Happy Man
Alka-Seltser positioning in the former Soviet Union countries is a remedy against hangover. That gives a lot of inspiration for ads. A hangover can be very dangerous, that's why you need a remedy that will quickly get everything in order.
The Ukrainian agency PROVID (former PROVID/BBDO) proceeds with its anti-hangover campaign with a new, New Year image.
Advertised brand: Alka-Seltzer;
Advertising Agency: PROVID (Kiev, Ukraine);
Creative Director: Kirill Chichkan;
Art Director: Denis Music;
Copy-writer: Sergii Zinoviev;
Photographer: Igor Chursin;
Post Production: Denis Music.
