Amazing moments and the "Hello" effect for AT&T latest ad campaign. "Hello" demonstrates an amazing moment being shared across the country on the nation's largest 4G network, AT&T. It starts as an amazing football play seen by a few people. But once posted, it becomes a moment the entire country can enjoy, and something that builds to an introduction our hero will never forget.
Credits:
Advertising Agency: BBDO, New York, USA
Chief Creative Officer: David Lubars
Executive Creative Directors: Heather Gorman / Jeff Spillane
Creative Director / Copywriter: Alex Russell
Creative Director / Art Director: Stephen McMennamy
Producer: Cheryl Gackstetter
Executive Music Producer: Melissa Chester
Production Company: Smuggler
Director: Henry-Alex Rubin
Director of Photography: Ken Seng
Editing Company: P.S. 260
Editor: JJ Lask
Visual Effects: Spontaneous