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"The more you watch Canal+, the more you love cinema."The Bear ad was developed at BETC Euro RSCG by exective team Raphaël de Andréis, Alexandre George, Guillaume Espinet, Sébastien Jauffret, global creative director Stéphane Xiberras, art director Eric Astorgue, assistant art director Julien Schmitt, copywriter Jean-Christophe Royer, strategic planner Clarisse Lacarau, traffic director Loren Hecker, agency producers Isabelle Ménard and David Green, working with Canal+ marketing team Maxime Saada, Samantha Etienne, Béatrice Roux, Mathieu Mazuel, Périne Long. Filming was shot by director Matthijs van Heijningen via Soixante Quinze, Paris. Special effects were produced at Mikros Image. Sound was produced at Gum. Music was by Éric Cervera (Near Deaf Experience).

Beautiful ad for the New Peugeot 208 entitled "Hands" is the work of ad agency BETC Euro RSCG.
The commercial music features a nice cover of "Knockin' on Heaven's Door" by Bob Dylan done by the group Neimo (Matthew Joly, Vincent Girault, Camille Troillard & Bruno Alexandre).

Advertising Agency: Euro RSCG 360, Paris, France
Creative Director: Hugues Pinguet
Copywriters: Dimitri Hekimian, Peter Moyse
Art Director: Thomas Derouault
Art buyer: Isabelle Baud
Retouching: Christophe Huet-Asile

Geo: South Africa;
Category: House, Garden & Pets;
Brand: Mortein;
Advertising Agency: 4D Euro RSCG, South Africa;
Creative Directors: Jonathan Deeb, Laura May Vale;
Art Director: Laura May Vale;
Copywriter: Lisa Bayliss;
Illustrator: Carmen Zieruogel.

New commercials for Hefty Tall Kitchen Waste Bags (that's right I said Hefty), is the work of Napoleon Dynamite director Jared Hess. The ads seem strange at first view but they seem to get a little funnier each time I watch it.
The campaign has three spots: "The Thing" Go Back To Your Planet, an Alien is captured and trapped in a Hefty bag. "Baby", a giant baby a stressed out mother and her friend...need we say more. A finally "Rager," there was a party. I'm betting on the Hefty Alien spot to have some viral success.

Credits:
Ad Agency: Euro RSCG, Chicago
Director: Jared Hess

«Effect of presence»

Euro RSCG Buenos Aires advertise "effect of presence" for home cinemas by Sony Wega.

Geo: South Africa;
Advertising Agency: Euro RSCG, South Africa;
Executive Creative Director: Jonathan Deeb;
Creative Directors: Fiona O'Connor, Laura May Vale;
Art Director: Alex Christoudolou;
Copywriter: Paul Frade.

You know that feeling when you go to work and accidentally become a Bonds underwear model? (Don't we all?!) Check out Pat Rafter and the crew in their undies in this sexy new ad. The reluctant 40 year old tennis star and father has one demand before agreeing to appear in his Bonds Flexits underwear, his agent and the entire crew filming the commercial have to be in their boxers too.

This isn't the first time we've seen a crew bare it all for a shoot, the crew of Euro RSCG 360 went down to nada for the French underwear brand Athena, it's worth the view [link]

Credits:
Creative Agency: Banjo Advertising, Australia
Executive Creative Director: Georgia Arnott
Group Creative Head: Dean Hamilton
Senior Art Director: Seamus Higgins
Production Company: Finch
Director: Nick Ball
Executive Producer: Karen Bryson