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  • Coca-Cola The Happy Flag

    Coca-Cola The Happy Flag

    Denmark has been named the happiest country in the world in several global surveys with the latest by the UN. So it was a remarkable discovery to find the Danish flag hidden in the Coca-Cola logo.

    McCann decided to take this discovery to Denmark’s biggest airport where it’s a tradition to welcome people with flags. But not everyone brings one and the welcome is not as big and happy as it could be. That's why McCann created a special poster where people could take flags straight from the logo. This way Coca-Cola gave everyone the chance to create a happy welcome to the world’s happiest country.

    Credits:
    Advertising Agency: McCann Worldgroup/McCann Copenhagen
    Vice Chairman/Deputy CCO: Andreas Dahlqvist
    Chief Creative Officer: Miguel Bemfica
    Executive Create Director: Lee Tan
    Creative Director: Mads Ohrt
    Art Director: Eva Wallmark, Michal Sitkiewicz, Gabriel Miller
    Copywriter: Rickard Beskow, Gabriel Miller
    Account Supervisor: Andrei Kaigorodov, Morten Ingemann
    Producer: Catherine Lee

  • Virgin Media New Logo

    Virgin Media New Logo

    Virgin Media has unveiled a new brand identity incorporating the Union Jack flag, as it seeks to match what it sees as a national mood of patriotism coming in 2012.

    It has created a new logo with the blue, white and red flag, combined with the original red infinity symbol Virgin logo.
    The logo, created by Start JudgeGill, will be unveiled in a new TV ad this week promoting the company's next-generation TV service TiVo.

    Jeff Dodds, executive director of brand and marketing communications, said: "At Virgin Media, we're extremely proud of our British heritage and wanted to find a way to symbolically remind people about all the fantastic things about our nation.

    "With Britain celebrating the Queen's Diamond Jubilee and hosting the Olympic Games next year, we believe there is no better time to show our pride and excitement about what it means to be British."
    via: marketingmagazine.co.uk

  • Litter Genie Introduces The Cat Rock Band Walter and the Awful Pawfuls

    Litter Genie Introduces The Cat Rock Band Walter and the Awful Pawfuls

    Cats are the stars of the newest Litter Genie commercial/music video, that's right Walter and the Awful Pawfuls apparently signed a deal with Genie Records and gave us this video: "I Haz a Pie Row Tek Nik" from their debut CD Nine Lives Left. See the earlier Psychedelic '60s video of Walter and the Wizards off the album Litter Trippin' after the credits.

    Do you wanna rock? Then grab your owner's milk and tear up the town like it's made of silk. Rock out to Walter and the Awful Pawfuls new music video from the album Nine Lives Left, brought to you by our cat litter brand Litter Genie.

    Lyrics
    Ohh! Sing it to me.
    Come on kitty gonna make you purr.
    This Friday night's gonna be a blur.
    There's a reason for my good mood.
    My litter box don't got a stinky attitude.
    My human uses Litter Genie to...
    Scoop it up, drop it down,
    Come on
    Close and pull, all over town.
    Ohh Sing it to me!
    Its five-layer bag,
    That's right
    Makes smells wave a white flag.
    It holds two weeks of poo.
    It's so easy, who knew?
    Ohh Litter Genie!

    Credits:
    Advertising Agency: JWT, New York, USA
    Executive Creative Director: Sarah Barclay
    Creative Director: Billy Faraut
    Art Director: Hope Jordan
    Copywriter: David Canavan
    Chief Creative Officer: Jeff Benjamin
    Co-Chief Creative Officers: Matt MacDonald, Ryan Kutscher
    Planner: Mariam Dilawari
    Head of Production: Sergio Lopez
    Senior Producer: Mustafa Imam
    Director of Music: Dan Burt
    Project Manager: Jen Schockett
    Account Team: Claire Capeci, Ariel Stern, Vanessa Reid, Amy Achenbaum
    Director: Keith Schofield
    Production Company: Caviar
    Post-Production: Final Cut, The Mill
    Editing House: Final Cut
    Music House: Amber Music
    Media Agency: MEC

  • Mad States of America

    Mad States of America

    USA

    Connecticut
    The police has no right to stop you for driving on a bicycle with a speed over 65 miles at an o'clock.
    The marinaded cucumber should be elastic to be recognised that officially.

    Delaware
    It is illegal to try to pawn own artificial limb.

    Indiana
    To open cans by means of fire-arms it is illegal.
    Citizens are forbidden to go to theatre or cinema, and also, to go in a tram within 4 hours after they ate garlic.

    Iowa
    According to the law the kiss can last no more than 5 minutes.
    One-armed pianists under the law are obliged to play free of charge.

    Massachusetts
    The people who are present on commemoration, have the right to eat no more than three sandwiches.
    The snore is law infringement, except for cases when all windows in a bedroom are corked properly.

    Missouri
    Any city can impose the tax to wind band support if in this orchestra the mayor plays a small flute and each musician is able to eat peas by means of a knife.

    New Jersey
    «Disapprovingly to look» at the officer of police it is considered illegal.

    Oklahoma
    In Oklahoma illegal it is considered to bite off from another's hamburger.
    People who pull faces to dogs, can be subjected the penalty or imprisonment.
    Dogs should have the permission signed by the mayor to gather in groups on three or more individuals within a private property.

    Pennsylvania
    The special decree about cleanliness forbids housewives to hide a dirt and a dust under a carpet in the house.
    Law infringement is residing more than 16 women in one house simultaneously as it assumes brothel existence. Nevertheless to 120 men can live together, and it is not considered illegal.

    Tennessee
    Women are forbidden to drive the car, except for cases when in front of the car goes or the man swinging a red tag runs to warn pedestrians and other drivers about danger.

    Washington
    The law, called to reduce number of crimes, says: «Any driver having criminal intentions, is obliged at entrance to a city to stop and by phone to inform on them to the chief of police».
    It is illegal to paint a flag of the USA a pattern in peas.
    It is illegal to pretend, that your parents are rich.

    Belvedere
    According to the city council decree «dogs should not be in public places without the owner on a lead».

    Glendale
    To show films of horrors it is authorised only on Monday, Tuesday and on Wednesday.

    Hollywood
    According to the law to drive on the Hollywood parkway more than 200 sheep simultaneously it is forbidden.

    Los Angeles
    It is forbidden to bathe simultaneously two children in one bath.
    It is not authorised to cry at a summer residence of a testimony in court.
    It is forbidden to lick toads. Toads allocate substance which some lick to achieve effect of narcotic influence.

    Iowa
    According to the law the kiss can last no more than 5 minutes.
    One-armed pianists under the law are obliged to play free of charge.

    Waterbury (Connecticut)
    Cosmeticians are forbidden to mutter, sing and whistle at work with the client.

    Sterling (Colorado)
    Cats are authorised to run freely only in the event that they have back dimensional fires.

    Lewis (Delaware)
    The introduction into marriage on a bet is the lawful basis for cancellation of similar marriage.

    Portland (Maine)
    At the person going along the street, laces should be fastened

    Minneapolis (Minnesota)
    The person guilty of a double parking, it is necessary to chain in shackles and to hold on bread and water.

    Clevelend (Ohio)
    The law forbids to catch mice without the hunting licence.

    Oxford (Ohio)
    For the woman illegal it is considered to remove clothes before a portrait of the man.

    Allentown (Pennsylvania)
    All fire hydrants should be checked for an hour to a fire.

    Richmond (Virginia)
    To throw a coin at restaurant, to find out, who will pay for coffee, illegally.

    Racine (Wisconsin)
    It is forbidden to awake sleeping firemen.
  • The Visit — A Beautifully Authentic Switzerland Tourism Ad

    The Visit — A Beautifully Authentic Switzerland Tourism Ad

    Switzerland not only offers unique nature to holiday guests, but also a world of traditions. More in vogue than ever, festivals enjoy new attendance records, wrestling festivals are sold out and rustic customs such as flag waving, alphorn and yodel go through an impressive revival. "In Switzerland history is not only written, but also lived," said Jürg Schmid, Director of Switzerland Tourism. With this film, we will bring those true traditions closer to potential holidaymakers this summer.
    Credits:
    Client: Switzerland Tourism
    Advert Title: The Visit
    Ad Agency: Leo Burnett Zurich
    Director Switzerland Tourism: Jürg Schmid
    Head of Marketing: Nicole Diermeier
    Head of Portal Management, eMarketing and IT: Thomas Winkler
    Online Marketing Manager: Thomas Brülhart
    Product Managers Summer: Eveline Feier, Livia Eberhard, Olivia Haldemann
    Executive Creative Director: Peter Brönnimann
    Creative Directors: Simon Staub, Diana Rossi
    Account Manager: Rolf Zimmermann
    Account Assistants: Rebecca Krausse, Sylvia Kohler
    Agency Producer: Suzana Kovacevic
    Director: Michael Fueter
    Production Company: stories AG Zurich
    Producer: Yves Bollag
    Line Producer: Bernd Gedeck
    Production Assistants: Heike Schreyer, Laura Rindlisbacher
    DoP: Pascal Walder
    Music: Spacetrain Zurich, Dave Macloed & Dean Montenegro
    Editing: Michael Fueter
    Postproduction Supervisor: Denis Spycher
    Color Grading: Fabian Kimoto
    Sound Effects: Gian Dolder
    Sound Mix: Jingle Jungle Zurich, Gregor Rosenberger

  • United Colors of Benetton Spends A Weekend In NYC

    United Colors of Benetton Spends A Weekend In NYC

    United Colors of Benetton, the Magazine showcases it's 2013 Man and Woman Autumn/Winter Collection with a weekend in New York City.

    The web film/ad takes us on tour with Benetton models through NYC, down by the river, the lower east side wearing Tribeca Casuals as they flag down cabs...Benetton actually looks really cool in New York.

  • Telescopes Orion see all

    Telescopes Orion see all
    Superpossibilities of telescopes Orion from school of advertising Texas Creative.

    Very entertaining details

    Texas Creative tell the message that by means of 800x increase in telescopes Orion in the star sky it is possible to see very entertaining details. For example, an inscription «Made in China» on the American flag strengthened on a surface of the Moon by the first trailblazers.

    MADE IN CHINA

    made in China

    Related Posts: China

  • 'The Aztecs, People of the Sun' at Pointe-à-Callière in Montreal

    'The Aztecs, People of the Sun' at Pointe-à-Callière in Montreal

    Pointe-à-Callière presents a major exclusive international exhibition, The Aztecs, People of the Sun. Visitors will have the unique privilege of learning about the people who founded the fabulous city of Tenochtitlan, capital of the Aztec Empire and the site where Mexico City was built after the Spanish Conquest in 1521. The exhibition, presented from May 30 to October 25, offers insights into the dazzling world of a people who reigned over much of Mexico for two centuries.

    'The Aztecs, People of the Sun' at Pointe-à-Callière in Montreal
    Tláloc vessel. The highlights of the Montréal exhibits include some of the most remarkable remains from the Aztec civilization [Credit: Héctor Montaño, INAH]
    Exceptional participation by 16 Mexican museums

    The exhibition, produced by Pointe-à-Callière in collaboration with the Mexican National Council for Culture and the Arts – National Institute of Anthropology and History (INAH), showcases some 265 items from 16 Mexican museums, including the Templo Mayor Museum, an archaeological site museum like Pointe-à-Callière itself, and the Mexican National Museum of Anthropology. The tremendously varied objects are both spectacular and moving. Masks and statues, gold jewellery, figurines of women, children and animals, stamps for creating patterns on fabric and skin, sculptures and objects relating to the sacrifices required to keep the Sun on its daily journey, chests, boxes for offerings, vases and ceramics, all reflect the mysteries surrounding this people.

    Stunning artifacts

    The highlights of the Montréal exhibits include some of the most remarkable remains from the Aztec civilization. Two statues from the Templo Mayor Museum, each weighting 250 kg and standing 170 cm (nearly 6 feet) tall, are sure to appeal to visitors’ imaginations. The terra cotta statue of an eagle warrior, with jagged claws protruding from his knees front and back and his face emerging from an eagle’s beak, could also represent the rising Sun. This true work of art was found in the House of the Eagles, next to the Templo Mayor, used for rituals and penitential ceremonies. The terra cotta statue of Mictlantecuhtli shows the god of death leaning forward toward humans. With his skull-like face, pierced with holes for hair to be inserted, his shredded skin and clawed hands, stained with human blood, he is a terrifying sight!

    Other items with splendid colours, like the vessel representing Tlaloc, the rain god, tell us more about the Aztecs’ lifestyle and deities. This vase is considered one of the masterpieces of Aztec art, and shows the god with his typical “goggles” and fangs, in his usual blue colour. The pyramid shapes on his headdress are references to the mountains where the Aztecs believed Tlaloc stored the water that would later fall as rain.

    A wooden mask inlaid with turquoise, shell and mother-of-pearl is one of the rare Aztec “turquoise masks” to have survived. It may be a reference to the god Quetzalcoatl, whose face is emerging from the mouth of a serpent. This rare piece comes from the “Luigi Pigorini” National Museum of Prehistory and Ethnography, in Rome.

    A ceramic piece with three faces, adorned with 13 circular gems, or chalchihuitl, evoking the 13 months of the sacred calendar, is also stunning. It decorated a brazier or a funerary urn, and shows the three phases of existence: in the centre, youth opening its eyes to the world, followed by an image of old age, and then the face of inescapable death, with its eyes closed, all referring to passing time. This sublime piece expresses the cyclical principle of duality, so important in Aztec thought, where life is reborn from death.

    There are also images drawn from historic codices, photos of archaeological sites and remains, and different videos. Then there are some 150 unique hand-built and painted figurines made in Mexico to create a colourful, joyous scene depicting the vast Tlatelolco market held north of Tenochtitlan in days gone by.

    Exhibition themes

    The exhibition focuses on the founding of Tenochtitlan, capital of the Aztec Empire, their daily lives, the Templo Mayor, and of course the question of human sacrifices and the two Aztec calendars. It looks at many themes in their rich history: the Aztecs’ migration, guided by their god Huitzilopochtli, and the founding of Tenochtitlan; the remarkable urban planning and land use development in this “Venice of Mexico”; the Aztec art of war and the tribute paid by conquered peoples, as well as their agricultural techniques and the chinampas, the ingenious floating gardens that made the city self-sufficient. It also looks at the organization of Aztec society, with its different classes, a fascinating subject that addresses the role of women, education and the administration of justice. Aztec writing and the famous codices, manuscripts made up of glyphs or pictograms illustrating the spoken language, are examined in depth. Religion, an essential and omnipresent part of Aztec society, along with their various deities and rituals, are described. And lastly, the exhibition closes with a description of the Spanish conquest and the fall of the Aztec Empire, and the legacy of the Aztecs today.

    Who were the Aztecs?

    The story of the Aztecs began around the year 1000, when a warrior tribe, probably driven by famine, set out on a long southward migration. Despite many difficulties on their odyssey, they persevered, trusting in the god watching over them to reveal the place where they could finally found their city. And so it was that in 1325 the Aztecs, or Mexicas, founded the city of Tenochtitlan, building a temple on an island in marshy Lake Texcoco, in the central Mexican highlands. The capital was divided into four districts, watched over by the gods associated with the four cardinal directions. In a sacred precinct in the centre of the city stood the main temples, including the Templo Mayor or “Great Temple,” which would become the heart of their city and the centre of their spiritual and material universe. The Aztec Empire lasted almost 200 years, until 1521. They built lavish palaces, temples and markets there, creating an immense metropolis with a population of about 200,000 at its height. Theirs was an imperialistic society that relied on diplomacy and near-constant warfare to expand their empire and collect tribute in the form of regular “taxes” from the peoples they conquered.

    A highly innovative civilization

    Tenochtitlan was founded on a shallow, marshy lake. The Aztecs were able to increase the habitable area of their city by planting pilings and installing platforms to hold sediment from the lake. Thanks to this ingenious system, the city was crisscrossed by canals, and chinampas, or true floating gardens, were created where they could grow various crops. These remarkably fertile gardens produced up to seven harvests a year, feeding much of the city. The system was also used to recycle the city’s organic waste. The Aztecs developed trade in cocoa, maize and other crops, which were sold in markets of all sizes, and produced striking ceramics and magnificent gold and silver finery.

    A life governed by gods and calendars

    Like many other Mesoamerican peoples, the Aztecs divided their universe into three main levels: the sky, the Earth – an island with the Templo Mayor at its centre – and the underworld, inhabited by the god of the dead and his companion. The god and goddess of duality were the source of four creative principles occupying the “four roads of the universe” corresponding to the four cardinal directions. For the Aztecs it was important to constantly maintain the balance among the divine forces – a delicate exercise governed from day to day by following two calendars that dictated not only the maize planting and harvesting cycle but also the rituals required to appease some 200 different gods.

    The Aztecs considered time to be cyclical, and human lives to be influenced in turn by their gods, at regular intervals, as spelled out in the two interlocking calendars. The solar or annual calendar lasted 365 days and consisted of 18 months of 20 days, adding up to 360 days. The remaining five days were seen as highly inauspicious – it was best to avoid all activity on those days! In every month a major god was honoured. Since this calendar governed agricultural activity, it included many feasts dedicated to the rain god Tlaloc and to plant deities.

    The sacred calendar also dictated religious ceremonies and important dates. Each day was defined by a glyph or written sign (there were 20) and a number from 1 to 13. These signs and numbers combined in an unchanging order, and the same combination of signs and numbers repeated until the 13 x 20 possibilities were done, that is for 260 days. Every 52 years, the solar and sacred calendars aligned once again. For the Aztecs, this was a time of fear and anguish, since they didn’t know whether it signalled the end of the world.

    The importance of the Sun and human sacrifice

    The Aztecs worshipped the Sun, and feared that it would disappear if they didn’t perform various rituals. Just like many other pre-Columbian civilizations, they also engaged in human sacrifice. These sacrifices were considered offerings and an essential part of the various rituals associated with their religion and daily life. Victims were put to death to nourish the Sun and the Earth. When the rains failed to appear and crops were at risk, for instance, the Aztecs would sacrifice children to regain the favour of the rain god. Different kinds of victims were sacrificed: warriors captured in battle, slaves, people condemned to death for offences, and children.

    Highly significant codices

    The Aztecs had a special form of writing. They transcribed their language, Nahuatl, using a combination of glyphs, figures and graphic elements. These manuscripts, known as codices, are an inexhaustible source of details about their economy, and include tax rolls, property registers, politics, history, education, religion, sacred rituals and science. They are key to our understanding of Aztec civilization.

    The Aztec heritage

    When he first saw Tenochtitlan and its many canals, Hernán Cortés of Spain compared it with Venice. But despite his admiration for the city, he had no scruples about laying it to waste in 1521. Cortés left Cuba with about 500 men, on a mission to secure the interior of Mexico. After being greeted with splendid gifts by Moctezuma II, Cortés soon took the Aztec Emperor prisoner. The destruction of Tenochtitlan marked the end of the Aztec Empire and launched the colonization of all of Latin America.

    Today the Aztec civilization is considered one of the most remarkable in human history. Many archaeological digs and different museums celebrate their exceptional contribution to world heritage. Mexico City, the country’s capital and largest metropolis, was built atop the ruins of the superb city of Tenochtitlan. Today it is home to some 22 million people. The Aztec language, Nahuatl, is still spoken by about 1.6 million Nahuas. Today’s Mexicans also carry the memory of the Aztecs in their name. When their god Huitzilopochtli guided the Aztecs to the site where they would found Tenochtitlan, he called his people Mexicas. Even today, a divine eagle perched on a cactus devouring a serpent – the sign that the god had sent to the high priest of the Aztecs to tell them where to found their city – adorns the Mexican flag and banknotes. And one can still travel by boat along the canals built by the Aztecs, in Xochimilco and other districts of Mexico City.

    Source: Pointe-à-Callière [May 29, 2015]

  • Technical services of the Olympic Games in Rome

    Technical services of the Olympic Games in Rome

    technical regulations

    On October 1st 1956, the Technical Section was formed and placed in the hands of Mr. Virgilio Tommasi. Acting on the basis of directives received, the Section worked out a general programme of work, the salient points of which may be summarised as follows: setting up of sports committees; work­ing out of a sports programme and timetable; drawing up of technical regula­tions, entries to competitions; preparation and formation of juries; selection and purchase of competition equipment; employment of personnel in sta­diums; technical equipping, both internally and externally, of sports and training venues, flag requirements and displacements; timekeeping services.

    In order to create an efficient organisation for the various Sports included in the programme of the Rome Games, one of the first problems to be dealt with was the selection and recruiting of persons considered suitable for their organisational capacities, technical competence and experience.