Brisk Iced Tea, their newest ad campaign Star Wars Yoda vs. Darth Maul with a tie into the Star Wars: Episode I The Phantom Menace.
Credits:
Ad Agency: Mekanism
Client: Brisk
Brisk Iced Tea, their newest ad campaign Star Wars Yoda vs. Darth Maul with a tie into the Star Wars: Episode I The Phantom Menace.
Credits:
Ad Agency: Mekanism
Client: Brisk
Volkswagen,VW releases a teaser ad preview of their 2012 Super Bowl XLVI commercial with a chorus of barking dogs. A canine chorus barks a familiar tune. Keep an eye out for our 2012 Game Day commercial—it will all make sense. If you love Star Wars and Volkswagen, you can create your very own Intergalactic Invite to your Big Game party here at http://vw.com/star-wars-invite
Credits:
Advertising Agency: Deutsch, Los Angeles, USA
Its only been out for 6 hours and I'm already sick to death of hearing about The Twilight Saga: New Moon. Don't get me wrong, I'm excited to actually be alive and old enough to experience a full-blown movie phenomenon as I missed the boat with Star Wars and Indiana Jones. At least I understood the frenzy behind The Lord Of The Rings and Harry Potter movies and didn't want to light myself on fire every time it came on the news. But this... this has got even the most hardcore fan inside of me screaming "that's freakin' enough Twihards, settle the frak down!"
Sigh. At least the guys over at Film Drunk feel my pain and have put together a brilliant piece on the absurdness of Twilight fans and their signs at the New Moon premiere. I strongly recommend you read the whole thing in its entirety here. Otherwise, the best bits are below:
"I’m only picking a few of my favorites, but clearly this represented a cross section of America’s finest. Like this guy. He likes America, sleeveless shirts, and vampires that sparkle. I think that was a Bob Seger song. Or this girl, the one behind the girl in the front. She wants to be “a stupid lamb.” Or possibly a stupid lamp, it isn’t entirely clear. Regardless, it’s good to have ambitions. Then there’s these girls,who support the Cullen diet, while standing behind a lady who doesn’t seem to support any diets. Diversity is beautiful. Meanwhile, the girl in the front right is enjoying her one day of the month outside. Anyway, I just thought you guys should enjoy some of these photos, because a lot of good cats went hungry for this."
Well said.
In other vampire news, the poster art for Daybreakers hit the net today and it looks siiiiiiick. And how's the quote from Variety; "Take The Matrix and 28 Days Later and you've got Daybreakers". That's a bloody brilliant line about the film and the poster art looks very slick. Very awesome. Very promising and hopefully a far cry from the romantic notion of vampires, I want to see more bloodsuckers darn it. Daybreakers is an Australian film shot in Queensland earlier this year on a budget of $25 million and stars Ethan Hawke, William Dafoe, Isabel Lucas and Sam Neil. Set in the not too distant future (2019 to be exact), a plague has turned most humans in to vampires who are now faced with a dwindling blood supply. Shot by the Spierig Brothers, I really hope this is a successful attempt by them to cross over in to Hollywood mainstream. If the trailer is anything to go by...
The Dog Strikes Back, extended version of the Volkswagen 2012 Super Bowl commercial, the sporty, all-new 2012 Volkswagen Beetle inspires Bolt the dog to get in shape, and a few Star Wars superstar's make a surprise appearance.
Credits:
Advertising Agency: Deutsch, Los Angeles, USA
Chief Creative Officer: Mark Hunter
Group Creative Directors: Michael Kadin, Matt Ian
Associate Creative Director / Copywriter: Brian Freidrich
Associate Creative Director / Art Director: Mark Peters
Director of Integrated Production: Vic Palumbo, Victoria Guenier
Senior Producer: Jim Haight
Associate Producer: Marina Korzon
Prod. Co.: Park Pictures
Director: Lance Acord
Exec. Producer: Jackie Kelman Bisbee
Exec. Producer: Mary Ann Marino
Line Producer: Pat Frazier
Editorial: Union Editorial
Editor: James Haygood
Assistant Editor: Dylan Firshein
Exec. Producer: Michael Raimondi
Senior Producer: Joe Ross
Post Facility: CO3
Colorist: Stefan Sonnenfeld
VFX: A52
Producer: Megan Meloth
VFX Supervisor: Patrick Murphy
Sound Design: 740 Sound Design
Music: James Brown "Get Up Off of That Thing”
Music/Original Score: Elias Arts
Audio Post: Lime Studios
Mixer/Owner: Mark Meyuhas
Assistant Mixer: Matt Miller
Producer: Jessica Locke
What happens when you take two brand new Audi RS4s, put them in a military aircraft hanger designed to house fighter jets, mount high performance paintball guns on the bonnets and challenge them to the ultimate paintball duel? This happens and it is awesome.
The drivers are Jim Dowdall & Colin Skeaping, two of the UK's most experienced stuntmen, listen as they talk about their day job and CVs that include doubling for Luke Skywalker & Stormtroopers in the early Star Wars films, clip below.
Here is a cool behind the scenes look at the duel in the making.
and a list of what you'll need to get it done:
2 2013 RS 4 Avants — S Tronic
2 Stunt drivers
1 Decommissioned MOD aircraft hangar
3 Browning.50 cal replica paintball guns
12k Paintballs
6 Paint grenades
400L Poster paint
2 RED EPIC cameras
14 Go Pros
6 DSLRs
1 Hexacopter (aerial camera) and then 48hrs of clean up!
Lenthéric Solo: Fail. Up your game.
Ad Agency: Bester Burke, Cape Town, South Africa
For Dettol hand sanitizer.
Ad agency: Havas Worldwide, Santiago, Chile.
via: copyranter
Don't let the stains tell the wrong story. Restaura Car. Car Cleaning.
Advertising Agency: Hermandad, Brazil
Creative Director: Paulo Lima
Art Director: Pedro Teixeira
Copywriter: Hélio Maffia
Illustrator: Douglas Reis
Bliss Self-Foaming Body Wash. Really cares of your body.
Advertising Agency: Looma, Kishinev, Moldova
Creative Director/Art Director: Sergey Prokopchuk
AXE. The cleaner you are. The dirtier you get.
Advertising Agency: BBH, London, UK
Executive Creative Director: Nick Gill
Creative Director: Dominic Goldman
Copywriter: Richard Mcgrann
Art Director: Andy Clough
Photographer: Dimitri Daniloff
Rowenta Foot Massage. Spa For Your Feet...Or Foot Fetish.
Advertising Agency: Publicis, Frankfurt, Germany
Executive Creative Director: Stephan Ganser
Creative Directors: Nico Juenger, Konstantinos Manikas
Creatives: Merlin Kwan, Konstantinos Manikas
Photographer: Mert Photo
Sanitol,Urinal. Touch him. And you touch everything he’s touched.
Advertising Agency: McCann Worldgroup, New Delhi, India
Boots Body Cream. For sexier knees.
Advertising Agency: McCann Worldgroup, Bangkok, Thailand
Brazilian Beauty. Keep yourself tidy.
Advertising Agency: The Cavalry Melbourne, Australia
Creative Director: Tony Greenwood
Art Director: Craig Maclean
Copywriter: Tony Greenwood
New Remington bikini trim & shape.
In honor of May 4th, as “May the Fourth be with you!”, the Nerdist Channel came up with this video as nothing says celebrating Star Wars fandom like two lovely ladies with lightsabers. Directed by Seth Green, the “Saber” sequel delivers some good, “clean” fun involving super-sudsy saber action.
Jennifer Watts, account director at Brandworks International, left, and Scott Morris, media manager at Mindshare Media MICHELLE SIU PHOTO Ad Agency Wars III is set for Wednesday in Toronto!
A year ago, Scott Morris’s typical Friday wind-down with colleagues would have involved beer, pizza and more beer.
Morris, the media manager at Mindshare Media Canada, still ushers in the weekend with members of Toronto’s advertising community. But for the past three months their fellowship has been devoted to toughening up for a charity boxing event.
Agency Wars III, which takes place at the Arcadian Court this Wednesday, will see 24 men and women from 14 local ad agencies square off to raise money for Ronald McDonald House and the National Advertising Benevolent Society.
The participants, who train with professional coaches, actually become qualified amateur boxers sanctioned by Boxing Ontario for the sold-out event.
One of the final training sessions found a broad range of ad industry employees, from art directors to CFOs and copywriters, drilling down at The Boxing Loft in the Entertainment District.
Morris, 31, had spent last Friday fine-tuning ideas for his Ford Fusion portfolio for next year. But come dusk, he was focused on his upcoming bout with Jason Kan, motion graphics designer at Teehan+Lax.
Even before stepping into the ring for their three two-minute rounds, Morris has already earned bragging rights: he’s shed 35 pounds since training began in September and can now execute at least 40 pushups and an eight-minute mile.
“I’ve never done anything like this in my life,” said Morris as he took a break from light sparring inside the Adelaide St. W. gym. “I feel good. I feel confident. I wake up everyday thinking I’m going to throw up from the nerves, but I just channel past that and stay focused.”
Abs aside, Michael Clancy has seen the long-lasting benefits of exposing his competitive industry’s desk jockeys to the even more cutthroat world of pugilism since he founded Agency Wars three years ago.
“Knowing what to do under fire is really important,” said Clancy, executive creative director for Brandworks. “If you can get into a ring, then you can walk into any boardroom in the world.
“In the ad business, taking care of your stress is really important. And boxing is a spectacular way to do that because you’re not in your head. You have to be very much aware of your body. And hitting a bag, doing that kind of strenuous work, the footwork involved, takes you out of the office and puts you into a very physical place where you do what you’re told. You don’t have to think, and you’ll be fine.”
Clancy, 62, who took out his opponent in the third round, aided by former junior featherweight champ Steve Molitor in his corner, when he fought in 2010, has been the oldest competitor to date in the event, which is taped by Fight Network for later broadcast.
“It’s kind of like a fantasy camp for boxing,” he said. “You get to walk in with your entourage, you get to pick your music and it’s televised.”
Head coach Chris “Mr. Showtime” Johnson, a 1992 Olympic medallist, finds the ad folks “very dedicated.
“They’re hungry. They want it almost to an obsessive stage,” he said. “They believe in perfection, but perfection in a sport like this does not come in three months. It’s taken me almost a lifetime.”
After a 20-minute skipping warm-up, Johnson led the group through various punch combinations, all the while pumping them up for fight night.
“If you get a chance to hit someone, hit ’em hard, because if they get the chance they’re going to hit you hard,” he exhorted.
From his ringside perch, returning announcer Jeromy Lloyd, Marketing Magazine’s online editor, has seen a fight or two stopped for split eyebrows and swollen eyes. He’ll be decked out as usual in a rented tux, but without a catchy “let’s get ready to rumble”-style tag line.
“I’m so scared of trotting on someone else’s intellectual property and getting the event sued,” he explained.
The creative team at Brandworks came up with the nickname “Da Boss (a.k.a. The Shot-caller)” for one of their fighters, Jennifer Watts, and selected their Christmas party favourite, LMFAO’s “Shots,” as her entrance music.
Now endowed with an eight-pack and the ability to do “at least 20 real pushups,” thanks to the rigorous 12-week training, the 6-foot-2 account director is pumped to face off against Mindshare media manager Christina Mirabelli.
“My strategy,” said the trash-talking Watts, 30, “is to keep her back with these long arms so she does not get near my face — and punch her in the head.”
Via: Ashante Infantry | The Star