers to browse and buy the very moment inspiration strikes, leveraging eBay's mobile technology to shop anytime, anywhere, anyhow. The eBay mobile app allows consumers to scan custom Quick Response (QR) codes and shop similar items from more than 200 million listings on the eBay marketplace.
Top trendsetters, including actors, designers, bloggers, stylists, editors, photographers, models and musicians, were tapped to help curate the items featured in the Adler-designed windows by sharing their shopping wish lists for fall. Contributors include: Molly Sims, Lake Bell, Betsey Johnson, Charlotte Ronson, Coco Rocha, Justin Bell, Liz Lange, Simon Doonan, among others.
A new national study on shopping reveals that nearly half of shoppers want to make an immediate purchase when they find an item they love, and also browse store windows for inspiration.
GE fly's into the future with the second ad from their newest ad campaign, "Brilliant Machines" via agency BBDO, New York.
The future of flying is here — and it's not what anyone expected. We've learned how to build airplanes that can fly anywhere in the world, break the sound barrier, and refuel while soaring through the sky. The next frontier in aviation is not a revolution in design but about building smarter planes — brilliant machines that know how to optimize their fuel efficiency on the fly. The GE jet engine featured in this plane has the ability to understand 5,000 data samples PER SECOND. This helps planes get to their destination with less fuel and minimize the time they spend on the ground — and keeps them soaring through the sky, taking you wherever you want to go.
Call of Duty Black Ops: Declassified — Black Friday PlayStation Vita Commercial
The PlayStation® Vita Call of Duty Black Ops Declassified Bundle is $199 on Black Friday and Saturday (11/23 & 11/24) only. PlayStation® Vita lets you take on your friends in intense online Call of Duty matches that go where you do.
Assassin's Creed III Liberation — Black Friday PlayStation Vita Commercial
The PlayStation® Vita Assassin's Creed III Liberation bundle is $199 on Black Friday and Saturday (11/23 & 11/24) only. Now with the PlayStation Vita® an assassin can be anywhere. While supplies last at participating retailers.
Molson Canadian brings back "I Am Canadian" and creates a beer fridge that only be opened with a Canadian Passport, not a problem anywhere in Canada but these fridges were placed in random cities only in Europe eh. See how they built the beer fridge below.
Credits: Creative Advertising Agency: Rethink Communications, Toronto Client: Molson Creative Director: Aaron Starkman Creative Director: Chris Staples, Dre Labre, Ian Grais Art Director: Joel Holtby, Vince Tassone, Christian Buer Art Director: Writer: Mike Dubrick, Aaron Starkman, Matt Antonello, Dave Thornhill Broadcast Producer: Clair Galea Production Company: Partners Film Director: Jonty Toosey Executive Producer: Aerin Barnes Line Producer: Neil Bartley Director of Photography: Bruce Jackson Post Production: Rooster Post Executive Producer: Melissa Kahn Editor: Marc Langley Assistant Editor: Nick Greaves Post Production: Fort York VFX Music and Sound Design: RMW Music Music Producer/Composer: Steven Mackinnon Colorist: Eric Whipp, Alter Ego