Clorox is making cleaning history by introducing Smart Tube Technology to their sprays bottles — the new tube reaches the bottom of the bottle, so you can finally spray every last drop. Why didn't anyone think of this before?! Perhaps Benjamin Franklin did...
Credits:
Client: Clorox
Title: Franklin
Ad Agency: DDB West
Chief Creative Officer: Lisa Bennett
Group Creative Director: Chad Ackley
Copywriter: Andrew Hajjar
Associate CD / Art Director: Kelly McCullough
Agency Producer: Jessica Manning
Director of Production: Frank Brooks
Group Account Director: Rebecca Hines
Account Executive: Ashley Wurzel
Account Director: Michelle Ehlinger
Production Company: Hello!
Director: Matt Smukler
Executive Producer: Carl Swan
Line Producer: Gayleen Sharon
Director of Photography: Tim Hudson
Editorial: Beast
Editor: Jim Ulbrich
VFX/Online: Beast Editorial
VFX Artist: Dave Burghardt
Telecine: New Hat
Sound Design and Audio Mixing: POP Sound
Sound Designer: Peter Rincon