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Coca-Cola "Coming Together" Tackles Obesity In New Ad

Coca-Cola airs a new TV commercial entitled "Coming Together" and addresses they're role in the obesity debate.

Diana Garza Ciarlante, a Coca-Cola spokeswoman told Ad Age "It's the first time we're really leaning into the conversation. We're doing it in a way that's anchored in what people expect of Coca-Cola. They expect us to be part of the dialogue, to lead where we can and to be responsive."

"Beating obesity will take action by all of us, based on one simple common-sense fact — all calories count, no matter where they come from, including Coca-Cola and everything else with calories," the voiceover says in the ad. "If you eat and drink more calories than you burn off, you'll gain weight."
via: Natalie Zmuda @ Ad Age

Created by Brighthouse and Citizen2.

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