GE puts robots on the move in a new TV ad created by BBDO. The ad features famous robots from the past and introduces innovative brilliant machines to come.
The robots are coming out of the woodwork to attend a mega-summit at an unknown location. A star-studded group that includes Data (Star Trek: The Next Generation), B-9 (Lost in Space), K.I.T.T. (Knight Rider), and Robby the Robot (Forbidden Planet) has gathered to get their first glimpse of the next generation of artificial intelligence — the "brilliant machines."
The robots want to a firsthand look at the technology that will make machines work better and smarter. Join them to see how the new products from GE are integrating innovative technology with the ability to communicate, making the world work in ways
never seen before. Join the revolution.
Credits:
Advertising Agency: BBDO, New York
STAR TREK: THE NEXT GENERATION is owned by CBS Studios Inc. Used under license.
Knight Rider is a trademark and copyright of Universal Studios. Licensed by Universal Studios Licensing LLC. All Rights Reserved.
TM & © Turner Entertainment Co. (s12)
Robot B-9™ from "Lost in Space"® is ©Space Productions, Inc. Licensed by Synthesis Entertainment. All rights reserved.