ShowBusinessMan [Search results for time] 

LIMEY Directorial duo KN+SAW (Katrine Naleid and Stephen Austin Welch) have just completed a new TV commercial for Elmer’s Glue titled “Let’s Bond.” Comprising both the live action and a print campaign also shot by KN+SAW the project gave the directors their first opportunity to collaborate with the creative team at SBC Advertising on a national campaign in both mediums.

"Working with Katrine and Stephen through LIMEY was a pleasure from start to finish,” says Neil Widerschein, Chief Creative Officer, SBC Advertising. “They were exceptional collaborators throughout the process, helping us perfectly capture the fresh direction we're taking the Elmer's brand. The entire production — courtesy of LIMEY — was refreshingly absent of drama or unpleasant surprises. As a team, they were focused on our project from the very beginning all the way through editorial. We all absolutely loved working with them and would do it again in a heartbeat."

When SBC Advertising first brought their concept to KN+SAW, they were thrilled about directing a piece that would go from talking about glue to talking about creating memories that last a lifetime. “We were tasked with making very genuine moments, watching families bond over bonding. We directed these scenes to capture authentic moments — memories in the making — filled with a child’s pride and excitement, as well as moments Mom’s and Dad’s will cherish and enjoy forever,” relates Stephen and Katrine.

What KN+SAW achieved was capturing those moments and allowing the viewer to witness playful scenes when parent and child truly connect as they share valuable time making artistic creations enabled by Elmer’s glue. Allowing the viewer to identify and relate to that cherished, quality, family time of genuine, feel-good moments — a time and place of concentration, intrigue and laughter.

SBC Advertising had the ambition to shoot both the broadcast spot and a tandem still campaign. By hiring Katrine and Stephen to shoot both the motion and stills, they were able to give the client more production while saving time and money.

KN+SAW created a combo-shoot production that was not only cohesive but maintained all of its momentum and performances. The shoots were seamless, back- to-back productions (without the costly stop-and-start that that can take a toll on budgets.)

“We played to the strengths of the actors and crew,” explains Stephen and Katrine. “We created a calm vibe on-set, which was great for the child-actors and allowed for their natural enthusiasm to come through, thereby creating great imagery."

“When it came time for the still shoot, we already knew what would and would not work concerning the lighting, blocking and performance,” continues the Directors. “So we already had a head start on the day.”

The print division at SBC Advertising had actually wanted to work with Katrine as a still shooter for quite some time. They were huge fans of her lifestyle and kids imagery. Proving that all roads lead to KN+SAW, when the ad agency presented Katrine and Stephen to the client, Elmer’s, they were already familiar with the directing duo’s work and had actually even seen an internal presentation of the duo's directing reel to show the stylistic direction the agency wanted their TV commercial to take.

The advertising agency and directors were very keen to cast actual families, as well as professional actors to create the on-set families in order to make the moments and the performances as genuine as possible. The age range of the kids was from 4 to 8 years old, a particularly challenging but wonderful age. KN+SAW shoot a lot of kids and always make sure the perfect environment is created allowing the actors, both adult and child to develop this close and unique relationship with the directors.

“One of the on-set lines that cracked us up was a 4-year-old boy who said to us while rolling, ‘You know, I’m just really not a morning person!’ He then went on to deliver a great glue bottle squeeze! We were able to capture these real emotion moments and made footage that is truly authentic and fresh,” notes Stephen and Katrine.

“The agency showed great trust in letting us imagine and invent the specific props the kids and parents worked on,” conclude the Directors. “Everything we shot was 3-dimensional; and worked very well with the product and appeared quite textured to the camera and lighting. We created fish with fins and flowing tails; an octopus out of a paper towel core; the button art is priceless. Getting the biggest fanfare are the masks — robot for dad and the cutest little fire-breathing dragon you ever did see for the girl. We are collaborative directors by nature and creating our crafting props for this spot is a place this really shined.”

CREDITS
Advertising Agency: SBC Advertising, Columbus, Ohio.
Creative Director: Neil Wilderschein
Art Director: Ian Brown
Copywriter: Ian Brown

Production Company: LIMEY, Los Angeles CA http://www.limey.tv

Director: KN+SAW
DP: David Schnack
Executive Producer: Andrew Denyer

Location:
Minneapolis, MN

Editorial Company: Optimus, Santa Monica
Editor: Erin Nordstrom
Asst. Editor: Annie Carey
Executive Producer: Therese Hunsberger
Colorist and Online Editor: Dan Swierenga

Music Company: Catfish Music, Chicago, IL
Music Composer: Jeff Boyle

The Scent of Time is a Fragrance Calendar created by Kim Weisswange of Capital Cosmetics. To celebrate the fact that she has been creating some of the worlds most unique fragrances for 25 years, Kim wanted to give something back to her loyal customers. As one of the world's most famous Perfumers (yes that is a real title and the correct term, Le Nez for our French visitors) Kim began wondering if it was possible to express time with a scent. The result of her curiosity is "The Scent of Time" and it's really just a calender.....sorry if you came looking for something earth shattering. Darling, is that Tuesday March 12th your wearing?

Credits:
Advertising Agency: Kolle Rebbe, Germany
Executive Creative Director: Sascha Hanke
Creative Directors: Thomas Knüwer, Rolf Leger, Tom Schoeps
Art Direction / Design: Rolf Leger, Thomas Knüwer
via:

ABC promote's their Sunday night with new ad campaign, "A Taste of ABC Sunday" highlights Sunday night TV shows: “Once Upon A Time,” “Vengeance,” and “666 Park Avenue. Full press below.

NTROPIC CREATES VISUALLY ENTICING PROMO FOR ABC FALL SUNDAY NIGHT LINE-UP
Led by Ntropic’s Nate Robinson and Andrew Sinagra, the creative team at Ntropic has created a visually enticing promo for ABC’s Fall Sunday Night Line-Up entitled “A Taste of ABC Sunday.” Collaborating closely with Executive Producer Joseph Uliano of One World Productions in Los Angeles and the Entertainment Marketing Division of ABC, the team of Robinson + Sinagra directed the piece, while Ntropic created all of the visual effects for the ground-breaking promo which began airing last month with heavy rotation during the 2012 Primetime Emmy Awards.

The new ABC promo features a series of vignettes with an alluring, all-star cast showcasing the eclectic ABC Sunday Primetime line-up. All scenes featured in the new promo, directed by Robinson + Sinagra, were shot on a rigorous three-day schedule, on-set in Los Angeles. Elements were also shot in Vancouver and in the Hamptons. The creative process included a blending of live-action, motion-control, CGI animation and Flame effects. Shooting the background plates on different days from the talent meant that Ntropic needed to marry all of these elements and make it all appear seamless. The Ntropic team operated around the clock for three weeks creating flawless visual effects for the vignettes, interweaving a glimpse of ABC Sunday’s three prominent shows; “Once Upon A Time,” “Vengeance,” and “666 Park Avenue.” Spot on artistry combined with intricate visual effects, brings to life a “little taste” of magic, vengeance, and seduction.

“When I first saw this idea, it had so many challenging elements that I immediately thought of Ntropic for the VFX; and Nate and Andrew for their directing wizardry,” says Executive Producer Joseph Uliano. “Nate and I have had a very creative and ongoing relationship for over 10 years and there is no one I trust more to deliver. The final result of this project is even more proof of that.”

“We were super thrilled to work on this project with Joe Uliano and with ABC,” says Ntropic’s Nate Robinson. “In our research, we looked at literally hundreds of promos, and believed we could re-think what a promo could be. We had full support and collaboration from all the celebrity talent, which was amazing. On-set, we showed them the pre-vis so they could see what we needed them to do. I believe this project is a testament to Ntropic’s talent, aesthetic and philosophy; to be able to shoot and create this level of high-quality visual effects all within a three-week time period. We can’t wait to work with Joe and his clients at ABC again.”

Credits:
Ad Agency: Ntropics
Directed by: Nate Robinson, Andrew Sinagra
Client: ABC
Supervising Shoot Producer: Christopher O’Hara
Shoot Producer: Jabali Hicks
Senior Writer/Producer: Brenda Lau

Production Company: One World Productions, inc.
Executive Producer: Joseph Uliano
Producer: Norm Reiss
Director of Photography: Maz Makhani

Visual Effects & Post Production Company: Ntropic
Executive Producer: Jim Riche
Producer: William Lemmon
VFX Coordinator: Chelsea Miller
VFX Supervisor: Rob Hubbard
Flame Artist: Maya Bello-Korenwasser
Flame Artist: MB Emigh
CG Artist: Ricardo Zanettini
CG Artist: Johnny Diaz
CG Artist: Ariel Loza
CG Artist: James McCarthy
FX Artist: Emil Balek
FX Artist: Pasha Ivanov
Matte Painter: Vlad Binas
Matte Painter: Talon Nighshade
Colorist: Marshall Plante

To promote Bacardi Dragonberry in the Netherlands Fitzroy Amsterdam created a real time video mapping concept. Visitors of a café nearby ‘Het Witte Huis’, a momumental building in the centre of Rotterdam, were photographed. These photos were sent directly to a projector, which imaged a giant dragon spitting the photos in real time on to the building façade. For as far we know, it’s the first real time video mapping concept in the world.

Credits:
Concept: Fitzroy Amsterdam

Directed by HSI’s Brendan Malloy, the first spot in the series entitled “Time Out” follows Brady as he muses on the importance of life’s simpler moments while taking time out from his busy schedule to golf with his father. Lawley’s thoughtful cuts paired with the classic black-and-white footage invoke a feeling of nostalgia for small moments that cannot be recreated. Additional spots with more members of Brady’s family are slated to debut later this year.

“This is UGG” is Lawley’s second project with UGG and M&C Saatchi, following last fall’s clever “For Gamechangers” spot in which Brady travels through time inside the confines of a bus.

Creative Credits:  
Client: UGG Australia
Title: “Time Out”

Agency: M&C Saatchi Los Angeles
Executive Creative Director: James Bray
Creative Directors: Ron Tapia
Creative Team: Stephen Reidmiller, Jamie Dos Santos
EVP Director of Operations: Rachel Nairn
Account Director: Christy Shannon-Hayes
Account Supervisor: Makeia Carrier
Producer: Jen Weinberg

Production Company: HSI
Director: Brendan Malloy

Editorial Company: Whitehouse Post
Editor: Rick Lawley
Assistant Editor: James Dierx
Executive Producer: Joni Williamson
Producer: Joanna Manning

Finishing: Carbon VFX
Creative Director: Chris Noellert
Executive Producer: Marlo Baird Kinsey
Associate Producer: Nick Vassil
Courtesy: Trust Collective

Leo Burnett launches a beautiful new ad campaign for Kellogg’s Rice Krispies, "Togetherness Time". The advert features a mother and her son simply enjoying their time together.

The 30 second ad (entitled “Still”) depicts the relationship between a young boy and his mother and is based on the childhood truth that little boys never remain still.

The little boy speeds through the film, fueled by his genuine hunger and curiosity about the world. His Mum is never too far behind and it's a constant struggle between his desire to explore and her desire to just keep an eye on him. The only time he runs towards his Mum and they actually share a moment together, is when she pours milk onto the bowl of Rice Krispies, sparking the distinct sound of snap, crackle and pop — creating a window of togetherness for mum and her child. Then finally, briefly, he is still.

Credits:
Project Name: Rice Krispies ‘Still’
Brief: To encourage Mum's who are not currently buying Rice Krispies to reappraise how they think and feel about the brand.
Client: Kellogg
Creative Agency: Leo Burnett London
Creative Director: Don Bowen
Art Director: Philip Meyler and Darren Keff
Copywriter: Philip Meyler and Darren Keff
Director: Joanna Bailey
TV Producer: Annabel Crilley
Production Company: Bare Films
Post-production: MPC
Grade: MPC
Producer: Helen Hadfield

The Royal Ontario Museum unveiled The Forbidden City: Inside the Court of China’s Emperors, presented by the Robert H.N. Ho Family Foundation with Manulife as Lead Sponsor. The exhibition is on display in the Garfield Weston Exhibition Hall from Saturday, March 8 until Monday, September 1, 2014. Presented in collaboration with Beijing’s Palace Museum, the show brings to Canada for the first time approximately 250 treasures that were part of Chinese imperial life for five centuries in a city strictly off-limits to all but the emperor, his family, and his personal servants. These objects are the relics of a momentous chapter in China’s long and fascinating history.

More than 80 of the exhibition’s objects, including textiles, calligraphy, paintings, and armour, have never before travelled outside the Forbidden City. Complemented by stunning artifacts from the ROM’s own internationally celebrated Chinese collections, these objects tell captivating stories and reveal the fascinating characters that made the Forbidden City the centre of an immense empire for more than 500 years. Due to the significant number of light-sensitive textiles and paintings, there will be an extensive rotation of objects half way through the exhibition’s engagement, presenting a new opportunity to experience the stories and exquisite objects of the Forbidden City.

The ROM has partnered with Beijing’s Palace Museum to create an exhibition that uncovers untold stories about life in the courts of the Chinese emperors. Dr Chen Shen is the exhibition’s lead curator and the ROM’s Vice President, World Cultures and Senior Curator, Bishop White Chair of East Asian Archaeology. He said, “This exhibition allows Canadians to see, for the first time, the finest objects hidden from view in the Forbidden City. We have worked with our Palace Museum colleagues to develop untold stories about life in the courts of the Chinese emperors; ensuring ROM visitors will enjoy many of China’s national treasures, many of which have never left the palace. These objects — both luxurious and everyday — provide the unique opportunity to advance our understanding of the people who lived within the walls of the Forbidden City.”

Robert H. N. Ho, Founder of The Robert H. N. Ho Family Foundation, said “The Foundation is pleased to present The Forbidden City: Inside the Court of China’s Emperors in Canada. Advancing the understanding and appreciation of Chinese culture is a key mission of our foundation. Robust educational programming in support of the exhibition should encourage wider exploration by the public, especially teachers and students. The Foundation is also proud to once again be working with the ROM, an outstanding institution which together with Beijing’s Palace Museum, has developed this wonderful exhibition, bringing to life the 600-year-old imperial palace and revealing for the first time many of its treasures and secrets. ”

The ROM’s exhibition uncovers the stories of the Forbidden City and China’s last emperors who led their lives deep within the palace’s opulent interior. Through intimate encounters with everyday objects, visitors meet a cast of real characters, including emperors, court officials, concubines, and eunuchs — castrated men who served the imperial families. The ROM’s exploration of life inside the mysterious Forbidden City transports visitors through increasingly restricted areas — the palace’s great halls, grand courtyards, and intricate terraces and roofs, until visitors ultimately gain access to the most private space of all: the emperor’s personal study.

Imperial throne set, The Palace Museum, Gu115711 (throne, footstool only) © The Palace MuseumIn the exhibition’s entrance, visitors gain information about the fascinating locale before progressing into The Outer Court, the official space where the emperor displayed his power only to those invited inside. In this, the exhibition’s largest area, ceremonial bells, suits of armour, weapons and large-scale paintings tell the story of the emperors’ governing and military battles. An exhibition highlight dates to the reign of Emperor Qianlong — a throne, symbolizing his authoritative power. This area also introduces visitors to the first of several characters, including Emperors Yongzheng and Qianlong, two of the most accomplished emperors of the Qing dynasty.

The exhibition’s climatic section takes visitors inside the Emperor’s personal spaces that were once forbidden to all but the emperor. As rulers, emperors were bound to strict institutionalized governance. However, their choices were their own in collecting and personal cultivation. This area showcases some of the most exquisite objects in the imperial collection including jades, calligraphies, and ceramics and an exceedingly rare porcelain “chicken” cup, commissioned by Emperor Chenghua for his mother; only two such cups exist today in the Palace Museum. In this section, a British-made musical clock and the character of a Western missionary represent the foreign dignitaries who gained access to the Forbidden City with gifts from their homelands — pieces much admired by Qing dynasty emperors.

The Forbidden City

China’s imperial palace, known to the world as the Forbidden City, was built from 1406 – 1420. It was the center of government and home to China’s last 24 emperors of the Ming (1368 – 1644) and Qing (1644 – 1911) dynasties. Made up of about 980 buildings and 8700 rooms in over 90 architectural complexes, the Forbidden City remains to this day the largest palace complex in history. Once strictly forbidden to all but the emperors, their families, servants, invited guests, and most trusted officials, the palace gates are now open to all.

The Palace Museum

The Forbidden City became the Palace Museum in 1925, one year after the last emperor was forced into exile. Located in the heart of Beijing, the magnificent site spans over 720,000 square metres and houses the largest collection of China’s imperial treasures. Designated by China’s State Council as one of that country’s most important protected cultural heritage sites in 1961, it became a UNESCO World Heritage site in 1987. Today, it is considered one of the world’s most important museums. Popularly called The Forbidden City, it houses over 1.8 million art treasures spanning 5,000 years of Chinese history with many from the Qing imperial court. It is one of the world’s most visited museums, welcoming a record 182,000 visitors on October 2, 2012.

Source: The Royal Ontario Museum [March 08, 2014]

The new Guinness Beer advert is simply a story about a clock that challenges the ordinary, that's right a clock.

'Clock' is the new Guinness advert released in January 2013, that celebrates the attitude shared by Guinness and its drinkers — that you get more out of life by putting more in. It ad is set in Bohemia in the 1890s and tells the story of a town's clock that doesn't settle for the ordinary; the clock starts to control time to enhance the townspeople's days; accelerating time to make a task go faster, reversing time to avoid an unfortunate event and pausing time to allow a precious moment to last longer.

Credits:
Ad Agency: AMV BBDO London
Creative Director: Dave Buchanan
Copywriter: Alex Grieve
AD: Adrian Rossi
Producer: Olly Chapman
Production Company: Gorgeous
Director: Peter Thwaites
Prod. Co. Producer: Ciska Faulkner
Post-Production Co.: The Mill
Audio Post: Factory
Editor: Bill Smedley
Editorial Company: Work

Doritos recently announced the details of the seventh Crash The Super Bowl Ad Contest and as of today you can officially submit your ad! The 2013 Crash The Super Bowl VII should see some great consumer created ads considering this years grand prize winner is getting the opportunity to work with Michael Bay on the film "Transformers 4."

Is your ad ready to be submitted? Check out the submissions already rolling in on the Doritos FaceBook App, more details below:

What has become one of the most popular of all the Super Bowl Ads on game day are the finalist of the Crash The Super Bowl contest. Now the seventh year that Doritos is running the contest they kick it up big time by announcing this years winner has the opportunity to work with Michael Bay on the next installment of the “Transformers” movie franchise, along with a shot at a $1 million bonus!

Bay who actually started his career in advertising had this to say: "...creating television spots and trying to make a name for myself, I can definitely relate to those who enter the Crash the Super Bowl contest," said Bay, who began directing commercials and music videos one week out of film school in 1989. "I know firsthand how challenging it can be to succeed in such a competitive industry, so I’m excited to help someone else truly make a name of their own."

The contest invites people to use their own creativity to create homemade ads for the Doritos brand, the top two spots will air during the Super Bowl XLVII broadcast on Sunday, Feb. 3, 2013. One of the ads will be selected by America’s votes; the second by the Doritos brand team. The ad that ranks the highest on the USA TODAY Ad Meter rankings will be awarded the grand prize of working with Michael Bay, and if that ad lands at the top of the USA TODAY Ad Meter, Doritos will be handing its creator $1 million!

The contest will run exclusively from a Crash the Super Bowl-branded app on the Doritos Facebook Page (www.facebook.com/DoritosUSA) for the first time. You can upload your 30 second commercial starting today Oct. 8, 2012 to Nov. 16, 2012. The app is designed to engage and socialize with consumers in a much broader way than in previous years with app features like a "Pitch In" tool that allows fans to interact with each other. The tool will also allow people to help ad creators by requesting or offering up props, talent and other items contestants might need to create their ads. The traditional toolbox is still available and loaded with the Doritos logos, product shots, music and animations for use in creating your ad. The gallery of submissions is already filling up.

The top five ads will be announced in January 2013, awarded $25,000 and a trip to New Orleans to attend Super Bowl XLVII in a private luxury suite. Then it will be up to fans to vote for their favorite ad, where they will tune in to learn for the first time which two ads will compete for the top spot in the USA TODAY Ad Meter. Bonus prizing will be awarded, based on how each ad ranks on the USA TODAY Ad Meter:
• No. 1 spot on the USA TODAY Ad Meter wins you a cool $1 Million
• No. 2 two spot on the USA TODAY Ad Meter wins you a $600,000 prize
• No. 3 spot on the USA TODAY Ad Meter wins you $400,000

Ram Krishnan, vice president of marketing for Frito-Lay North America added, "Over the past six years, our fans have created thousands of Doritos ads, dominating the USA TODAY Ad Meter year after year and making Doritos the brand to watch on Super Bowl Sunday. Every year, our fans deliver for us, so this year we’re bringing them a contest grand prize that we know will be a true game changer. The opportunity to work on a blockbuster film like ‘Transformers 4’ is an experience we know will help catapult our lucky winner to the big time."

Consumer-created Doritos ads have ranked in the top-five of the USA TODAY Ad Meter the last six years, and in three of the last four years scored the No. 1 ranking, the campaign is clearly one of the greatest ad campaigns ever created.

Sponsored Post for CTSB

A number of Google employees wrote, produced and starred in the Santa Google Search Tips Rap video.

Credits go out to the following for this great video:
Lyrics by Matt Kane, Google Content and User Education Specialist and hip hop enthusiast
Music by Ranidu, Google Business Systems Integrator and musician: http://raniduonline.com/album/
Video produced with the help of our friends at Seedwell: http://seedwell.com

Lyrics:
Yo, I run a few searches before the big flight,
To save me more time on this magical night.
I type [sunrise and city] of my last stop,
I got plenty of time before my last drop.

If I don't know the time in a certain city,
I peep it on search before my chimney shimmy.
Tyle [time and town] before I come into town,
To see if Johnny's in bed before I hit ground.

Go Santa, Santa work it!
Go Santa, Santa search it!

But before I go flying through the frosty air,
I do a weather search to decide what to wear.
Mrs. Clause, should I bring my extra warm down jacket?
[Mrs. Clause]: Hmmm, yes. You should definitely pack it.
And please pack these cookies that I baked for you.
Shhhhh! I researched the recipe with recipe view,
And used the low cal filter, I must admit:
I wanna make sure that jacket still fits!

Go Santa, Santa work it!
Go Santa, Santa search it!

Check one, check two: yes I check twice.
Santa's Google Doc called 'Naughty and nice.'
With control+F, I find a name in the doc n',
I hope I don't have to put coal in a stockin'

When I'm cruising in my sleigh with my hands on the reigns,
Voice input is handy, 'cause typing is a pain.
If on a wish list I spot a gift I never heard: schlittschuhe,
I use the translate app to speak the foreign word.

Go Santa, Santa work it!
Go Santa, Santa search it!
Go! Go! Go! Go! Go! Ho, Ho, Ho, Ho.

Go Santa, Santa work it!
Go Santa, Santa search it!

Go! Go! Go! Go! Go! Yeah!

One of the world’s most elite (and expensive) cars recently became a canvas for the creative whims of the techie minds at The Media Merchants, a technology-driven production agency based in Vancouver.

In November, the agency gathered influencers in the city’s creative, technology, design, advertising and automotive sectors for The Lamborghini Project, an exclusive audio-visual event centered around projection mapping onto a Lamborghini Reventon.

At $1.5 million, the Reventon is the luxury automaker’s priciest road car. Only 20 have been produced and sold to the public. Using its raw, understated and angular exterior as inspiration, creative technical director Anthony Diehl and animator Stuart Langfield projection mapped a series of real-time visuals on to the vehicle’s dark grey, semi-matte finish.

Initially, Media Merchants conceived The Lamborghini Project exclusively as a projection mapping experience but once they began the meticulous process of mapping animated images onto the car, they realized they had a one-of-a-kind opportunity to do something even more ‘live.’

“One of the surprising and fun elements of the project was getting everything aligned perfectly and then discovering that we had a pretty awesome VJ setup sitting in front of us,” says Anthony Diehl, creative technical director on the project. “Although it wasn’t part of the original plan, we couldn’t help ourselves and took the opportunity to run a live VJ set with visuals created in real-time.”

Diehl and Langfield developed the animated visuals using hybrid 3D and 2D techniques developed specifically for the purpose of projection mapping onto 3D objects. Working from the idea of ‘contrast,’ they sought to highlight the Reventon’s dark, moody and clean lines through a combination of predefined op-art imagery and improvised, real-time effects.

“It’s a scalable technique, allowing us to add or remove projectors for the final execution depending on technical or budget considerations, even after the animated content has been produced,” explains Diehl. “We really tested out the extent of this process on the Lamborghini project and it worked beautifully.”

The video content was created using MadMapper and Modul8 VJ software run off two Macbook Pro laptops networked together for playback sync and then plugged into three 7000 Lumen Panasonic projectors and one 6000 Lumen Christie Projector.

For the music, Media Merchants turned to Mitch Lee of Redemption Audio for a soundtrack that contrasted pure and crisp strings, pianos and snyths with distorted percussion, dissonant noise and an ominous silence. The end result perfectly underscored The Lamborghini Project’s gorgeously subtle symmetry.

Credits:
Projection Mapping: The Media Merchants
Creative Technical Director: Anthony Diehl
Animation Director: Stuart Langfield
Sound Design: Mitch Lee for Redemption Audio
Post Production: JUMP Studios
Videography: Perfect Pictures, Van Media
Director of Photography: Dan Dumouchel
Lamborghini Reventon: SR Auto Group
via: GlossyInc.

Kyrie Irving (aka Uncle Drew) joins Team Approved in the latest commercial from Foot Locker with some serious hang time.
Irving hates these cinematic dunks, but it gives him time to clip his nails, eat take-out, admire a Koala, read a book, make a phone call and even change his clothes twice before just lobbing the ball to the hoop.

Credits:
Advertising Agency: BBDO, New York, USA
Chief Creative Officer: David Lubars
Senior Creative Director: Chris Beresford-Hill, Dan Lucey
Associate Creative Director: Alex Taylor, Jason Stefanik
Production Company: O Positive

Watch as "Father Time" loses his mojo but discovers Sky TV and all is good in this beautifully shot commercial for Sky by the production company The Sweet Shop.

Credits:
Creative Agency: DDB New Zealand
Executive Creative Director: Andy Fackrell
Creative Director: Chris Schofield
Art Director: Toby Morris
Copywriter: Simone Louis
Agency Producer: Jane Mill
Executive Agency Producer: Judy Thompson
Managing Director: Justin Mowday
Production Company: The Sweet Shop
Director of Photography: Chrighton Bone
Editor: Jack Hutchings
Sound Design: Jon Cooper
Composer: Peter Hobbs

The most eminent fashion week in Croatia is coming this October, from the 1st to the 4th and to promote the week Cro A Porter released this tantalizing commercial entitled "Departure".

Meet the new edition of the most important domestic fashion project Schwarzkopf Cro A Porter , which gathers most eminent list of local designers in their ranks, we present the SCHWARZKOPF CRO A PORTER DEPARTURE .
Visitors used to uniquely fashion and Production excitement even this time will not be deprived of a superb experience !
First time for this project , in collaboration with the national carrier, Croatia Airlines , those with the most happiness will enter the space previously inaccessible to the public.
Runway will become a fashion , and an airplane hangar location of events, which will be strictly limited input and controlled.
Inspired by travel , flight and erasing borders, organizers announce perhaps the most sophisticated edition of the project to date .
" Indescribable , we are proud that we were chosen for Croatia Airlines partners in this project and provided the opportunity to jointly organize the event, which will undoubtedly push the envelope . This is a unique opportunity and honor. Precision , professionalism , safety and sophisticated design are characteristics which can be described and Croatia Airlines and Cro a Porter , both brand of great national importance . This is a great example of cooperation , which should work on all levels. " ( VD)
Request for participation , accreditation certificate and confirmation of this will at times be conducted in the strictest controls as required by air transport . So hurry to your booking, because late check in is not possible!
Glossy Mladen Saric is returning as the author photo announcement campaign DEPARTURE with a series of attractive photos taken in an airplane hangar and a beautiful Ana Laura Kapitanović in the lead role .
Blonde Ana Laura , with her iconic beauty , dressed only in elements that are associated with travel : Hard case, bar codes to label luggage, foil wrapping luggage and covered transit cancels, embodies almost couture glamor trip !
Make up : Tena Basic, Hair Salon ROSE
Schwarzkopf Cro a Porter DEPARTURE are scheduled from 02 4/10/2014
Talented Francis Matkovic for the first time in the role of photographers campaign for Schwarzkopf Cro A Porter , in a part of the project called AVANT GARDE , brings a series of photographs great atmosphere behind the scenes in the so-called . backstage. Sophisticated styling stillness and Mary Vijačkića and Antonia Solar ( Thalia ) as models , were recorded during Photo Days in Rovinj and , as such, and the winning design workshops EMOTIONS IN FASHION .
Make-up : John Bilanđija for Illamasqua , hair Nikola Blažinčić
Schwarzkopf Cro A Porter AVANT GARDE is scheduled for 01.10.2014 via: http://www.cro-a-porter.hr/

Moms Demand Action has launched a new ad campaign to drive support for new and stronger gun laws in America in the aftermath of the massacre at Sandy Hook Elementary School in 2012. The video, "How many more rounds?," is an emotive depiction of the damage caused by gun violence. An AR-15 assault weapon is fired in slow motion with each discharged shell casing representing a major shooting in America. The video ends with the message, "How many more rounds are we going to let this go on for?" along with a phone number to the Congress switchboard.
Story via: SUSAN KRASHINSKY | The Globe and Mail — Shell casings from a black AR-15 rifle spin in slow-motion flight. Each one is labelled with the name of a school or a city where a mass shooting has taken place: Columbine; Carson City; Virginia Tech; Aurora and Minneapolis and Brookfield and Newtown.
This new television ad wades into the debate over gun legislation in the United States at a crucial time, as the Senate prepares to vote Thursday on President Barack Obama’s proposals to stem gun violence. But the agency behind it is located in Canada.

Grey Canada has been working with a newly formed group seeking to brand itself as the Mothers Against Drunk Driving of the gun debate: Moms Demand Action for Gun Sense in America. The partnership came about after chief creative officer Patrick Scissons, on vacation south of the border over Christmas, saw a news segment with Shannon Watts, the founder of the group that at the time was called One Million Moms for Gun Control.
Mr. Scissons was moved to reach out to Ms. Watts and ask whether she needed help with the cause. From that conversation, Grey landed on the pitch list for agencies and then secured the account to do pro bono advertising work – something nearly every agency does for a select portfolio of causes.
The group’s first television campaign will launch on networks such as CNN and MSNBC and in smaller markets as the group’s members lobby for time on local stations.
Ms. Watts says she was inspired by the MADD brand.
“It really changed the culture and the perceptions around driving while intoxicated,” she said. “There’s an important role moms play in touching the emotions of America.”
As the group gained traction, Grey did a number of smaller promotions, including one involving a typically Canadian perspective. Noting that the popular candy Kinder Surprise Eggs are banned in the U.S. – because of the alleged choking hazard – the Canadian advertising team worked up an Easter campaign sending eggs to Anderson Cooper and other news personalities. The point was that there are more limits on Kinder eggs in the U.S. than there are on the purchase of assault rifles.
The group’s influence has been growing, which Ms. Watts attributes to the power of social media. Since it was launched in December, it now has roughly 90,000 members in 90 chapters across the U.S. On March 28, some members were invited to the White House to stand on stage while the President spoke about gun legislation.
The new ad is darker than the Easter campaign – the images of shell casings are accompanied by audio of 9-1-1 calls, news reports and solemn presidential addresses about shooting incidents, and the voices of parents whose children have been killed.
The organization’s goals include background checks for gun purchases, a ban on assault weapons, and the tracking and regulation of ammunition sales in large quantities. It is funded by the members and by online donations.
The gun debate is not only a focus for the Canadian office of Grey Group, which is a multinational firm; in a meeting last fall, Mr. Scissons and Tor Myhren, chief creative officer and president of Grey New York, discussed it as an issue deserving consideration.
For agencies, these types of free public service announcements are a creative opportunity as well.
“You talk about agencies really wanting to do breakthrough work, work that strikes a chord emotionally and really motivates public opinion, the public service space is obviously the greatest area for that,” Mr. Scissons said. “Any profile it brings the agency based on the success of that work is great. But on a personal standpoint, feeling a connection and being passionate about the cause, it’s infectious within a shop.”

Italy's iconic Riace Bronzes will return to their home at the Reggio Calabria National Museum later this year after lengthy restoration work.

So now, it's almost time for them to return to their permanent home.

According to the superintendent for archaeological and cultural heritage of Calabria, Simonetta Bonomi, restoration work should be completed near the end of the year and the two warriors "will be back home again" in time for Christmas.

The celebrated bronzes were found in August 1972 off the coast of Calabria and quickly captured worldwide attention. They were so highly prized that they are rarely allowed to travel from their home, despite repeated requests.

Even former Italian premier Silvio Berlusconi was turned down twice after seeking to borrow the statues for Group of Eight summits.

During the current restoration work, the Riace Bronzes, last let out in 1981 for a triumphant round-Italy tour, have been kept inside a purpose-built area with a glass front allowing visitors to watch the delicate restoration work.

Meanwhile, the Reggio Calabria museum has been undergoing restorations itself while the bronzes have been away. Approximately six million euros have been earmarked for that project, and regional authorities have released the final funds need to complete the work before year end.

The Bronzes were discovered in 1972 by a Roman holidaymaker scuba diving off the Calabrian coast and turned out to be one of Italy's most important archaeological finds in the last 100 years.

The statues are of two virile men, presumably warriors or gods, who possibly held lances and shields at one time. At around two metres, they are larger than life.

The 'older' man, known as Riace B, wears a helmet, while the 'younger' Riace A has nothing covering his rippling hair.

Both are naked.

Although the statues are cast in bronze, they feature silver lashes and teeth, copper red lips and nipples, and eyes made of ivory, limestone and a glass and amber paste.

Italy has the world's biggest trove of archeological treasures but the Riace Bronzes attracted particular attention.

This was partly due to their exceptionally realistic rendering and partly to the general rarity of ancient bronze statues, which tended to be melted down and recycled.

Stefano Mariottini, the scuba diver who first spotted one of the statues some 300 meters off the coast and eight metres underwater, said the bronze was so realistic that he initially thought he'd found the remains of a corpse.

A million people came to see them in 1981 and the pair are even featured on a commemorative postage stamp.

The statues usually pull around 130,000 visitors annually to the Reggio Calabria National Museum.

Source: AnsaIT [August 14, 2012]

What would you do to win a new Blackberry 10 SmartPhone? Model Deborah St. Pierre said she would do a BlackBerry Bikini Photo Shoot, and she did. The contest was run by The Blackberry authority site Crackberry.Com and here are the details from the site...

"To win a free BlackBerry 10 phone from CrackBerry.com, Deborah St. Pierre told us she would "do a BlackBerry-inspired bikini photoshoot". That immediately caught our attention. Longtime readers of CrackBerry will of course remember this Bikini + BlackBerry post that went into the CracKBerry history books as an all-time favorite. And even longer-time readers of CrackBerry will remember the epic-ness of our last What Would You Do contest, where we saw scantily clad pudding wrestling action take place in Times Square. Always wanting to up the CrackBerry ante, we declared Deborah a winner based on her entry submission and followed up with her to see how she wanted to execute on it.

Debbie let us know she's a BIG FAN of both BlackBerry and CrackBerry. And when we found out she lived in Miami, we put her in touch with our good friends at Capture Fashion to work with her to pull together the photo shoot. Check out the video above and the spread of photos below.

With BlackBerry 10 just around the corner, we didn't want to put any old BlackBerry Smartphones into the photos, so instead Deborah opted for BlackBerry, the fruit. But Deborah promised if everybody keeps the comments civil and positive and she gets lots of likes on the Youtube video, that she'll follow up with another BlackBerry photo shoot — next time with her BlackBerry Z10 in hand".

If you enjoyed the clip and photo shoot, show the lovely Deborah St. Pierre some love via her Twitter. Be sure to tell her Sylvia and Great-Ads sent ya over.

Havas Worldwide London is behind a major new ad campaign for car maker Peugeot, promoting its ‘Just Add FuelTM’ finance package.

The idea behind the campaign is that Peugeot takes the stress out of buying a new car. It shows that people don’t need to worry about things that don’t affect them, and that with Peugeot’s ‘Just Add FuelTM’ finance package, they also do not need to worry about the car insurance for three years.

In the TV ad, ‘Gary’s Cat’, we are told the sad story of a worried man looking for his missing feline in the pouring rain, before the voiceover tells us: ‘Hang on. You don’t know Gary do you. Well, don’t worry then.’ It cuts to a couple driving a new Peugeot 208, having a great, worry-free time, and explains the benefits of the ‘Just Add FuelTM’ package, a single monthly amount that covers car tax, warranty, breakdown cover and comprehensive insurance for three years.

Dom Gettins, Creative Director at Havas Worldwide London, said: “Hunting through car insurance deals isn’t everyone’s idea of a good time so Peugeot’s ‘Just Add FuelTM’ is a brilliant idea, and we wanted to create an ad that would appeal to people who have better things to do with their lives than worry.”

Morgan Lecoupeur, Marketing Director at Peugeot UK, said: “With a unique and highly-attractive product in ‘Just Add FuelTM’ we needed a great idea, with a serious and an amusing aspect, also saluting our ‘Motion & Emotion’ signature, and I think Gary’s Cat will give us the awareness we seek from Christmas Day, as it airs for the first time.”

Credits:
Creative Ad Agency: Havas Worldwide, London
Creative Director: Dom Gettins
Art Director: George Brettel
Copywriter: George Brettel
Account Director: Jess Tarpey
Agency Producer: Laura Middleton
Director/Production Co: The Sniper Twins / Smuggler
Producer: Nick Fewtrell
Editor: Andy Mcgraw
Post Production: The Mill
Sound Design: Angell Sound
DoP: Jan Richter Friis

A sophisticated and fragile clock mechanism narrate a story about time in this great new ad for Švyturys Extra Beer. Each layer of luxurious clock symbolizes the key stages of brewing. It all starts with the golden barley harvest and ripe hops. Later we find ourselves in the sea side town where brewing tradition has been carried on for many years. Finally all highly polished layers spread out revealing the result of this journey. It’s about time — glowing bottle of beer, crafted in its own time.

Credits:
Client: Švyturys
Creative Agency: Not Perfect | Y&R
Production Company: La Moustache
Director: Rimantas Lukavičius
VFX / Design Comapny: KORB
Music & Sound Design: ECHOLAB
Composers: Tobias Norberg, Gavin Little
Sound Design: Gavin Little, Joe McHugh

Just in time for today's Apple iPhone 5 launch hoopla Mondo Media (you the them, the online animated media empire that has bragging rights to over 1.2 billion YouTube views) brings Steve Jobs back to live in "Resurrection." The perfectly time animated parody features Steve Jobs rapping such lyrics as: "It's been awhile, but it's worth the wait...Cause I got the OS that makes ya salivate" and "I teabag Bill Gates from beyond the grave!" and my personal favorite "You'll still line up for iPhone 83."

So go on all you iPhone junkies, the 5 will be available to buy on September 21st go line up now you might be one of the first, I'm still loving my Andriod.

Credits:
Directed by: Aaron Simpson
Written by: Andy Ochiltree
Music Production by: Markaholic http://www.markaholic.com/
Featuring:
"Bownce" as Steve Jobs
Eric Bauza as Tim Cook and Fanboy
Mark Byers with backing vocals
Produced by: Mondo Media Inc.
Executive Producer: John Evershed

Producers: Stevie Wynne Levine, April Pesa
Animation Production by: Smiley Guy Studios
Executive Producer: Jonas Diamond
Animation Director: Denny Silverthorne
Producer: Mike Valiquette
Production Manager: Julie Otten
Animation Supervisor: Mateusz Garbulinski
Design Concepts: Aaron Hong
Editor: Denny Silverthorne
Storyboard Artist: Stephanie Ramon
Design Supervisor: Joel Chahal
Design: Stephanie Ramon, Joseph Lague, Peter Habjan
Background Design: Vladimir Kato
Visual Effects: Joel Gregorio, Rich Duhaney
Animation: Mateusz Garbulinski, Rich Duhaney, Nathan Carey, Kurtis Scott, Craig Schriver, Joseph Lague, Darien Ardell