ShowBusinessMan:
technology

Blackberry announced today they will, for the first time have a 30-second ad buy for the Super Bowl this year. The timing could not be any better for RIM as Thorsten Heins officially announced today in a press release, that the BlackBerry 10 Launch event is to be held on January 30, 2013. The event will happen simultaneously in multiple countries around the world, where details of the smartphones and their availability will be announced.

"A Super Bowl commercial is a great opportunity to show the redesigned, re-engineered and reinvented BlackBerry to tens of millions of consumers on the largest advertising stage of the year," RIM CMO Frank Boulben said in a statement.

The commercial to run during the Big Game is the work of creative ad agency AMV BBDO, London and we are looking forward to seeing it.

The Keep Moving Projects with BlackBerry 10 preview trailer. Alicia Keys, Neil Gaiman and Robert Rodriguez have teamed up with BlackBerry to jump start the next generation of BlackBerry through the 'Keep Moving Projects' and BlackBerry 10. Follow each of these artists and influencers as they take us on a collaborative journey to determine what keeps all of us moving.

The newest member of the BlackBerry 10 family. The BlackBerry Q10 device features the best of both worlds: touch screen and a physical keyboard.

A picture is worth a thousand words if it's the right picture. With Time Shift mode on BlackBerry® 10, you can turn back the clock to capture the perfect moment. After taking a photo, move time back and forth.
You can even isolate multiple faces in a group shot. Once you're done, use Story Maker to weave those moments together to create a movie in just a couple of swipes, then share with the world.

With the new BlackBerry® it's even easier to stay close to what's important to you. Peek into the BlackBerry Hub from any app or screen with a swipe to effortlessly flow in and out of your messages and conversations.

Notifications such as wall posts, friend requests, Twitter mentions, new followers, and connection requests are integrated and organized in the BlackBerry Hub. With BlackBerry, you have total control. Choose to reply, or let the screen snap back if your messages can wait. You can even respond or post to LinkedIn®, Twitter®, foursquare, BBM™ and Facebook®, without leaving BlackBerry Hub. Only on the new BlackBerry® Z10, powered by BlackBerry 10. Keep moving.

Meet two of the biggest BlackBerry SuperFans who can't wait for BlackBerry 10 to be unveiled. From custom car decals to an original song, these fans don't mess around when it comes to spreading the BlackBerry 10 excitement.

Samsung takes their Next Big Thing Is Here ad campaign and shakes it up a bit with the same 20-something gang and creates not just a Unicorn Apocalypse, but takes it too Rim's Blackberry with The Next Big Thing For Business Is Here...

Credits:
Ad Agency: 72andSunny
Client: Samsung Galaxy Note II
ECD: Jason Norcross
CD/Writer: Matt Heath
CD/Writer: Barton Corley
Lead Writer: Patrick Maravilla
Lead Design: Brandt Lewis
Senior Designer: Allison Hayes
Junior Writer: Jack Jenson
Director of Film Production: Sam Baerwald
Senior Film Producer: Angelo Mazzamuto
Senior Film Producer: Erin Goodsell
Senior Film Producer: Nicole Haase
Prod. Co.: Epoch Films
Director: Michael Downing
Exec. Producer: Jerry Solomon
Exec. Producer: John Duffin
Producer: Eric Sedorovitz
Editorial: Arcade Editorial
Editor: Will Hasell
Managing Partner: Damian Stevens
EP: Nicole Visram
Producer: Amburr Farls
Assistant Editor: Andrew Leggett
Assistant Editor: Mike Campbell
VFX: Mission Studios
Telecine: The Mill — LA
Music: South Music
Sound Design: Barking Owl
Mix House: Play Studios

Here we go, this is the the web film by Samsung "We All Share" that just debuted at Consumer and Electronics Show in Las Vegas. The teaser spot was so good I was expecting something more, Maybe we'll have to wait for a better version to be sent our way and I'll have it up as soon it comes.

Music is an original song created just for the We All Share spot by "twoguyzmusic" and the song is called "We All Share."

Embark on a global film experience and discover what common bond brings us all together with this new ad / web film official trailer for Samsung and "We All Share".

You can tell Samsung what sharing means to you by tagging twitter or instagram pics with #weallshare and learn more at weallshare.samsung.com.

The films world premiere will be 01/09/2013 at 2pm live at the Consumer and Electronics Show in Las Vegas.

Credits:
Advertising Agency: Leo Burnett, USA
Director: Miles Jay
Chief Creative Officer: Mark Tutssel
Global Executive Creative Director: Shannon McGlothin
Global Creative Directors: Brandon Rochon, Adam Kennedy
Associate Creative Directors: Andrei Chahine, Ryan Stotts
Executive Producer: Matt Blitz
Producers: Keith Jamerson, Chance Woodward, Jennifer Dennis
Music Director: Gabe McDonough
Production Company: B-Reel
Editorial: Rock Paper Scissors
Post Production: A52

Google launched a new ad campaign entitled "New Me" for Google Play and set the Rocky theme song, now how can this not be a great ad.

All the titles from the commercial listed below and available at Google Play:
Rocky Theme: http://goo.gl/FuSWY
Run Fat Boy Run: http://goo.gl/fJY0d
Workout Trainer: http://goo.gl/aTMsM
runtastic PRO: http://goo.gl/ftpoL
Calorie Counter: http://goo.gl/TSYmx
Martha Stewart Everyday Food: Light: http://goo.gl/FlCHF
Martha Stewart's Cookies: http://goo.gl/PX6X8

Can you guess who's using Google Play to start their New Year's resolution? Look out for more 'Now Playing' videos coming soon from Google Play.With Google Play, you can enjoy your favorite music, movies, books, apps and more on Android and the web. Try it now at http://play.google.com.

Credits:
Advertising Agency: Mullen, San Francisco, USA
Chief Creative Officer: Mark Wenneker
Group Creative Director: Paul Foulkes
Creatives: Paul Foulkes, Brian Tierney, Jamie Rome, Emile Doucette
Director of Integrated Production: Liza Near
Executive Producer: Zeke Bowman
Senior Producer: Liz Shook
Associate Producer: Vera Everson
Editorial: Lost Planet
Editor: Chris Huth
Lost Planet Executive Producer: Krystn Wagenberg
Lost Planet Producer: Kate McCormick
Post Vector Art and Color: Black Hole
Black Hole Producer: Tim Vierling
Mix: Tom Jucarone, Sound Lounge
End Animation: Autofuss

The latest Apple iPhone 5 TV commercial starring tennis sisters Venus Williams and Serena Williams playing ping pong made it's debut on New Year's day showcasing the "Do Not Disturd feature. Sadly for Apple and iPhone 5 owners, it was bad timing as the iOS 6 "Do Not Disturb" feature still has a few bugs to be worked out according to a large number of users.

Credits:
Advertising Agency: TBWA\Media Arts Lab, USA