ShowBusinessMan + Public Awareness

MADD Canada PSA "Impact"

This holiday season MADD Canada informs the public that their victim support services are available and that they are here to support those who have lost a loved one or who themselves have been injured in an impaired driving crash with a powerful new PSA ad entitled "Impact — Victim Support."

Brand: MADD
Advertising Agency: Uber, Montréal QC, Canada
Creative Director: Caroline Barrette
Art Directors: Pascal Hamelin, Pascale Dufour
Copywriter: Olivier Calonne
Director: Jason & Carlos Sanchez
DOP: André Turpin
Production: Quatre Zéro Un
Post-production: Motor
Sound design: Boogie Studio

advert, PSA, and more:

Relevant to: MADD Canada PSA "Impact" + Public Awareness