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Via: Laura Stampler @ TIME
This new ad reminds you that it's never time to stop dieting

You thought it was over. You thought it was finally safe to sit down at lunch and eat one, just one, burger. Subway wants you to know that YOU THOUGHT WRONG.

Namely: To wear skimpy Halloween costumes. Cue a video montage set to the tune of waiting room music where an excessively perky woman models an array of sexy costumes.

Except, Subway clearly isn’t allowed to say sexy. Rather, it’s a “hot devil” (too literal), “sassy teacher” (literally smacking a ruler against her hand), “foxy fullback” (please, let’s get into how women feel about the NFL right now), and our personal favorite, “attractive nurse.”

Luckily for Subway, there’s an emerging sexy (albeit bizarre) Christmas costume market, so that they can keep their “it’s never ok to break a diet” campaign going.

Your skinny coworker lunch buddy will be watching you!

The Flower Council of Holland, working with their creative agency Kingsday, has released ‘The Flower Effect’ a new online film to show the effect flowers have on people. The film is an initiative to promote fresh flowers from Holland in the UK, France, Germany and the Netherlands.

‘The Flower Effect’ is filmed by young Dutch talent Basha de Bruyn and evokes an archaic and romantic style of cinema. The film shows that walking around with a bunch of flowers provokes reactions from strangers, and effects people’s emotions. And ultimately how flowers can spread happiness. Only the two main characters, Sophie en Paul are acting, everyone else in the film are real people, their reactions are genuine.

“Switch on the news and you’ll agree it’s a pretty scary world that we live in today. With this film we wanted to return to a kinder, more naïve place with hints of French romantic cinema. ‘The Flower Effect’ is a fairy tale with a modern twist: all the reactions to the flowers in this film are real.” says Kingsday Creative Director Bram de Rooij,

The Netherlands is the world’s leading supplier of flowers; flowers from Holland make up over 50% of all sales of flowers in the UK, and 60% in Germany.

After scouring the planet for an undiscovered big wave, Ian Walsh and crew make a last minute call to chase a monster swell to a remote part of Western South Africa. Watch Ian as he attempts to make history on the other side of the world with South African surf legend Grant “Twiggy” Baker and next gen charger Frank Solomon.

The crew eventually lands in a remote fishing village on the Pacific coast of South Africa. Armed with the powerful HP Pavilion x360 for monitoring winds, swells, and tides, Walsh and his team quickly determine it to be the ideal location to scout for waves and immediately get to work chasing the elusive “Ghost Wave.”

Porter’s deft cuts allow us to experience the adventure and thrill as the crew scrambles to catch the swell. “It was great to team up with 180LA again for this project,” says Porter. “Ian is an incredible athlete and Taylor is a fantastic director. Watching Ian drop into waves of that size without hesitation was a mind blowing experience. It was exciting to showcase his skills as a surfer and adventurer, as well as the efficiencies technology brings to finding waves like these.”

Creative Credits:
Advertising Agency: 180LA
Global CEO: Michael Allen
Executive Creative Director: William Gelner
Creative Directors: Adam Groves, Zac Ryder
Copywriter: Mike Van Linda
Art Director: Brandon Sides
Head of Production: Natasha Wellesley
Senior Producer: David Emery
Associate Account Director: Mike Slatkin
Account Manager: Jamie Friedman
Account Coordinator: Allison Landrum

Production Company: Bully Pictures
Director: Taylor Steele
Camera: Starr Whitesides
Producer: Jeff Tannebring

Editorial Company: Whitehouse Post
Editor: Brandon Porter
Producer: Evan Cunningham
Executive Producer: Joni Williamson

Finishing Company: Carbon VFX
Lead Flame: Pete Mayer
Executive Producer: Marlo Baird Kinsey
Associate Producer: Nick Vassil

Recording Studio: TBD
via: Trust Collective

In the video, a trio of old female spectators chat near a basketball court, while evidently checking out the younger players. After they each mention how much they’d like to “tap” what they’re admiring, we soon find out the ladies are actually checking out a Zipcar parked just beyond the court. Mercifully, we don’t have to imagine the older ladies wanting to tap anything more than the car.

The video, which was created by the same team that made the funny and hugely popular “Hello Flo” video, cleverly juxtaposes the vernacular meaning of “I’d tap that” with the literal meaning of how a member uses Zipcar.

Credits:
Zipcar
Chief Marketing Officer: Brian Harrington
Creative Director: Brendan Stephens
Associate Creative Director: Mandy Donovan
Copywriter: Allison Tanenhaus
Art Director: Kali Winkler

Production Company: Hayden 5
Directors: Pete Marquis & Jamie McCelland
Executive Producers: Todd Wiseman, Jr. & Milos Silber
Producer: Oscar Boyson
Casting: Wulf Casting
Editing Company: Beast Editorial
Editors: Karen Kourtessis & Lindsey Nadolksi
Post Producer: Valerie Iorio & Kristine Polinsky
Color: Company 3
Audio Post Production: Hobo Audio
Sound Mixer: Chris Stangroom
Online: Gryphyn VFX

Additional credits:
Production House: Descendants
Director: John Cullen
DOP: Kris Belchevski
Producer: Todd Huskisson
Editor: Gerrit Van Dyke
Editorial House: Soda Post
Audio House: Silent Joe
Music director: Jody Colero

Enter GE who welcomes it with open arms who aids in the transformation of our cute monster into a star performer. In a statement, the agency says the film is intended to resonate with recent college graduates thinking about their careers -- an audience GE is hoping to reach with this message.

Creative Credits:  
Ad Agency: BBDO New York
Client: General Electric
Worldwide Chief Creative Officer: David Lubars
Chief Creative Officer: Greg Hahn
Copywriter: Greg Hahn
Executive Creative Director: Michael Aimette
Supervising Art Director: Ralph Watson
Supervising Art Director: Matt Vescovo
Executive Producer: Diane Hill
Head of Music Production: Rani Vaz
Director: Noam Murro
Production Company: Biscuit Filmworks
Director of Photography: Eric Schmidt
Line Producer: Jay Veal
Editorial Company: Rock, Paper, Scissors
Editor: Stewart Reeves
Assistant Editor: Luke McIntosh
Producer: Melanie Gagliano
Puppets: Legacy Effects
Chief of Design: Alan Scott
Visual Effects: Method Studios
Producer: Pip Malone
Music/Sound Design: Emoto
Composer: Steve Hampton

Kotex's Cat video ad by Ogilvy & Mather Advertising in Shanghai.

Kotex, Kimberly-Clark’s feminine care brand and first consumer product, released its latest brand campaign in China via funny viral video ads that show the importance of “worry-free protection that pleases the senses.”

“Cat” compares women to cats, who are both physically sensitive by nature – especially during their periods. The video shows how both cats and women alike need the kind of worry-free and intimate protection that Kotex products can offer. via: YouTube

Cleveland Brown's Johnny Manziel isn't himself in the newest Snickers ad. Mr JamBoogie or Johnny Football is not himself when he is hungry...enter his Browns' teammate Sandler, who reminds him exactly who he is.

Tide honors the uniforms and the heroes who wear them in it's latest ad campaign. Help celebrate those in uniform by sharing their incredible stories.

Creative Credits:  
Ad Agency: Saatchi & Saatchi, New York

A father shows his daughter what true love, support and dedication really are in the German home improvement retailer, Hornbach's latest commercial entitled "Say It With Your Project". Hornbach "Sag es mit deinem Projekt."