Audi company expanded scale of versions of crossover Q7 at the expense of the new diesel 6-cylinder engine. The car with such unit becomes the most accessible in scale of Audi Q7. In Germany the prices for such car will begin from 51,800 euros. The motor volume 3-litres, capacity is equal to 204HP, and the maximum twisting moment in 450Nm is accessible in a range from 1250 to 2750rpm. The unit also will be equipped by system Start/Stop and can work together with an 8-step automatic transmission.
2011 Audi Q7
According to the German manufacturer, from 0 to 100 km/h the crossover equipped with such power-plant make for 9,1 sec, and its maximum speed reaches 205 km/h. Average fuel consumption of such car makes 7,2 liters on 100 km of run, and level of blowouts CO2 — 198 g/km. I notice that in the European car market this model also is offered with 240, 340 and 500-strong diesel engines in volume 3,0, 4,2 and 6,0 liters. The crossover Audi Q7 can be ordered and with 3-litre gasoline engines capacity of 272 and 333HP.
Acura, for the first time, will run a commercial during the Super Bowl championship game to capitalize on communicating with the more than 100 million viewers. Designed to strengthen Acura brand awareness and leverage Acura's announcement in Detroit at the North American International Auto Show earlier this month, a 60-second commercial featuring the iconic talent of Jerry Seinfeld and Jay Leno coupled with the highly anticipated NSX supercar concept will air during the third quarter.
"Acura has a specific plan in place across all communication channels to build off of the first round of product news announced at the North American International Auto Show. The response to the ILX, RDX and NSX supercar concept has been extremely positive," said Susie Rossick, Acura Brand Manager. "Our Super Bowl strategies are simple—build upon the buzz created in Detroit and leverage the excitement for the future return of the legendary NSX to the Acura lineup."
This commercial, "Transactions," depicts the over-the-top antics of two actual top car collectors, Jerry Seinfeld and Jay Leno, in an unrelenting bid to be the first in line to take delivery on the first Acura NSX.
"The goal is to present a commercial that not only clearly positions the NSX as the ultimate 'must have' sports car, but does it in a way that is memorable, entertaining and aligned with Acura's brand position," said John Hage, EVP/executive creative director at rp&, Acura's advertising agency of record.
The Super Bowl campaign includes a pre-game release of a 1-minute 50-second—extended version of "Transactions," PR initiatives, search, seeding and paid media placements. The commercial will be featured in Acura dealerships across the country. In addition, as the preferred vehicle of W Hotels, the commercial will be shown in-car on the MDX's rear-entertainment DVD screen during guest rides.
"Transactions" will help to build upon the anticipation coalescing for the next chapter of Acura, which commences this spring with the launch of the all-new RDX crossover sport utility vehicle and the introduction of the all-new ILX luxury compact sedan.
Credits: Agency: RPA Exec VP, Executive Creative Director: John Hage VP, Head of Art: Phillip Squier Associate Creative Director/Copy: Jon King Art Director: Brian Hall VP, Executive Producer: Jack Epsteen Production Writers: Jerry Seinfeld, Barry Marder, Chuck Martin, Spike Feresten, Bob Einstein Production Company: MJZ Director: Craig Gillespie DP: Emmanuel Lubezki Visual Effects: Eight VFX Editorial: Arcade Editor: Kim Bica Sound Design: Mit Out Sound Sound Designer: Ren Klyce
via: http://www.trustcollective.com/portfolio/content/rpa_transactions.php#ixzz1kzNyJWB1 Attribution: Written content created by TRUST: http://www.trustcollective.com Under Creative Commons License: Attribution Share Alike
