Finally an OREO cookie separator machine. It's a basic human desire to separate an OREO cookie. Humans love either cookie or creme. And sometimes a man just needs to invent a machine to do the hard work of separating the two. Today, that man is physicist and cookie-part preferrer David Neevel. Watch him operate the machine he created that separates OREO cookies.
Credits:
Creative Agency: Wieden + Kennedy, Portland
To celebrate the opening of the first factory manufacturing OREO in the UK, Draftfcb London have put together a print campaign honoring Sheffield’s unique heritage.
Inspired by OREO’s recent Daily Twist campaign commemorating the cookie’s 100th Anniversary, the new print ads feature local legends with classic Northern tongue-in-cheek humour.“Mondelez are very excited to bring OREO to Sheffield. We’re thrilled to be producing our iconic biscuits in an iconic city with a rich industrial history,” said Toby Bevans, senior brand manager for OREO.
OREO encourages their new neighbors to rejoice in the arrival of the black and white treat by tapping into the sporting prowess of Sheffield Wednesday and Sheffield United football clubs. The ad will feature in local press and 60 different sites across the city.
The campaign also includes two additional executions of the creative concept which are being used to feed excitement internally. One continues the sporting theme alluding to the home of World Snooker, The Crucible. The other gives a nod to one of Yorkshire’s most famous film plots in the form of four cheeky cookies in a state of undress, promising to go the Full Monty.
Steven Bennett-Day commented, “Given the city’s fertile cultural background it was easy for us to find different executions celebrating OREO Made in Sheffield using the popular Daily Twist concept, which presented a whimsical humorous and eye-catching campaign to celebrate OREO’s anniversary last year.”
The official opening ceremony for the new home of OREO took place on May 10th and was attended by Deputy Prime Minister Nick Clegg, and David Blunkett, MP for Sheffield Brightside and Hillsborough. The campaign will run from 20th May through 2nd June.
Credits:
Agency: Draftfcb, London
Creative Director: Steven Bennett-Day
Copywriter: Dan Shone
Art Director: Sean Cullen
Senior Account Director: Matt Gigg
Media Agency: PHD
Oreo celebrates Gay Pride with the Pride Rainbow Cookie, and forget all the controversy surrounding this across the internet....it's one sweet looking cookie!
Credits:
Agency: DraftFCB New York
Client: Oreo
Creative Director: Jill Applebaum
Agency: 360i
Creative Director: Megan Sheehan
Copywriter: Noel Potts
Art Director: Jared Isle
Art Director: Mike Lubrano
Art Director: Jackie Anzaldi
Oreo Cookies celebrates the first video game for television by creating it's augmented reality game app — Catch the Oreo. The catch the cookie app is available for both Google Play for Android devices and at iTunes via Denmark's ADtomic.
Credits:
App developed for Oreo by ADtomic.
Film produced by ADtomic and 360 Productions.
Aug 5 | Mars Rover Lands,Red creme currently unavailable.
Credits:
Advertising Agency: Draftfcb, USA
Executive Creative Director: Gary Resch
Creative Director: Megan Sheehan
Group Creative Director: Jill Applebaum
Copywriter: Noel Potts
Art Directors: Jackie Anzaldi, Jared Isle, Mike Lubrano
Executive Producer: Anthony Nelson
Episode One: One OREO dares to dunk. This stop motion by Kelly Cheatle and Larry Moss of www.Airigami.com
Oreo cookies Super Bowl ad is battle between the cookie or the creme in "Whisper-Fight" that takes place in library.
