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Google Maps Rolls a Ball Through Cube City in a Video Ad Spot

Venables Bell & Partners promotes Google and its host of services by re-imagining the classic labyrinth game as a handcrafted, real life version of Google Maps. Built by VB&P and 1st Ave Machine, the video shows two players navigating a little blue ball through an elaborate city scape — as it checks in to places, rates businesses and then finally finds its way to its destination.

Credits:
Agency: Venables Bell + Partners
Client: Google Maps
ECD: Paul Venables
ECD: Will McGinness
Creative Director: Paul Foulkes
Art Direction: Byron Del Rosario
Copywriter: Kelly Diaz
Dir. of Integrated Production: Craig Allen
Agency Producer: Zeynep Taslica
Prod. Co.: 1st Ave Machine
Director: Bob Partington
Director: Aaron Duffy
DOP: Will Rexer
Exec. Producer: Mikha Grumet
Exec. Producer: Sam Penfield
Producer: Rachel Watanabe-Batton
Editing: Hooligan Filmworks
Editor: Peter Mostert
Sound Design: Beacon Street
Sound Design: Paul Hurtubise
Music/Mix: Beacon Street
via: Creativity Online