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Morgan Freeman narrates the new Visa pre Super Bowl commercial entitled "Ned's Journey to the Super Bowl".

The promotion is centered on a sweepstakes that offers a lucky Visa cardholder a chance to attend Super Bowl XLVI in Indianapolis on Feb. 5 with 10 of his or her family and friends. Cardholders enter the sweepstakes by using their Visa cards. The Visa N.F.L. promotion comes after a popular Visa sweepstakes last year, which offered the winner Super Bowl tickets for life. via: New York Times' Stuart Elliott

Credits:
Executive Creative Director: Patrick O'Neill
Global Creative Director: Will Hammond
Associate Creative Director: Mariota Essery
Associate Creative Director: Scott Brown
Executive Broadcast Producer: Guia Iacomin
Assistant Broadcast Producer: Alicia Portner
North American Group Account Director: Mark Hansen
Account Director: Nicole Bray
Management Supervisor: Jennifer De St Remey
Account Supervisor: Sarah Larsen
Account Executive: Kyle Webster
Assistant Account Executive: Kacy Carter
Director of Business Affairs: Linda Daubson
Business Affairs Manager: Mimi Hirsch
Talent Payments Coordinator: Nora Said
Broadcast Traffic: Jerry Neill
Creative Contributors: Liz Cartwright Stephen Lum Ryan Lehr Gage Clegg Allen Oke Greame Campbell Greg Halbreich Evan Boswell
IMPERIAL WOODPECKER – PRODUCTION COMPANY
Director: Stacy Wall
Executive Producer / Managing Partner: Doug Halbert
Producer: Mary Livingston
Production Supervisor: Marlo Verdin
EDITORIAL COMPANY — WHITEHOUE POST
Editor: Russell Icke
Editor: Rick Lawley Editor: Dan Oberle
Assistant Editor: James Dierx
Assistant Editor: Brandon Porter
Producer: Joanna Manning
Executive Producer: Sue Dawson
VFX – The Mill
Executive Producer: Sue Troyan
VFX Producer: Sabrina Elizondo
Lead Flame: Phil Crowe

Visa congratulates Michael Phelps as he shocked the world with his 19th Olympic medal with this congratulatory commercial narrated by Morgan Freeman. Another in the massively popular Visa GoWorld Campaign.

Congratulations Michael on becoming the most-decorated Olympic athlete, ever.

Credits:
Advertising Agency: TBWA, Toronto, Canada
Creative Director: Allen Oke
Copywriter / Associate Creative Director: Jonathan Smith
Art Director / Associate Creative Director: Rodger Eyre
Agency Broadcast Producer: Nadya MacNeil
Director: David Hicks
Production Company: Sons and Daughters
Executive Producer: Liane Thomas
Line Producer: Andrew Sulliman
Director of Photography: Alar Kivilo
Editorial: Jon DeVries, School Editing
Post Production\FX: Sean Cochrane, The Vanity
Music: Joey Serlin, Vapor Music Agency
Digital Producer: Tasha Dean
Director of Marketing, Visa: Brenda Woods
Account Director: John Hughson

Just in case you plan on deep frying a turkey for your Super Bowl XLVII party, Amanda Hesser teams up with Visa and the Visa NFL Fan Offers ad campaign to make sure you do it right. Remember kids...deep frying a turkey requires extreme kitchen safety.

Credits:
Ad Agency: TBWA\Chiat\Day

The movie Alma (in English, “Soul”) – made by Brazilian production company Sentimental Filme – has just won two awards at the prestigious D&AD competition, in London. This brings the tally of international prizes to 12 for this short film conceived by advertising agency F/Nazca Saatchi & Saatchi.

The first Leica brand campaign in Brazil, the film is part of the launch activities for the German camera maker’s unique concept store in the country – in São Paulo – and features the new M Monochrom digital camera designed to produce stunning photos in black and white.

Alma won for Best Direction and for Cinematography in the Film Advertising Crafts' category with accolades for Vellas and André Faccioli respectively. "The D&AD is possibly one of the hardest prizes to win. The level is very high and the festival showcases many films from all around the world made by influential production companies and filmed by top directors. Just being nominated for a D&AD was something incredible for us, but to win two golden pencils [the statues based on the British awards symbol] was really beyond our expectations and very gratifying. Really amazing", said the director Vellas. This year Brazilian productions bagged four of the coveted D&AD pencil trophies.

Between wars and loves, this is an engaging story of a photographer narrated from the unusual point of view of his own camera. In black and white, the movie sports unconventional angles and, sometimes, deliberately blurred images, as if the camera was held in the actual hand or slung round the neck of the photographer himself.

Hopes are now high that following the film’s success at D&AD Alma will be in the running at the prestigious Cannes Lions 2013, which take place from 16 to 22 June.

The production company...
In 11 years of creative activity, Sentimental Filme has become one of the most important advertising film producers from Brazil. Winner of several national and international awards, including a Bronze Lion at Cannes, three Clio Awards, and two One Show prizes, the company also has a division that produces content for TV, internet, entertainment, interactive advertising, corporate communications and new media. Its major clients include Fiat, Ford, Panasonic, Volkswagen, Visa, Procter & Gamble and AB Imbev.

Credits:
Production company: Sentimental Filme
Director: Vellas
Director of Photography: André Faccioli
Executive Producers: Marcos Araújo, Marcelo Altschuler
Production Director: Eduardo Venturi
Editing: Talles Martins
Sound: Satélite Áudio
Voiceover: Christine Behm
Post-production: Sindicato VFX
Agency: F/Nazca Saatchi & Saatchi
Creative Directors: Fabio Fernandes | Eduardo Lima
Art Director: João Linneu
Creative team: Bruno Oppido | Thiago Carvalho | João Linneu
RTVC: Victor Alloza
Accounts: Marcello Penna | Melanie Zmetek
Planning: José Porto | Rafael Paes
Approval | Client: Luiz Marinho