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Aksel Lund Svindal "Beyond Reason" Joins Team Oakley

Four-time World Champion, Olympic gold medalist and a two-time overall World Cup Champion, Askel Lund Svindal joins Team Oakley. A nicely shot ad entitled "Beyond Reason" tells the story of Aksel on how his life is all about chasing the snow and skiing.

Norwegian alpine ski champ, Aksel Lund Svindal is a force to be reckoned with. You can find Aksel flying down some the world’s quickest hills at the most insane speeds imaginable. He blows through gates with precision and power, while blazing down the mountain in lightning fast times. Born to a ski family, Svindal quickly refined his craft and rose to the top of the sport. He’s remained there throughout his remarkably successful career, finishing in the top four in World Cup rankings every year since 2006. Svindal is not only a savvy skier. He knows what he’s talking about when it comes to business, marketing, product and sponsorships. That’s why it made even more sense for him to join the Oakley team.

Music was composed and arranged specifically for this commercial by German Wahnsinn.