Known artists and designers have participated in advertising campaign creation «Rare prints» for exclusive series of sun glasses «Ray-Ban Wayfarer».
Traditionally colorful and bright summer collection of a brand was updated by an author's adv prints from artists and designers: Vahalla, Matt W. Moore, Aesthetic Apparatus, and Ames Bros.
The Well-known Illustrators for the Well-known Brand
Short 15-second video-clips are logic continuation of prints and show unusual characters from a collection of «Rare images».
The creative belongs to agency Cutwater (San Francisco), production by One Small Step, director Tomorrows Brightest Minds.