Beautiful new ad from Cundari Advertising for the CIBC Run for the Cure. "The Moment" unlike many psa ads seems to be leaning to heart breaking news as a couple sits in their doctor's office only to be told that she is cancer free.
For those facing breast cancer, sometimes one moment can change everything. Watch and share this to honour all those you're running for on Sunday, October 6. Sign up at http://runforthecure.com/
Credits:
Client: CIBC
Art Director: Jung Ahn
Copywriter: Maggie Pycherek
Group Creative Directors: Cory Eisentraut, Mike Sipley
CCO: Andrew Simon
Agency Producer: Kasia Zeniuk
Account Director: Kristin Vekteris
Account Supervisor: Kiera Lalonde
Account Coordinator: Hillary Lanyon
Director: Hubert Davis
Production Company: Untitled
Editing Company: Rooster
Editor: Dave de Carlo
Sound Studio: Pirate Toronto
Composer: Todor Kobakov
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