Target is out early with the Holiday Christmas commercials this year with the "Big Dog" ad. The spot starting airing last week and features the Target Bullseye mascot..."The holidays are coming and they're gonna be big" and much to early in the season to be airing Christmas ads but, Great Ads still likes the spot.
The song and music is "Are you ready?" originally by Kate Miller-Heidke.
Credits:
Ad Agency: 72andSunny
Coca-Cola parks the big red trucks and goes for a giant Santa puppet in their 2012 Christmas ad campaign. Coke's "together we make the magic happen" commercial hasn't thrilled me, and it hasn't many of their loyal followers, aside from the song which is great, "Something in the Air" by Lauriana Mae, Grayson Sanders and Jono, the ad just doesn't seem to be as magical as previous Xmas commercials from Coca-Cola, like Snow Globes or last years Shake Up The Happiness that featured Natasha Bedingfield's song "Shake Up Christmas".
The music video for the Coca-Cola Christmas Song 2012 "Something in the Air" by Lauriana Mae, Grayson Sanders and Jono, below...now this we like.
Santa Doesn't Do Poor Countries is the newest ad for Unicef. The commercial might seem harsh, but that's the point.
The ad, by Forsman & Bedenfors, starts off like so many Christmas commercials, with jolly St. Nick laughing merrily in his workshop, snow falling gently outside. But it quickly takes a left turn when he inspects one box of presents and realizes it contains nothing but medical supplies. Taken aback, he insists that such gifts, life-saving though they may be, simply aren't good Christmas presents—and he flatly refuses to deliver them. "I don't do poor countries," he says with a grim stare. via: adweek
Credits:
Client: Unicef
Agency: Forsman & Bedenfors, Stockholm, Sweden
Production Company: Acne
Director: Tomas Skoging
Banjo Sydney is set to launch a new integrated campaign for Bond's in time for Christmas.
The lead spot, which goes to air on Sunday, features the traditional song 'The Twelve Days of Christmas' which is given a radical twist.
Each of the scenarios is reinvented right down to Rachel Taylor as the partridge in the pear tree.
The music was re-recorded and sung by Sydney singer-songwriter Jack Ladder (real name Tim Rogers, brother of commercials director Steve Rogers). The commercial was shot by Alex Smith who also shot two previous Bonds' commercials Mash and Kaleidoscope.
via: Campaign Brief
Models Gina-Lisa Lohfink, Micaela Schäfer, Jordan Carver and Sandra Lang strut their stuff in a new TV and online ad campaign for German Retailer Redcoon.
The companies press:
Redcoon starts with a large TV and online campaign into the Christmas shopping season
with a wide-reaching TV and online ad campaign. The online retailer of electronics and books, into the Christmas shopping. Testimonials include Germany's well-known It Girls Gina-Lisa Lohfink and Micaela Schäfer. The aim of the campaign is to increase the brand awareness of redcoon.de prevail.
With a lot of humor and a large dose of self-mockery to show the It Girls Gina-Lisa Lohfink, Micaela Schäfer, Jordan Carver and Sandra Lang that redcoon.de is the online store of their choice, when it comes to electronics. Why? Because it redcoon.de at a "huge electronics selection in the network" is, namely "super cheap". For the spots the girls live together in a luxury villa, handle by the pool with tablets and smartphones and outdo each other in different spots in an effort to act as "cheap as possible", loosely based on the campaign slogan: "So much cheap There has never been, "The girls who have become famous for her curves and revealing appearances in public, take in the sites themselves and their image charming for a ride to redcoon to establish itself as the cheap electronics store on the net. "I look forward to the campaign, because it marks a new milestone in the history redcoon "says founder and CEO redcoon Reiner Heckel. "Redcoon is a pioneer in online retailing, and is among the, heavy online users' long been known as a reliable, fast, competent and effective senders of electronic goods and household appliances. Now it's time redcoon.de "to a wider audience, explains Reiner Heckel.
Broad spread on TV and online portals
The campaign seeks to brand redcoon.de be made known in Germany, according to the wide variation in TV channels and high-reach online portals. "As an Internet pure player redcoon was over a year ago a member of the Media-Saturn Group. We support redcoon you increase brand awareness. For the Christmas season starts to fight with the media coverage, as the public has come to expect from a Media-Saturn company, "says Pieter Haas, COO of Media-Saturn-Holding. planned over 2000 TV commercials are on major channels like Pro7, RTL, VOX, RTL2 and N-TV. The online marketing plan includes a mix of range and special-interest portals. Large-format advertising and website events include booked on bild.de youtube, GMX, CHIP Online or mirror online — over 90% of placements are working here with video productions. Besides television and online advertising are also social media channels such as Facebook, Twitter Youtube and very intensely involved in the media mix. Even before the filming was for a great casting action of partners bild.de Sandra Lang brought redcoon as another girl in the house. for creation and implementation of the campaign, the Serviceplan Group is responsible: the lead agency is the Service Plan Campaign. Together with plan.net and Media Plus, the agency group was convinced in the late summer and made it through a multi-stage pitch against the competition.
Ellen DeGeneres spends a few minutes with three Christmas Elves in a new JC Penny commercial. No big deal right? Oh but wait, The One Million Moms got all up in arms again.
Joe.My.God posted the official statement by One Million Moms about the ad (below) I've watched this 20 times, maybe I'm stupid but what in the world are they upset about, oh wait Ellen is gay. Shame on you OMM!!
"Since April, JC Penney's has not aired Ellen DeGeneres in one of their commercials until now. A new JCP ad features Ellen and three elves. JCP has made their choice to offend a huge majority of their customers again. Christians must now vote with their wallets. We have contacted JC Penney's several times in the past with our concerns, and they will not listen. They have decided to ignore our complaints so we will avoid them at all costs."
