The new Samsung ad campaign star's 143 'David Baileys' all from the UK, aged between 15 and 74.
The Baileys were invited to a meeting in London, they included a father and son David Bailey, a DJ, a painter and a priest, with the support of renowned photographer David Bailey, the Samsung NX1000 camera commercial was created and began airing yesterday.
This massive social networking campaign, the heart of which is "I am David Bailey" and features 143 David Baileys and their peculiar adventures with the Samsung NX1000 — showing that with this camera, you, me, the world, and anyone called David Bailey can shoot like a professional?
Credits:
Client: Samsung
Director: Andrew Lang