Ladies here is one reason for you to tune into the Super Bowl on February 5, during the second quarter of the game, H&M will debut a 30-second ad starring David Beckham wearing nothing more than his boxers! H&M will be launching the new David Beckham Bodywear collection.
Steve Lubomski, Director of Marketing for H&M North America, said in a statement..."We're thrilled with this campaign and excited to captivate viewers' attention during the Super Bowl, the biggest stage in the world to unveil our ad campaign."
"The underwear is totally my designs, and are things that I like to wear," Beckham told U.K. newspaper The Sun. "I sometimes wear them to go to sleep — they're very cool," he explained. Is it just me or does that quote just sound strange?
A look at sports icon David Beckham's international appeal on the web via a pretty nice video courtesy of Google+. The spot is similar to other videos from "The Web is What You Make of It" ad campaign, the film shows off a suite of Google+ products that all allow Beckham to connect with fans all over the world. The song in the commercial is David Guetta, "Without You."
Credits: Agency: Whirled Client: Google Plus Director/Writer: Scott T. Chan Producer: Bobbie Wang Exec. Producer: Andrew Schulte Art Director: Chris Crutchfield Clips courtesy of UNICEF, Fremantle Media, TelegraphTV, Pepsi, ACMilan (youtube.com/ACMilan), Sainsbury's. Music courtesy of EMI Music.
Adidas invited a group of people to take the stage in support of TeamGB, as part of the campaign a photo booth was installed. The surprise of a lifetime was unveiled at Westfield Stratford City as adidas brought astonished shoppers face to face with David Beckham.
This campaign got me thinking of two things, what a genuinely great person Beckham is, he seems be an approachable celebrity unlike so many celebrities are today, and secondly this sweet kid...it was hard for myself to hold back a tear as I watched this boy who just met his idol cry. It got me thinking who would I cry for, who would make you cry?
Credits: Adidas Take The Stage Campaign was created by Sid Lee.
The timeless Christmas classic tale of Ebenezer Scrooge is remade for this online film/ad campaign by Adidas, A Cautionary Tale of Ebenezer Snoop re-told by Snoop Dogg or is it Lion. The film features apperances by 2NE1, Ilie Nastase, David Beckham, Dwight Howard, Derrick Rose and a few more.
The Cautionary Tale of Ebenezer Snoop is a re-telling of a classic holiday tale, but in a very Snoop Dogg way. Watch to see if Ebenezer Snoop can find his holiday spirit, or if he will be stuck with the bahhumbizzles forever.
Adidas launched its pioneering Holiday Campaign for 2012, enlisting the help of some of the world’s finest sporting and cultural icons, including Snoop Lion and David Beckham. At the heart of the campaign is ‘The Cautionary Tale of Ebenezer Snoop’ online film, offering you the opportunity to find and share your own Holiday Spirit. As the film closes, you are invited to find out if you are an Ebenezer, and if so, the chance to redeem yourself via a truly innovative Facebook app.
Credits: Advertising Agency: Sid Lee, USA Creative Director: Sid Lee
Romeo Beckham shines in the Burberry Spring/Summer 2013 Collection ad campaign. The 10 year old son of Victoria and David Beckham made his debut for Burberry earlier last December in this 30 second teaser spot for Burberry.
The young Beckham stars alongside models Cara Delevingne, Edie Campbell, Charlotte Wiggins, Charlie France, Alex Dunstan and Max Rendell.
The spot was directed by Christopher Bailey and shot by Mario Testino, featuring the music/song by Tom Odell, "Another Love".
Fashion brand Burberry brings on the Spring/Summer 2013 campaign with a big splash, the ad campaign features Romeo Beckham, the charming young son of David and Posh Beckham.
Romeo, just 10 years old appears in this Burberry teaser ad twirling his umbrella and popping his collar, stealing the limelight from the British models Edie Campbell and Charlie France.
The work was shot by Mario Testino and directed by Christopher Bailey, the campaign features the music Tom Odell and his song titled "Another Love".